ch01 Introduction to Tourism Management 课件(共27张PPT)- 《旅游管理（第4版）》同步教学（人民大学版）

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(共27张PPT)
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Chapter 1
Introduction to Tourism Management
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Chapter 1
Introduction to Tourism Management
The Phenomenon of Tourism
Tourism as an Academic Field of Study
Characteristics, Outline and Structure
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The Phenomenon of Tourism
Definition of tourism
Tourism: one possible definition …
“Touri...