北师大版（2019）选择性必修第二册 Unit 6 The Media Lesson 3 THE ADVERTISING GAME reading课件（共23张PPT)

(共22张PPT)
Lesson 3 Advertisements
electric toothbrushes
laptop computer
mobile phone
MP3
e-dictionary
radio alarm clock
Are you familiar with these advertisements
Key words:
cheap, convenient, easy (to use),expensive, practical, reliable, useful, useless
e.g.: I think electric toothbrushes are not very practical.
What do you think of these gadgets Use the key words to help you.
n. a small device or machine with a particular purpose 小巧的装置，小玩意儿
Prediction
Which of the gadgets do you think are real
A
D
C
B
√
√
Read the advertisements, and look for the price of the products and fill in the table.
name of the product price of the product
(1) Remote headphones
(2) Mini camera
(3) Earplug earrings
(4) Feline floor cleaners
￡80. 45
￡199.99
￡19.50
￡5.99
1. To find opinions, look for adjectives
(e.g. amazing/ attractive).
2. Facts give information which is, in
theory, true.
(e.g. has an automatic focus)
Reading strategies
Facts and opinions
Gadget Opinions Facts
Mini Camera
amazing, new,
convenient,
reliable,
automatic,
attractive,
strong
1. no bigger than a credit card
2. has an automatic focus and flash
3. made from special material
4. 199.99
Find “opinions” and “facts” in each ad.
Gadget Opinions Facts
Remote Headphones
fantastic, exciting,
new, excellent
have no wires
2. signals go through glass doors and walls
3. 80.45
Gadget Opinions Facts
Special Jewelry for Your Ears
Feline Floor Cleaners
attractive, useful
perfect, practical,
easy,
cheap
gold
2. used in many noisy situations
3. a bargain at 19.50
1. made from good quality material
2. easy to wash
3. complete set for only 5.99
Note down the advantages of each gadget.
Remote Headphones
(1) no _____;
(2) can _______ 60 metres away;
(3) go through glass, _____ and_____;
(4) _________ sound;
(5) ________ value.
doors
walls
excellent
top quality
wires
go up to
Mini Camera
(1) no ______ than a credit card;
(2) c________;
(3) r_________;
(4) easy to ___ ;
(5) has an automatic _____ and _____;
(6) made from an __________________
material;
(7) not _________.
bigger
convenient
reliable
use
focus
flash
expensive
attractive and strong
Special Jewellery For Your Ears
(1) a________;
(2) u______;
(3) use in many_________________;
(4)a b_______.
attractive
useful
noisy situations
bargain
Feline Floor Cleaners
(1) made from good______________;
(2) p_______;
(3) easy to______;
(4) c_______.
quality material
practical
wash
cheap
Discussion
How to advertise your gadget
1. Title (the gadget’s name).
2. The problem and the solution.
3. The advantages (design, material, convenience).
4. The price / How to get it.
Discussion
Ⅰ
Discussion
Ⅱ
Do you know these famous advertising logos and slogans
I’m loving it.
Just do it.
Logo
slogan
Do you know who are they
spokesman
spokeswoman
logo
Title
1.The problem and the solution
2.The advantages
3.The price/How to get it
slogans
Design your advertisement!
Speaking
Four gadgets for four groups, each group choose a spokesman or spokeswoman to report your work after discussion. Let’s see whose advertisement can be the best!
Students :Work in groups to advertise your gadgets!
Other students pay attention to the opinions and facts they used in their ads! :
Competition
Speaking
shape: circle, square, too big, long
design: special, common, pretty, modern,
popular, creative
price: expensive, cheap, reasonable
quality: good, bad, reliable, excellent
the way to use:
convenient, useful, useless
practical, easy to use
Language support
summary
We have learned how to distinguish opinions from facts in ads and how to advertise the gadget in this lesson.
Next time you shouldn’t only depend on the ads but your own judgment while shopping!
Keep in mind “ The best advertisement is a good product!”
Write down your advertisement for your product in the exercise book.
Homework
Thank You