(共27张PPT)
UNIT 6 The Media
Lesson 3 The Advertising Game
单词讲解
Lesson 3
●advertisement / d v t sm nt/ n. 广告
advertiser n. 广告商; 登广告商
advertising n. 广告(业)
●freedom / fri d m/ n. 自由
free adj.自由的;空闲的
●fundamental / f nd mentl/ adj. 根本的;
基本的;基础的
●agency / e d nsi/ n. 代理处
agent 代理人,代理商
●commercial /k m l/ adj. 商业的,商务的
commerce n.商业
●technological / tekn l d k l/ adj. 技术的;科技的;工艺的
technology n.技术;工艺
●originate / r d ne t/ vt. 创始,创造
originate from 起源于
●sew /s /vi. & vt. 缝,缝纫;缝制;缝补
●locate /l ke t/ vt. 位于
be located in/at/on 位于......
location n.位置
●suitable / su t b l/ adj. 合适的,适宜的
suitably adv.合适地;适宜地;适当地
(1)be suitable for sb. /sth. 适合某人/某物
be suitable to do sth. 适合做某事
(2)suit n.一套外衣;套装 vt.适合;使适宜
suit sb. (fine)合某人的意;对某人很合适
suit sth. to sb. /sth. 使某物适合某人/某物
①It is obvious that it doesn’t you to have your hair cut short.
②This superb film is for people of all ages to watch.
③These clothes are not suitable (wear) on formal occasions.
即时训练:用 suit 的正确形式以及短语填空
suit
suitable
to wear
【迁移应用】单句语法填空
(4)His ambition is to make a film that is
suitable children.
(5)It is not suitable for you (dress) like that for a party.
(6)We need to find someone (suit) to replace Mary.
for/to
to dress
suitable
●attract / tr kt/ vt. 吸引;引起(注意)
(1)attract/draw/catch one’s attention 吸引某人的注意力
be attracted by被……所吸引
(2)attraction n.吸引人的事物;吸引力;名胜
have no/little/much attraction for sb. 对某人没有/几乎没有/有很大吸引力
(3)attractive adj.吸引人的;有魅力的
【迁移应用】用attract的适当形式填空
(1)The church is the town’s main tourist .
(2)He was handsome and intelligent and obviously
very to the girls.
(3) more consumers,many online shops provide great discounts on Singles’ Day.
(4) by the beauty of nature,the girl decided to spend another two days on the farm.
attraction
attractive
To attract
Attracted
[语境串记]
In Beijing,there are many tourist ,like the Great Wall,the Summer Palace and the Tian’anmen Square.But what me most is the Great Wall,which is also to foreigners.More and more foreigners are by it and come to China.
北京有许多旅游胜地,比如说长城、颐和园以及天安门广场。但是最吸引我的是长城,它对外国人来说也很有吸引力。越来越多的外国人被它吸引而来到中国。
attracts
attractive
attracted
attractions
●consist of 由……构成
(1)consist of没有被动语态,相当于be made up of 且不用于进行时。
(2)consist in=lie in在于;存在于;以……为主
consist with与……一致;相符
【迁移应用】
单句语法填空
(1)The beauty of this picture consists its balance of colours.
(2)The United Kingdom consists Great Britain and Northern Ireland.
(3)This doesn’t consist what you told me earlier.
in
of
with
①Listening is thus an active,not a passive behavior hearing,understanding and remembering.
因此,听力是一种积极主动的,而不是消极被动的行为,它包括听、理解和记忆。
②Life mainly happiness and sorrow while happiness and sorrow struggle.Remember that your ideal life does not always the reality.
生活主要是由快乐和悲伤组成的,而快乐和悲伤存在于拼搏之中。记住,理想的生活并不总是和现实相一致。
佳句赏读
感悟句意·背诵
consisting of
consist with
consist in
consists of
●advertiser / dv ta z / n. 广告商
●budget / b d t/ n. 预算.
vi. & vt. 把……编入预算
●visual / v u l/ adj. 视觉的,视力的
visualise v.设想,想象,可视化
●boost /bu st/ n. 增长;vt.促进,推动
●competitive /k m pet t v/ adj. 竞争性强的,有竞争力的
(1)compete vi.比赛;竞争
compete in...在某一方面竞争;参加……比赛
compete for...为……而竞争
compete with/against...与……竞争
(2)competitor n.参赛者;对手
competition n.比赛
[单句语法填空]
1.More than 1,000 ___________(compete) took part in the __________ (compete) to compete ____ the first prize.
competitors
competition
for
2.Graduates have to fight for jobs in a highly market.
3.My son was selected to a vital race in London.
4.The two players each other for a gold medal.
competed with/against
compete in
competitive
●combine /k m ba n/ vi.& vt. (使)结合,(使)组合
(1)combine A with/and B 使A与B结合起来
(2)combination n.联合;结合
in combination with与……联合
温馨提示:表示“把……与……相连接”的短语还有connect...with/to...;associate...with...;link...with/to...;relate...to...等。
①In modern society,people are under so much stress that they should learn to business pleasure.
在现代社会,人们处在如此大的压力之下,应该学会劳逸结合。
②He carried on the business in _____________(combine) with the agent.
他继续与那个代理商合伙做生意。
and/with
combine
combination
●genuinely /'d enju nli/ adv. 真正地,的确
genuine adj.真正的,真诚的
●link /l k/ vt. 把……系起来. n. 联系,关联
link sth with sth 把……与……联系起来
●anticipate / n t s pe t/ vt. 预期,预料;预计
be anticipated that 预期;预料;预计
anticipate that 预期;预料;预计
●profit / pr f t/ n. 利润,收益,盈利
v.获益,得益于
benefit n.好处,益处;v.受益于,对某人有利
●welfare / welfe / n. 幸福,健康;福利
●participate /pɑ t s pe t/ vi. 参加,参与
participate in (doing) sth. 参加(做)某事
1.As far as I know,he has been an active ___________(participate) in the discussion.
据我所知,他一直积极参与这个讨论。
participant
(1)participate with sb. in sth. 与某人分担某事;同某人一起参与某事
(2)participant n.参加者;共享者
(3)participation n.参与;分担;共享
【易混辨析】
participate 指参加团体活动并积极从事工作,是正式用语
join 普通用词,指加入党派、团体或游戏活动等。
attend 主要指“到场”或“出席”会议、宴会、典礼、仪式等
take part in 指参加一项工作或活动,突出参加者在其中发挥一定的作用
join in 指参与某种已在进行着的活动
【迁移应用】
选词填空:join,join in,take part in,attend,participate in
(1)I the League(社团) when I was in junior high school.
(2)All children between the ages of 6 and 15
must school.
(3)John many school activities.
(4)May I the game
joined
attend
takes part in
join in
●neighbourhood / ne b h d/ n. 社区,住宅小区,街坊
neighbour 邻居
●sponsor / sp ns / vt. 赞助,资助;为……担保.
n. 赞助商;资助者
Thank you !