Unit 5 Buying and Selling Lesson 29 How to Push a Product课件(共19张PPT)

(共19张PPT)
Unit 5 Buying and Selling
Lesson 29 How to Push a Product
We can push a push-pin into the wall.
push a push-pin 按图钉
We can also push a product.
push a product 推销产品
stand out 出色，杰出，更为重要
Why does it stand out among similar products.
Many people like Coca cola very much.
similar adj.想象的，相仿的，类似的
Maybe the company creates an ad to catch customer’s eye every year.
create v.创作，创造
It succeeded with good quality and advertising.
ad n.广告
catch one’s eye 吸引某人的目光
succeed v.成功，做成
quality n.质量，品质
words
battle/ b tl/ n. 战斗，战役
create / kri e t/ v. 创作，创造
ad / d/ n. 广告
customer / k st m / n. 顾客，主顾，客户
already / l redi/ adv. 已经
similar / s m l / adj.相像的，相仿的，类似的
sample / s mpl/ n. 样品，样本
offer / f / v. 提供，供给
shine / a n/ v. 发光，反射
quality / kw l t / n. 质量，品质
surely / l / adv.当然，确信无疑
succeed / s k si d/ v.成功，做成
advertisement
shine-shone-shone
success n.成功
PHRASEs
push a product
stand out
catch one’s eye
have an interest in
推销产品
出色，杰出，更为重要
吸引某人的目光
在……方面有兴趣
一. 根据括号中所给的汉语用适当的词语填空。
1. How about __________（创造）a new method of living
2. The two models are ________（类似的）. Do you think so
3. The sun is _________（发光）brightly in the sky.
4. Our company ________（提供）lunch for the workers.
5. More and more _________（顾客）come to this restaurant.
exercise
creating
similar
shining
offers
customers
Think About it
What is important for pushing a product
If you had your own product to sell, how
would you push it
After a lot of hard work，you finally have your product. But that’s only half the battle. Now you have to get people to buy it.
Is your product easy to use？How can your product improve people’s lives？Why should people buy YOUR product？Remember，you need to make your product stand out. So tell people what is special about it. How can you do that？Here are a few suggestions.
Create an ad. First，study your customers’ ages，interests and other information. Second，choose a type of ad—TV，bus，magazine，newspaper or Internet. Third，decide what your ad will tell people about your product. Find ways to catch their eye.
Go to trade shows and present your product. People coming to trade shows already have an interest in similar products. They can experience your product，enjoy it and even come to love it.
Push your product using samples and good deals. People get to know the advantages of your product after they experience using it. Offering samples and deals will get you more customers.
These suggestions can make your product really shine. However， good quality is the most important thing. With a good quality product and excellent advertising，you will surely succeed .
How to push a product
create an ad.
Go to trade shows and present your product.
Use samples and good deals.
First, study your _________ . Second, choose a type of ad. Third, find ways to _____________.
customers
catch their eye
People coming to trade shows can __________ and ________ your products.
experience
enjoy
________________________ will get you more customers.
Offering samples and deals
All in all, will ___________________ and ________________, you will surely succeed.
a good quality products
excellent advertising
Language points
Create an ad. 创建一个广告。
create-created-created v.创作，创造
creator n.创作者
creative adj.有创造力的
creation n.作品，产物
2. People coming to trade shows already have an interest in similar products.参加贸易展的人已经对类似产品产生了兴趣。
辨析already & yet
already 已经 常用于肯定句中或句末
yet ①已经（疑问句） ②仍，还（否定句） 常用于否定句或疑问句句中或句末
I have already finished my homework.
Have you finished your homework yet
I haven’t finished my homework yet.
我已经做完作业了。
你做完作业了吗？
我还没有完成作业。
The twins look similar.
3. People coming to trade shows already have an interest in similar products.参加贸易展的人已经对类似产品产生了兴趣。
be similar to 与……相似
be similar in 在……方面相似
similar adj.相像的，相仿的，类似的
Lily is similar to Lucy.
They are similar in appearance.
莉莉和露西很相像。
他们外边很相像。
4. Offering samples and deals will get you more customers.
提供样品和优惠会给你带来更多的客户。
offer to do sth. 主动提出做某事
offer sb. sth. = offer sth. to sb. 为某人提供某物
We should offer these children some help.
= We should offer some help to these children.
e.g. 我们应该给这些孩子提供一些帮助。
The kids offered to wash the dishes.
e.g. 孩子们主动提出洗盘子。
5. With a good quality product and excellent advertising，you
will surely succeed.
有了优质的产品和出色的广告，你一定会成功。
succeed v.成功，做成
The little boy succeeded in reaching the top of the mountain.
e.g. 这个小男孩成功到达了山顶。
fail v.失败
succeed in doing sth. 成功做某事
1. 和其他那些人比起来，她的才能很突出。
Her talents ______ ____ in comparison with the others.
2. 那个广告吸引了我的注意。
The advertisement _______ ______ ______ .
3. 他们对于创造利润有着共同的兴趣。
They ______ ___ _________ ________ ______making a profit.
4. 我们正在设法推出一款新的产品。
We are trying to _____ ___ _____ _________.
5. 我们有些重要的东西可以提供。
We have something important to ______.
6. 唯有这样做，试验才能成功。
Only in this way can the experiment ________.
stand out
caught my eyes
have a common interest in
push a new product
offer
succeed