北师大版(2019) 选择性必修第二册 Unit 6 The Media Topic Talk &Lesson 1 From Page to Screen单元习题课件(共130张PPT)

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名称 北师大版(2019) 选择性必修第二册 Unit 6 The Media Topic Talk &Lesson 1 From Page to Screen单元习题课件(共130张PPT)
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更新时间 2023-05-18 14:45:34

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(共130张PPT)
选择性必修第二册
Unit 6 The Media
01
Topic Talk &Lesson 1 From Page to Screen
在空白处填入1个适当的单词或括号内单词的正确形式。
1.The young generation is offered high ____________ (expect) from parents and society.
expectations
解析 句意为:年轻一代被父母和社会寄予很高的期望。分析句子成分可知,设空处作宾语,且被形容词high修饰,故填其名词形式。且expectation作“期望;指望”讲时,一般用复数形式。
2.When clicking on the link to the promotional web page, you will find a great _________ (diverse)
of the films on show.
diversity
解析 句意为:当你点击链接进入宣传页面,你会找到非常多的上映影片。a great diversity of… 意为“各种各样的”。
3.It is not practical to achieve the __________ (economy) development at the cost of the environment.
economic
解析 句意为:以牺牲自然环境为代价去实现经济发展是不可取的。根据设空处后的名词可知,设空处应用形容词作定语。表示“经济(上)的”,应用economic。
4.Consult your doctor _________ how much exercise you should attempt.
about/on
解析 句意为:咨询一下医生你需要尝试多大的运动量。consult sb about/on… 为固定搭配,意为“向某人咨询关于……的问题”,故填about/on。
5.The director is free to leave ____ unnecessary plots to guarantee an amazing film.
out
解析 句意为:导演可以自行删除(电影中的)不必要的情节以保证电影的惊艳(效果)。leave out 为动词词组,意为“不包括;不提及”。
6.Since the famous scientist came in, the audience _____________ (cast) admiring looks at her.
have/has cast
解析 句意为: 自从这位著名的科学家进来之后,观众持续向她投去钦佩的目光。根据句子成分划分和时间状语从句Since… came in的提示可知,设空处需要用现在完成时,在主句中作谓语。the audience作主语时,谓语动词用单数形式或复数形式均可。
7.He was in great depression after _______________ (dismiss) by the company.
being dismissed
解析 句意为: 被公司解雇后,他非常郁闷。根据句意和介词after可知,设空处应使用动名词的被动式作宾语。
8.Many a student ___________ (flood) into the dining hall now, tired and hungry.
is flooding
解析 句意为:许多学生正涌进餐厅,他们又累又饿。“many a+可数名词单数”作主语时,句子谓语遵从语法一致原则,使用单数形式,意为“很多……”。根据句中时间标志词now可知,句子的谓语部分需要使用现在进行时。
9.We have tested three hundred types of boots, none of _______ is completely waterproof.
which
解析 句意为:我们测试了三百种靴子,没有一种是完全防水的。分析句子结构可知,此处为“代词/名词+of+关系词”引导的非限制性定语从句结构,设空处在介词of后,指物,应用关系代词which引导该从句。
10.You suggest we should be more ambitious.I’m afraid that is _______ I disagree with you.
where
解析 设空句句意为:恐怕那就是我不赞同你的地方。根据句子成分划分可知,设空处引导表语从句,在表语从句中作抽象意义的地点状语,故使用where。
根据提示补全句子。
1.这部新电影改编自一部受大众喜爱的小说。(adapt)
The new film ___ ________ ______ a popular novel.
is
adapted
from
2.这位教授在这个领域取得了重大突破,因此被公认为业界先锋。(acknowledge)
This professor has made such great breakthroughs that he ___ _____________ ___ a pioneer in the field.
is
acknowledged
as
3.他早年的生活经历对他后来的文学创作事业产生了影响。(名词impact)
His early life experiences _________ ____ _______ ____ his later literary creation career.
have/had
an
impact
on
4.显然,这首新歌已经很受年轻人欢迎。(clear)
___ ___ ______ _____ the new song has won great popularity among the young.
It
is
clear
that
5.我感到非常荣幸被邀请在这么多学生面前发言。(feel;形式宾语)
I _____ ___ ___ ______ _______ to be invited to speak before so many students.
feel
it
a
great
honour
在空白处填入1个适当的单词。
1.Pollution and the effects ___ has caused damage human beings constantly.
it
解析 句意为:污染和它所造成的影响不断地危害人类。分析句子结构可知,________ has caused为省略引导词的定语从句,修饰限定先行词the effects,设空处指代前面提到的Pollution,故填it。
2.Don’t lose heart! Keep moving, and you can make ___ to your goal.
it
解析 句意为:别灰心!继续前进,你就能实现你的目标。make it为固定用法,意为“成功;达到预定目标”。故填it。
3.___ is widely acknowledged that computers and other machines have become a vital part of our
society.
It
解析 句意为:普遍认为,电脑和其他机器已经成为我们社会必不可少的一部分。分析句子结构可知,设空处在句中作形式主语,that引导的从句为真正的主语。故填It。
4.___ is really easy to get lost among the twisting and turning hutongs near the Palace Museum in
Beijing.
It
解析 句意为:在北京故宫博物院附近蜿蜒曲折的胡同里很容易迷路。分析句子结构可知,此处为It作形式主语,不定式短语作真正的主语。故填It。
5.He may depend on ___ that his son will succeed.
it
解析 句意为:他可能相信他的儿子会成功。depend on后接that引导的宾语从句时,常用it作形式宾语。故填it。
6.We consider ___ important to save both water and electricity.
it
解析 句意为:我们认为节约水和电很重要。分析句子结构可知,此处为it作形式宾语,动词不定式作真正的宾语。故填it。
7.I’d appreciate ___ if you could spare some time to go through my application.
it
解析 句意为:如果你能抽出一些时间来接受我的申请,我将不胜感激。I'd appreciate it if… 为固定句式,此处it作形式宾语,if引导的从句为真正的宾语。故填it。
8.Was ___ in the café where you first encountered Rachel twenty years ago _____ you ran into her last
night
it
that
解析 句意为:昨晚你是在20年前你第一次遇到蕾切尔的咖啡馆里遇到她的吗? 分析句子结构可知,关系副词where引导定语从句,修饰先行词café;此处为强调句结构“It is/was+被强调部分+that/who…”的一般疑问句结构,强调的是in the café where you first encountered Rachel twenty years ago。故第一空填it,第二空填that。
体裁: 说明文 题材: 介绍说明 词数: 186 难度: &1& 建议用时: 7分钟
阅读下面短文,在空白处填入1个适当的单词或括号内单词的正确形式。
Reading a favourite book is one pleasure; watching an enjoyable film is 1. . . But it is
rather challenging to produce a creation in 2. . (combine) with the two. A good book
doesn’t guarantee a popular film while a good film may arise from one plain book. 3. . takes a lot
for filmmakers to achieve a perfect balance between them.
The source material for a film must be faithful to the original, whether it is taken or 4. .
(adapt) from books. Chances are 5. . the film screenwriter makes so many changes that the
audience feel far from the book. As a result, the film ends up 6. . (fail). Also, a success
depends on the cast acceptable to the audience. Readers of the book generally visualise their ideal
characters, which means they are not likely to accept other images. Besides, if we take technical
restrictions into consideration, the result 7. . (turn) out to be different. Take CGI (Computer
Generated Image) technology 8. . example. It allows more unfilmable books 9. . (appear)
on screen. Despite these challenges, it is common to see many 10. . (high) successful works
made from books like Harry Potter .
another
combination
It
adapted
that
failing
will turn
for
to appear
highly
1.________
another
解析 句意为:读一本最喜欢的书是一件乐事;看一部令人愉快的电影是另一件(乐事)。根据句意可知,设空处指“另一件(乐事)”,和上文的one相对,应用代词another。
2.____________
combination
解析 in combination with… 为固定表达,意为“和……结合”。
3.___
It
解析 句意为:电影制作人要在两者之间达到完美的平衡是需要付出很多(努力)的。设空处作形式主语,后面的不定式短语作真正的主语。
4.________
adapted
解析 根据语境和句子成分划分可知,设空处和前面的taken并列,和is一起构成谓语,应用过去分词形式。
5._____
that
解析 chances are that… 为固定句式,意为“可能……”,that引导表语从句。
6._______
failing
解析 end up doing为固定表达,意为 “以……收场”。
7._________
will turn
解析 根据句子成分划分可知,if引导条件状语从句,设空处所在部分为主句,整个句子为主从复合句。根据“主将从现”原则,条件/时间状语从句使用一般现在时时,主句要使用一般将来时。
8.____
for
解析 take sb/sth for example为固定表达,意为“拿某人/某事物来举例”。
9.__________
to appear
解析 allow sb/sth to do sth为固定表达,意为“允许某人/某物做某事”。
10._______
highly
解析 根据设空处后面的形容词successful可知,设空处应用副词作状语,修饰successful。highly successful意为“非常成功的”。
A
体裁: 说明文 题材: 介绍说明 词数: 323 难度: &2& 建议用时: 8分钟
On the evening of April 8, 2020, Dunhuang Academy and Huawei jointly launched a brand-new technology-driven tour experience at the Mogao Caves. Using Huawei’s newly released Hetu artificial intelligence platform, coupled with the output of the Digital Dunhuang project, visitors to the Mogao Caves can enjoy a fantasy experience prior to entering the attraction.
Zhao Shengliang, director of Dunhuang Academy, said that it has been cooperating with Huawei since March 2019. Using Huawei’s latest Hetu technology, visitors are able to see the detailed contents of the Dunhuang art murals (壁画) outside the caves, through their Huawei mobile phones. This will reduce the time tourists spend inside the cave, aiding the protection of the cultural relics, while at the same time helping to increase the amount of information visitors can obtain. It is also considered to be a new way of promoting Dunhuang Art.
Dunhuang Academy has applied digital technology to the study and exploration of Dunhuang Caves since the early 1990s. It has collected a wealth of data and has realised the goal of sharing digital Dunhuang globally. It has played an important role in the protection and study of the cultural site, as well as promoting the development and progress of related work.
The Huawei Hetu platform unites Dunhuang’s study findings, high-resolution images of the site’s murals and virtual, three-dimensional models with the real Mogao Caves. It has not only recreated the real tour of the scenic spot, but also developed a new way of digitally experiencing the grottoes. When people visit the site, they not only have the experience of seeing the real grottoes, but can appreciate the admirable artworks more clearly and in greater detail.
In the future, Dunhuang Academy will continue to cooperate with Huawei to create more colourful virtual content to enrich the experience of Dunhuang Art on the platform, helping people around the world get to know Dunhuang Art better.
【语篇导读】本文是一篇说明文。文章主要介绍了敦煌研究院与华为联合推出的一项全新的技术驱动的莫高窟旅游体验,同时介绍了这项技术的一些优势,以及数字技术的应用在敦煌石窟文化保护和研究中发挥的重要作用,最后提到敦煌研究院将继续与华为合作,创造更加丰富多彩的虚拟内容,丰富敦煌艺术在平台上的体验,帮助世界各地的人们更好地了解敦煌艺术。
1.Which is NOT the advantage of the Hetu technology ( )
A
A.Decreasing the cost of the visitors. B.Reducing the time visitors spend inside the cave.
C.Helping to protect the cultural relics. D.Providing more information for tourists.
解析 细节理解题。根据第二段中This will reduce the time tourists spend inside the cave, aiding the protection of the cultural relics, while at the same time helping to increase the amount of information visitors can obtain.可知,这将减少游客在洞内的时间,有助于文物的保护,同时有助于增加游客可以获得的信息量。由此可知,B、C、D三项都是这项技术的优势。A项“降低游客的成本”未提及。
2.How long has Dunhuang Academy used digital technology ( )
C
A.For about a year. B.For 90 years. C.For about 30 years. D.For 10 years.
解析 细节理解题。根据第三段中Dunhuang Academy has applied digital technology to the study and exploration of Dunhuang Caves since the early 1990s.可知,从20世纪90年代初开始,敦煌研究院就将数字技术应用于对敦煌石窟的研究和探索。由此可知,敦煌研究院使用数字技术有大约三十年了。故选C。
3.What’s the author’s attitude towards the cooperation between Dunhuang Academy and Huawei ( )
D
A.Doubtful. B.Opposed. C.Indifferent. D.Hopeful.
解析 推理判断题。根据最后一段的内容可知,未来,敦煌研究院将继续与华为合作,创造更加丰富多彩的虚拟内容,丰富敦煌艺术在平台上的体验,帮助世界各地的人们更好地了解敦煌艺术。由此可推知,对于敦煌研究院与华为的合作,作者的态度是充满希望的。故选D。
4.What is the best title for the text ( )
B
A.Dunhuang Academy Preserves Grottoes Well B.AI Tech Helps Tourists Enjoy Dunhuang Art
C.Huawei’s Newly Released Hetu AI D.Dunhuang Caves Attract Tourists
解析 主旨大意题。文章的首段首句On the evening of April 8, Dunhuang Academy and Huawei jointly launched a brand-new technology-driven tour experience at the Mogao Caves.提出了本文的主题:敦煌研究院与华为联合推出了一项全新的技术驱动的莫高窟旅游体验。结合全文对这项人工智能技术的介绍可知,B选项“人工智能科技帮助游客欣赏敦煌艺术”最适合做文章标题。
词汇加油站
核心词汇
1.release vt .公开;发布;释放;发行
2.promote vt .推广;促销;促进;提升
进阶词汇
brand-new adj. 崭新的;全新的
熟词生义
couple 熟义: n .一对;一双;几个 生义: vt .结合;连接
[江苏南京外国语学校2023高二月考] B
体裁: 说明文 题材: 语言文化 词数: 365 难度: &3& 建议用时: 8分钟
Plenty of films are somewhat difficult to understand, but a movie is in a language that only about 20 people in the world can speak fluently.
A feature film titled SGaawaay K’uuna , translated as Edge of the Knife , is in the Haida language, the ancestral tongue of the Haida people of British Columbia, Canada. It is unrelated to any other language, and actors had to learn it to understand their lines.
The flim is playing an important role in preserving the language, its director Gwaai Edenshaw said.“You know that, if our language is this far gone, statistically it’s supposed to be over. But that’s not something that we’re willing to accept.”
The Haida are an indigenous (土著的) community whose traditional territory is Haida Gwaii. Edenshaw said most of the fluent Haida speakers were in his Haida Gwaii homeland. The community generally lives off the sea and makes dugout canoes and houses from local red cedars. Their numbers were ravaged by smallpox and other diseases in the 19th century. A former population of tens of thousands has declined to a few thousand today.
The few Haida speakers are extremely concerned about the language’s future and were very enthusiastic about the film. More than 70 local people worked on the production, with Haida speakers taking incidental roles, some creating the costumes and others making props.
The film, set on Haida Gwaii in the 19th century, is based on an old Haida myth about a man who survives an accident at sea, only to become so weakened that he is taken over by supernatural beings.
It is part of a wider push to preserve the Haida language, including a new dictionary and recordings of local voices.
Mark Turin, associate professor at the University of British Columbia, said that Haida is among languages that have been “pushed almost to the edge” and that, while numerous indigenous communities worldwide are trying to revive their language, the Haida people have taken an unusual approach.“This film has done something that I don’t think I’ve ever seen before, using a feature movie as a process of language revitalisation.It’s a hugely creative and powerful commitment for the community to have made,” he said.
【语篇导读】本文是一篇说明文。文章主要介绍了海达人通过拍摄故事片《刀刃》来复兴濒危语言——海达语。
1.What do we know about the Haida language ( )
B
A.It is hard to learn. B.It is highly endangered.
C.It is supposed to be gone. D.Some languages derived from it.
解析 细节理解题。根据第一段中的but a movie is in a language that only about 20 people in the world can speak fluently和第四段中的A former population of tens of thousands has declined to a few thousand today.可知,海达语现在极度濒危。故选B项。
2.What does the underlined word “ravaged” in Paragraph 4 probably mean ( )
D
A.Determined. B.Slightly increased. C.Stabilised. D.Greatly reduced.
解析 词义猜测题。根据画线词后的by smallpox and other diseases in the 19th century和A former population of tens of thousands has declined to a few thousand today.可知,说海达语的人的数量在19世纪因天花和其他疾病而急剧减少,现在仅有几千人,由此可知画线词意为“急剧减少”。故选D项。
3.What do we know about SGaawaay K’uuna ( )
B
A.It is based on a true story. B.Locals contribute to its production.
C.Most Haida speakers lack interest in it. D.It helps promote the Haida publications.
解析 细节理解题。根据第五段中的More than 70 local people worked on the production, with Haida speakers taking incidental roles, some creating the costumes and others making props.可知,当地居民为故事片《刀刃》的制作作出了贡献。故选B项。
4.What does Mark Turin think of using a film to revive a language ( )
A
A.It is innovative. B.It is conventional. C.It is unacceptable. D.It is debatable.
解析 推理判断题。根据最后一段中的This film has done something that I don't think I've ever seen before, using a feature movie as a process of language revitalisation.It's a hugely creative and powerful commitment for the community to have made可知,马克·图林教授认为用电影来复兴一门语言极具创新性。故选A项。
体裁: 说明文 题材: 网络社交 词数: 285 难度: &4& 建议用时: 8分钟
Social media has basically taken over almost everyday life for a lot of people. They like to post
videos online to share their life. But sometimes, if you post a video online and your video becomes
popular, you may get comments from people who will always find something to complain about. They
may spread gossip about you that isn’t true. Negative comments, if they are mishandled, can affect your
reputation and mood. 1. .
First, respond positively and politely. One man’s meat is another man’s poison. Some people like
your video while others don’t. No matter how negative the comment is, it’s best for you to give a
positive and polite response. 2. . Don’t be angry, and stay calm, which helps you gain the upper
hand .
B
F
Next, moving the conversation out of the public eye and into a private area is usually the best
choice. 3. . Instead, leave a comment for them, asking them to contact you to discuss the problem in
private. This shows everyone that you are willing to address the issue, without needing to make it a
public discussion for everyone to see.
4. . Often, keyboard warriors (键盘侠) are feeling bad about something in their own lives, so keep
it in mind that their comments have nothing to do with you. Avoid being negatively influenced by their
comments. You totally have the right to delete anything that should not be on your social media page.
How do you recover from those negative comments on social media Just laugh them off and let
them go. 5. . All you can do is keep posting and sharing positive things. When others can see that
you are still living a good life, they will be encouraged by you.
E
D
A
A.You can’t control what other people do.
B.Then how should we address negative comments
C.So when should you actually ignore negative comments
D.Finally, set boundaries and don’t reply if they try to start an argument.
E.However, don’t send a direct message to the negative comment makers.
F.This shows that you care about everyone else on your social media page.
G.Each comment needs to be considered on the basis of facts and theories.
【语篇导读】本文是一篇说明文。文章主要就如何处理网上的负面评论提出了一些建议。
1.___
B
解析 根据空前Negative comments, if they are mishandled, can affect your reputation and mood.可知,遇到负面评论,需要处理得当。下文First, respond positively and politely… Next… 则给出了建议。由此判断,B项(那么我们应该如何处理负面评论呢?)承上启下,符合语境。故选B项。
2.___
F
解析 根据段首句First, respond positively and politely.可知,本段作者建议读者积极礼貌地回复评论;根据空前一句可知,作者建议即使是负面评论也最好给予积极、礼貌的回应。F项(这表明你关心社交媒体页面上的其他人)符合语境。
3.___
E
解析 根据空后一句可知,作者建议给他们留下评论,让他们联系你私下讨论这个问题。空后的Instead表明,设空处应与空后句子意思相反,E项(然而,不要直接向发表负面评论者发信息)符合语境,引出下文内容。
4.___
D
解析 设空处为段首句,为本段中心句。本段指出键盘侠的评论与你无关,如果你觉得受到了负面影响,可以删除这些评论。D项(最后,设置界限,如果他们试图挑起争论,不要回复)中的Finally暗示这是最后一条建议,而“不要回复”和下文的“他们的评论与你无关”相呼应。
5.___
A
解析 根据空后All you can do is keep posting and sharing positive things.When others can see that you are still living a good life, they will be encouraged by you.可知,下文谈论的是想要从负面评论的影响中恢复过来你能做的事情。A项(你无法控制别人的行为)与下文内容(你可以做的就是……)相呼应。
词汇加油站
核心词汇
gain the upper hand 占据上风;处于有利地位
02
Lesson 2 Questions about Media
在空白处填入1个适当的单词或括号内单词的正确形式。
1.The priority of the current project is to make an effective __________ (interact) of different ideas.
interaction
解析 句意为: 当前项目的首要任务是进行一次不同观点之间的有效交流。根据设空处前的冠词an和空后的介词of的提示可知,设空处应填写名词作make的宾语。
2.__________ (obvious), there has been a sharp increase in online shopping these years.
Obviously
解析 句意为:显然,近些年来网上购物(的人数)急剧增长。设空处应用副词作状语,修饰整个句子。
3.When the police arrived, they found out distinct dragging marks ____ the spot.
on
解析 句意为:当警察到达时,他们在现场发现了明显的拖拽痕迹。on the spot为固定表达,意为“在现场”。
4.I am writing to apply for the post __________ (advertise) in the school newspaper.
advertised
解析 句意为:我写信是为了申请校报上征聘的职位。句中已有谓语动词am writing,设空处应填非谓语动词形式,作后置定语,修饰前面的名词,且advertise和其逻辑主语post之间为被动关系,应填过去分词。
5.Fortunately, they have found the only person _________________ (witness) the car accident.
to have witnessed
解析 句意为:幸运的是,他们已经找到了车祸的唯一目击者。分析句子成分可知,设空处应用非谓语动词作定语。当名词前面有the only限定的时候,通常使用不定式结构作后置定语。根据句意可知,witness和person之间为逻辑上的主动关系,且动作已经发生,故填to have witnessed。
6.With clock being built into almost every digital gadget, wrist watch sales __________ (see) a
decline in the past few years.
have seen
解析 句意为:随着时钟被安装进几乎每一个数字设备,最近几年手表的销量已见衰退。根据时间状语in the past few years可知,本句应用现在完成时,主语wrist watch sales与see之间为主动关系,故填have seen。
7.By the end of last week, all the entries __________________ (upload) by the competitors.
had been uploaded
解析 句意为:截至上周末,所有的参赛作品已经被参赛者上传完毕。根据句子成分划分可知,设空处为句子谓语。根据句意和“By+过去时间”的提示可知,应使用过去完成时的被动形式。
8.The fast development of cyberspace has been changing the manner in _______ we live.
which
解析 句意为:网络空间的快速发展一直在改变着我们生活的方式。根据句子成分划分可知,设空处及其前的介词in共同引导定语从句,先行词为manner,指物,故填关系代词which。
9.______ puzzles me most is whether they really share the same interests.
What
解析 句意为:最让我困惑的是他们是否真的有相同的兴趣。根据句意和句子成分划分可知,设空处引导主语从句,在从句中作主语,意为“……的(事情)”,故填What作引导词。
10.The physical stores find ___ much harder to survive when they are in competition with online stores.
it
解析 句意为:在与网店竞争时,实体店认为(自身)很难生存下去。find后缺少宾语,其真正的宾语为后面的不定式短语to survive when they are in competition with online stores,设空处应填it作形式宾语。
体裁: 说明文 题材: 介绍说明 词数: 197 难度: &5& 建议用时: 7分钟
[四川成都棠湖中学2022高二月考] 阅读下面短文,在空白处填入1个适当的单词或括号内单词的正确
形式。
China Daily, 1. . (establish) in 1981 as a national English-language newspaper, has
developed into a multifunction information platform combining newspapers, websites and apps with a
strong 2. . (present) on Twitter, Sina Weibo and WeChat. It is to its credit that it serves
more 3. . 200 million readers all over the world and is a preferred choice for people who read
about China in English. The news reaches a readership 4. . (far) than China. The group
plays an important role as a channel of information exchanges between China 5. . the rest of the
world. China Daily cooperates with 6. . (lead) global news organisations to publish China
Watch , 7. . supplement (增刊) published as an insert in major newspapers in more than 20
countries including The Washington Post , The Wall Street Journal, The Sydney Morning Herald ,
The Daily Telegraph etc. With a combined readership of more than 5 million, China Watch
8. . (publish) in English, French, German, Japanese, Russian, Spanish and
Portuguese in the last five years. Popular as it is, China Daily is still serving 9. . an Asia News
Network member by sharing and exchanging stories and staff with mainstream 10. .
(medium) in other parts of the world.
established
presence
than
farther/further
and
leading
a
has been published
as
media/mediums
1.___________
established
解析 句意为:《中国日报》创刊于1981年,是一份全国性的英文报纸,现已发展成为集报纸、网站、应用软件于一体的多功能信息平台,在推特、新浪微博、微信等平台均有强大的影响力。分析句子结构可知,句中已有谓语,设空处应用非谓语形式,China Daily和establish之间是逻辑上的被动关系,故填established。
2._________
presence
解析 句意见上一题解析。设空处前有不定冠词和形容词修饰,应用名词形式。故填presence。
【语篇导读】本文是一篇说明文,主要介绍的是《中国日报》。
3._____
than
解析 句意为:值得称赞的是,它为全球2亿多读者提供服务,是那些用英文了解中国的人的首选。根据空前的more可知,此处应填than。
4._____________
farther/further
解析 句意为:新闻的受众远不止中国。根据后面的than可知,设空处应用比较级,far的比较级形式为farther或further。
5._____
and
解析 句意为:作为中国与世界其他国家信息交流的渠道,该集团发挥着重要的作用。between… and… 是固定搭配,意为“在……和……之间”,故填and。
6.________
leading
解析 句意为:《中国日报》与全球领先的新闻机构合作,在《华盛顿邮报》《华尔街日报》《悉尼先驱晨报》《每日电讯报》等20多个国家的主要报纸上刊登增刊《中国观察报》。设空处作定语,修饰名词短语global news organisations,应用形容词形式。lead的形容词是leading,意为“领先的”,故填leading。
7.___
a
解析 句意见上一题解析。supplement是可数名词,此处表泛指,前面须加不定冠词;supplement的发音以辅音音素开头,因此不定冠词用a,故填a。
8.__________________
has been published
解析 句意为:在过去五年中,《中国观察报》以英语、法语、德语、日语、俄语、西班牙语和葡萄牙语出版,读者总数超过500万。根据时间状语in the last five years并结合句意可知,此处表示过去发生的事情对现在的影响,应用现在完成时;设空处为句子的谓语,publish与主语China Watch之间为被动关系,因此设空处用现在完成时的被动语态;主语China Watch是单数,故填has been published。
【知识拓展】经常和现在完成时连用的时间状语
already, yet, recently, “since+时间点”, since引导时间状语从句, “for + 一段时间” “in the last/past+一段时间”, so far, till now, up to now, to date等。
9.___
as
解析 句意为:《中国日报》虽然广受欢迎,但它仍是亚洲新闻联盟的一员,与世界各地主流媒体分享故事,进行人员交流。serve as是固定短语,意为“作为”,故填as。
10.______________
media/mediums
解析 句意见上一题解析。medium是可数名词,前面无限定词,因此设空处用复数形式。故填media或mediums。
体裁: 说明文 题材: 社交媒体 词数: 304 难度: &6& 建议用时: 8分钟
[黑龙江哈尔滨六中2022高二期中] Growing up as kids we are told to share our toys and not to be selfish. We also live in an age when discussing our feelings is encouraged. But when does it all become too much With new crazes trending all the time, such as dance challenges and wearing a carpet as a dress, the question is: When can sharing become oversharing on social media
“Oversharing” has become associated with social media, but it isn’t . .exclusive. . to this platform. Imagine you head to a party and meet someone. Within five minutes they have revealed private details about their life. While some of us may try to escape these people, according to marriage advisor Carolyn Cole, this form of oversharing could come from a strong desire to connect with someone. But how does this translate into social media
Dr Christopher Hand, a lecturer in cyberpsychology (网络心理学), says the more details people disclose, the less sympathy we express when things go wrong. It seems that searching for sympathy by oversharing is generally considered as negative rather than the cry for help it could really be.
However, Dr Hand’s research also seems to suggest that the more we post on a platform, the more socially attractive we become—if the posts that we bang out are positive. Even back in 2015, Gwendolyn Seidman PhD said that we should avoid complaining and being negative online. We should also avoid showing off, especially about our love lives. It makes sense—if your date is going “that well”, would you really have time to share a photo with text
So, how can you know if you are oversharing Well, why not ask your friends in real life They would probably be happy to tell you if your posts about your breakfast or your complaints about your lack of money really are too much.
【语篇导读】文章阐述了社交媒体上的过度分享现象,论述了过度分享可能导致的问题以及应该避免发布哪种内容的帖子。
1.What does the underlined word “exclusive” in Paragraph 2 mean ( )
A
A.Unique. B.Similar. C.Relevant. D.Fundamental.
解析 词义猜测题。画线词上文“Oversharing” has become associated with social media提到,“过度分享”与社交媒体有关,but表示转折,下文Imagine you head to a party and meet someone… 则讲述了一个在聚会上过度分享的例子,由此可知,此处表示“过度分享”并不是这个平台独有的,画线词为“独有的”之意。故选A项。
2.Which of the following may Dr Hand agree with ( )
C
A.Sharing more details online can attract more sympathy.
B.Oversharing negative experiences is equal to crying for help.
C.Sharing negative posts can’t help one become socially attractive.
D.Oversharing isn’t likely to happen online when things go wrong.
解析 细节理解题。根据第四段中的However, Dr Hand's research also seems to suggest that the more we post on a platform, the more socially attractive we become—if the posts that we bang out are positive.可知,分享负面内容的帖子并不能帮助一个人在社交上变得有吸引力,汉德博士可能会同意这个观点。故选C项。
3.According to the text, what should be avoided for online sharing ( )
B
A.Reflecting on past bad manners. B.Showing a great many expensive goods.
C.Writing a recipe for a balanced breakfast. D.Recording unforgettable moments with friends.
解析 推理判断题。根据第四段中的We should also avoid showing off, especially about our love lives.和最后一段中的They would probably be happy to tell you if your posts about your breakfast or your complaints about your lack of money really are too much.可推断,展示许多昂贵的商品属于过度炫耀,应该避免。故选B项。
4.Which of the following is a suitable title for the text ( )
B
A.Developing Good Relationships by Oversharing B.The “Oversharing” Phenomenon on Social Media
C.Sharing With Friends in Real Life D.How to Avoid Oversharing
解析 主旨大意题。通读全文并结合第二段第一句中的“Oversharing” has become associated with social media可知,文章主要论述了社交媒体上的过度分享现象、过度分享可能导致的问题以及应该避免发布哪种内容的帖子。由此可知,B项(社交媒体上的“过度分享”现象)能概括全文内容,最适合作为文章的标题。
体裁: 记叙文 题材: 网络社交 词数: 246 难度: &7& 建议用时: 13分钟
[重庆七中2022高二月考] I received a private message on Facebook. It began harmlessly enough.“Hi, girl. Wanted to . .1. . you to join my next challenge group—we will be . .2. . on 60 minutes of exercise and balanced nutrition.” It was all becoming too much. Facebook was . .3. . my life, not me.
But what killed Facebook for me was when I . .4. . a photo and my son asked me how many “likes” it had got. His question was a . .5. . call.“Likes” are signs of acceptance and . .6. . . I had forgotten they both need to come from within and had . .7. . set him a bad example.
To recreate the simplicity of those days and set a(n) . .8. . example for my son, I deactivated (注销) my Facebook . .9. . . I had been in the habit of . .10. . Facebook many times a day, so I had to come up with some new habits. I . .11. . a novel and a crossword puzzle book around with me. I rediscovered knitting and yoga classes.
I started to . .12. . a few things. My body is fine just the way it is. I have friends who will help me out when I am . .13. .. I do my best to be a good mother and my son is happy and healthy.
I stopped looking at the world through my cellphone. I felt completely . .14. . in the moment. The . .15. . left me feeling better about myself, my family, my home and my life.
Less social media is more.
【语篇导读】文章讲述了作者之前的生活被社交软件所控制,过分在乎别人给自己的帖子点的赞,因为儿子提出的问题作者决定脱离社交软件,活在当下,享受现在的生活。
1.( )A.invite B.help C.contact D.reward
A
解析 由空后的you to join my next challenge group和60 minutes of exercise and balanced nutrition可知,作者收到来自Facebook的信息,想邀请作者参加活动。故选A项。
2.( )A.commenting B.focusing C.researching D.relying
B
解析 由空后的on 60 minutes of exercise and balanced nutrition可知,活动的内容专注于60分钟的锻炼和均衡的营养。故选B项。
3.( )A.ruining B.promoting C.running D.interrupting
C
解析 由上文中的It was all becoming too much.可知,Facebook发来信息让作者参加相关活动,作者认为这太过分了,因为这让她觉得是Facebook经营着自己的生活,而不是她自己在经营自己的生活。故选C项。ruin意为“破坏”;promote意为“促进”; run意为“经营;管理”;interrupt意为“打断”。
4.( )A.posted B.highlighted C.copied D.designed
A
解析 由空后的a photo and my son asked me how many “likes” it had got可知,作者在Facebook上发布了一张照片,作者的儿子询问她照片获得了多少“点赞”。故选A项。post意为“发布”;highlight意为“突出”;copy意为“复制”;design意为“设计”。
5.( )A.warm-up B.follow-up C.wake-up D.close-up
C
解析 由下文中的To recreate the simplicity of those days and set a(n)______ example for my son, I deactivated my Facebook _______.可知,儿子的问题于作者而言是一个警钟,作者才会有注销Facebook账号、脱离网络世界掌控的行为。wake-up call意为“警示”,符合语境。故选C项。
6.( )A.sympathy B.approval C.happiness D.patience
B
解析 由空前的“Likes” are signs of acceptance并结合选项可知,作者认为“点赞”是从内心接受和赞成的表现。故选B项。sympathy意为“同情”;approval意为“赞成;认可”。
7.( )A.unwillingly B.understandingly C.dramatically D.unknowingly
D
解析 由空前的I had forgotten they both need to come from within可知,作者认为“点赞”是从内心接受和赞成的表现,儿子的问题使作者意识到自己之前寻求“点赞”的行为在不知不觉中已经给儿子树立了一个坏榜样。故选D项。unwillingly意为“不情愿地”;understandingly意为“宽容地”;dramatically意为“戏剧性地”;unknowingly意为“不知不觉地”。
8.( )A.major B.healthy C.single D.urgent
B
解析 由上文中的set him a bad example可知,作者认为她在不知不觉中给儿子树立了一个坏榜样,现在幡然醒悟,想要给儿子树立一个健康的榜样。故选B项。
9.( )A.performance B.platform C.account D.assignment
C
解析 由空前的To recreate the simplicity of those days and set a(n)_____ example for my son可知,作者想重启简单的生活,想要给儿子树立一个健康的榜样,就需要脱离Facebook的掌控,所以她注销了自己的Facebook账号。故选C项。performance意为“表现”;platform意为“平台”;account意为“账号”;assignment意为“任务”。
10.( )A.searching B.checking C.destroying D.answering
B
解析 由空后的Facebook many times a day和常识可知,人们都有每天多次查看社交媒体(如Facebook)的习惯。故选B项。
11.( )A.carried B.bought C.wrapped D.reviewed
A
解析 由上文中的I had been in the habit of _____ Facebook many times a day, so I had to come up with some new habits.和空后的a novel and a crossword puzzle book around with me可知,作者想要改变频繁查看Facebook的坏习惯,所以随身携带书籍以养成好习惯。故选A项。
12.( )A.expect B.grab C.recognise D.reject
C
解析 由下文的My body is fine just the way it is.可知,作者在脱离Facebook一段时间后,她开始意识到一些事情,如她的身体和以前一样好(并不需要参加Facebook邀请她加入的锻炼和均衡营养挑战小组)。故选C项。
13.( )A.in panic B.in need C.on call D.on duty
B
解析 由空前的I have friends who will help me out可知,作者处于困难中,朋友才会来帮她摆脱困境。故选B项。
14.( )A.practical B.exceptional C.present D.confident
C
解析 由上文语境可知,作者认为Facebook掌控了自己的生活,但作者不再通过社交媒体网络看世界之后,她感到自己掌控了自己的生活,活在当下。故选C项。
15.( )A.concern B.message C.origin D.break
D
解析 由空后的left me feeling better about myself, my family, my home and my life可知,作者认为这个改变(指停用Facebook,脱离社交媒体网络)让她的生活更美好了。break意为“改变;休息;中止”,符合语境。故选D项。
03
Lesson 3 The Advertising Game
在空白处填入1个适当的单词或括号内单词的正确形式。
1.The design of this sleeping bag is improved to be ________ (suit) for kids of different ages.
suitable
解析 句意为:这款睡袋的设计得到了改进,使得它适合于不同年龄段的孩子。根据句意和设空处前的be可知,设空处应填形容词作表语。
2.After-class clubs provide the kids with more ________ (free) to explore their personal interests.
freedom
解析 句意为:课后俱乐部为孩子们提供了更多探索个人兴趣的自由。provide sb with sth为固定搭配,故设空处应填名词形式。freedom to do sth为固定表达,意为“做某事的自由”。
3.The little girl was impressed deeply by that _________ (attract) advertisement.
attractive
解析 句意为:那则有吸引力的广告给这个小女孩留下了深刻印象。根据设空处后的名词可知,设空处应用形容词作定语,修饰后面的名词。
4.The firm is working on a new product in ____________ (combine) with several overseas partners.
combination
解析 句意为:这家公司与几家海外合伙人在联合研发新产品。设空处作介词in的宾语,应填名词,in combination with意为“与……联合”。故填combination。
5.The manager failed to make his new company __________ (profit) in such a short period of time.
profitable
解析 句意为: 经理无法使他的新公司在这么短的时间内盈利。此处为“make+宾语+宾补”结构,设空处应用形容词作宾补。
6.Every team member is expected to participate ___ the design of the ad.
in
解析 句意为:每一位团队成员都被要求参与广告的设计。participate in为固定表达,意为“参与,参加”。
7.Personal happiness is believed to have a direct link _____ one’s job satisfaction.
with
解析 句意为:个人的幸福感被认为和其职业满足感有着直接的联系。a link with sth为固定表达,意为“与某事/物的关系/联系”。
8.He admits that his latest music style originates ______ the combination of folk and classical music.
from
解析 句意为:他承认他最新的音乐风格源自民间音乐和古典音乐的结合。originate from为固定搭配,意为“源于”。故填介词from。
9.Large amounts of her spare time _________ (spend) in playing the piano every weekend.
are spent
解析 句意为:每个周末,她都花大量的空闲时间(练习)弹钢琴。“large amounts of+不可数名词”结构作主语时,谓语动词用复数形式。“a large amount of+不可数名词”结构作主语时,谓语动词用单数形式。
10.________ (locate) in the north of China, Beijing has four distinct seasons.
Located
解析 句意为:坐落在中国北部的北京四季分明。be located in… 为固定搭配,意为“坐落在……”,此处应用过去分词作状语,故填Located。
根据提示补全句子。
1.所有的申请人都为了这份工作互相竞争。(competition)
All the applicants are ___ ___________ _____ one another for this job.
in
competition
with
2.这个新部门的设立是为了提高学习者的文化意识。(名词aim)
The new department is set up _____ ____ _____ ___ improving the cultural awareness of the learners.
with
the
aim
of
3.作为一位合格的销售员,他有着高标准的中英双语交流能力。(standard)
As a qualified salesman, he has ___ _____ _________ ___ communication skills in Chinese and English.
a
high
standard
of
4.他以前住在乡下,但是后来搬到城里去了。(used to)
He _____ ___ _____ in the countryside but then moved to the city.
used
to
live
5.在购物节时,我们很有可能被诱骗买很多不必要的商品。(likely)
___ ___ ______ _____ we are trapped into buying many unnecessary products in the Shopping Festival.
It
is
likely
that
体裁: 说明文 题材: 介绍说明 词数: 190 难度: &8& 建议用时: 8分钟
阅读下面短文,在空白处填入1个适当的单词或括号内单词的正确形式。
Advertisements play a(n) 1. . (replaceable) role in enriching people’s daily life by
promoting and selling products to customers. Over the past decades, the types and styles
2. . (change) constantly to upgrade the advertising game.
The most common advertisements are commercial 3. . , which simply give basic information of
the products. Take “Tsing Tao Brewery” for example. It is easy to get the name of the products as well
as the location of the company. Gradually, advertisers find it necessary 4. . (combine)
attractive pictures or words of the experts 5. . the original advertisements. With the advertising
booming, those 6. . (consist) of outstanding designs and creative ideas are likely to be
distinguished in the growing 7. . (compete) advertising market. At present, being
8. . (visual) attractive and repeating old ideas are out of date as the customers have been
bored with the familiar strategies to promote products. 9. . , advertisers have to adopt
creative ideas trying to make the customers forget that they 10. . (talk) into buying
goods by someone. Apart from the commercial advertisements, public advertisements are gaining much
attention. For instance, some are educating people on fighting AIDS, while some are calling for saving
water.
irreplaceable
have changed/have been changing
ones
to combine
with/and
consisting
competitive
visually
Therefore/Thus
are being talked
1.____________
irreplaceable
解析 根据语境可知,设空处需填写replaceable的反义词。此处表示广告发挥着“不可替代的”作用。
2._______________________________
have changed/have been changing
解析 根据时间状语Over the past decades可知,句子谓语需要使用现在完成时;谓语动词表达的动作,始于过去,持续到现在,且现在可能还在进行,故也可以使用现在完成进行时。
3._____
ones
解析 根据句子成分划分可知,设空处为句子的表语部分,指代前面的复数名词advertisements,故设空处填写ones。
4.___________
to combine
解析 it在句中作形式宾语,应用不定式短语作真正的宾语。
5._________
with/and
解析 combine A with/and B为固定表达,意为“把A和B结合到一起”。
6.__________
consisting
解析 设空处前的those指代advertisements,设空处应用非谓语动词作后置定语,修饰those,且consist和those之间为逻辑上的主动关系,故使用现在分词作定语。consist of… 意为“由……组成”。
7.___________
competitive
解析 设空处应用形容词作定语,修饰其后面的名词短语。
8.________
visually
解析 设空处应用副词作状语,修饰其后面的形容词。
9.______________
Therefore/Thus
解析 根据上下文语境可知,设空处需要填写表示因果关系的副词,表示“因此”。
10._______________
are being talked
解析 句意为:因此,广告商们不得不采用有创意的点子,试图使顾客忘记他们正在被人劝说买东西。根据句子成分划分可知,设空处作宾语从句的谓语部分。根据语境和have to 可知,设空处应使用现在进行时的被动形式,表示“正在被……”。
体裁: 说明文 题材: 介绍说明 词数: 203 难度: &9& 建议用时: 7分钟
阅读下面短文,在空白处填入1个适当的单词或括号内单词的正确形式。
The Chinese cartoon film Ne Zha has proved to be a big winner in the box office. This film,
1. . (loose) based on the novel Creation of the Gods (《封神演义》), is about an
imaginary figure who fights against his unfair fate (命运).
In the novel, Nezha is a naughty teenager 2. . punishes whoever gets in his way. His
father, a commander who governs the port of Chen Tang Guan, 3. . (force) Nezha to kill
himself due to the latter’s error. Nezha is reborn as a three-headed, six-armed god 4. . (ride)
on two magical “wind-and-fire” 5. . (wheel) to fight with his enemies.
loosely
who/that
forces
riding
wheels
6. . (direct) by Yang Yu, the film describes Nezha 7. . a lovely little boy who has to
overcome prejudice and his dark fate 8. . (become) a hero.“I want to change the telling of
the original story,” said Yang. In the movie, born as a demon (恶魔), Nezha is unfairly treated by
local villagers who believe that he will grow up to be a public threat.
Li Baochuan, 9. . expert in animation at Hangzhou Normal University, said Ne Zha shows the
10. . (develop) of animation techniques in China and has reduced the gap between
Chinese animation techniques and the world’s best.
Directed
as
to become
an
development
【语篇导读】本文为一篇说明文。文章主要介绍了动画电影《哪吒之魔童降世》的主要情节和拍摄背景。
1.________
loosely
解析 设空处应用副词作状语,修饰过去分词短语。
2._________
who/that
解析 根据句子成分划分可知,设空处引导定语从句,且在从句中作主语,指代先行词teenager,故用who/that。
3._______
forces
解析 根据句子成分划分可知,设空处为句子谓语,根据设空处前定语从句中的时态提示词governs可判断,句子为一般现在时,且主语为第三人称单数His father,故填forces。
4._______
riding
解析 根据句子成分划分可知,此处为非谓语动词短语作后置定语,且ride和所修饰名词god之间为逻辑上的主动关系,故设空处用现在分词形式。
5._______
wheels
解析 根据提示词two可知,设空处需要使用名词的复数形式。
6._________
Directed
解析 分析句子结构可知,设空处应用非谓语动词作状语,且和逻辑主语the film之间为被动关系,故用过去分词形式。
7.___
as
解析 describe… as… 为固定表达,意为“把……描述为……”。
8.___________
to become
解析 根据句子成分划分可知,设空处应用动词不定式作目的状语。
9.____
an
解析 设空处后为单数可数名词expert,又因expert的发音以元音音素开头,故设空处填写不定冠词an,表泛指。
10.____________
development
解析 根据前面的定冠词the和空后的介词of可知,设空处应用名词。
A
体裁: 应用文 题材: 旅游广告 词数: 231 难度: &10& 建议用时: 6分钟
Eight days for just £299
Departs May—October 2005
Includes:
·Return flights from 8 UK airports to Naples
·Return airport to hotel transport
·Seven nights’ accommodation at the three-star Hotel Nice
·The services of guides
·Government taxes
Join us for a wonderful holiday in one of Europe’s most wonderful corners. Long a favourite with holidaymakers—indeed the ancient Romans called the area “happy land”—this simply attractive coastline of colourful towns, splendid views and the warm Mediterranean Sea is a perfect choice of a truly memorable holiday!
Choose between the peaceful traditional village of Sant’ Agata, set on a hillside six miles from Sorrento, and the more lively and well-known international resort (旅游胜地) town of Sorrento, with wonderful views over the Bay of Naples.
Breathtaking scenery and famous sights are everywhere. From the legendary Isle of Capri to the haunting ruins of Pompeii, and from the unforgettable “Amalfi Drive” to the delightful resorts of Positano, Sorrento and Ravello, the area is a feast for the eyes! Should you choose to join us, we know that you will not be disappointed!
With a choice of hotels and optional excursions including Capri, Pompeii and the “Amalfi Drive”, this is a truly unmissable holiday.
Price based on two tourists sharing a twin/double room at the Hotel Nice. Like to know more Then telephone New-market Air Holidays Ltd on 0845-226-7766 (All calls charged at local rates).
【语篇导读】本文是一篇应用文。文章介绍了去欧洲的圣阿加塔或者索伦托的8天7晚的旅游项目,包括其收费情况、包含项目和风景简介。
1.What are not included in the price of £299 ( )
C
A.Transport between the airport and the hotel. B.Double rooms for every two tourists.
C.All telephone calls made by tourists. D.The services of guides to tourists.
解析 细节理解题。根据文章最后一段中的All calls charged at local rates可知,所有打电话的费用按照当地话费收费,即游客打电话的费用是不包含在£299之内的。故选C项。
2.What is the purpose of the passage ( )
D
A.To invite people to take a breath in the Bay of Naples.
B.To advise people to telephone New-market Air Holidays Ltd.
C.To persuade people to enjoy a boat tour in the Mediterranean Sea.
D.To attract people to go to Sant’ Agata or Sorrento for sightseeing.
解析 推理判断题。通读文章可知,本文是去欧洲的圣阿加塔或者索伦托的旅游广告,所以其目的是吸引人们去圣阿加塔或索伦托旅游观光。故选D项。
3.After reading the text, what will one probably join the tour for ( )
A
A.The price offered is reasonable and the sights are beautiful.
B.Good services are offered to those who stay in double rooms.
C.The sights are attractive and the tour starts in May or October.
D.The price is low for those intending to stay at the three-star Hotel Nice.
解析 推理判断题。根据文章开头的Eight days for just £299可知,该旅游项目的价格仅为299英镑,比较便宜;结合文中的Join us for a wonderful holiday in one of Europe's most wonderful corners… a perfect choice of a truly memorable holiday! 可知,旅途风景优美。由此推知,如果一个人读了这篇文章并决定加入旅程,其原因可能是旅游价格合理且风景优美。故选A项。
[安徽宣城三校2023高二期初联考] B
体裁: 说明文 题材: 社会文化 词数: 369 难度: &11& 建议用时: 8分钟
Product placement (植入式广告) is a form of advertising in which a company pays a content creator to place its products on the set of a movie, TV show or music video. The oldest examples of products appearing in films date back to the production of a French motion picture in 1896. Recent years have witnessed the boom in product placement. With viewers migrating to web videos, this trend makes sense.
When watching web videos, about 90% of consumers either skip or ignore those traditional ads that run before the video. So as advertisers struggle to reach potential consumers, they’re increasingly turning to product placement, spending their advertising budgets on getting their ads into media content in ways that the ads can’t be skipped. Studies have shown product placement can increase viewers’ awareness of products and their positive attitudes towards them.
But not all product placement works as intended. Research has shown advertisers need to engage in a delicate dance with viewers to effectively influence them. Viewers tend to . .be turned off. . if the product placement is too obvious—as when a character in the show holds the product and talks about it. Most viewers don’t want to be immersed (沉浸) in an intense drama only to be reminded that they’re being targeted by corporations.
In contrast, viewers are most influenced by product placement in which the product or the brand name is spoken by one of the characters but not shown. These pieces of product placement are more likely to be noticed by viewers than those where products are simply shown. Also, viewers may be more attracted to product placement that appears earlier in a show or movie. Because they become more engaged as a movie or a show progresses. If the placement appears at the climax—the moment when their attention is fixed on what will happen next—they’re either less likely to notice it or more likely to be annoyed if they do notice it.
With increasing online viewers and better designed placement, perhaps advertisers will consider this as their first choice. After all, it’s incredibly effective at getting the targeted audience interested.
【语篇导读】植入式广告是一种广告形式,公司向内容创造者支付费用,将其产品放在电影、电视节目或音乐视频中,随着观众转向网络视频,植入式广告已经成为未来的一种广告趋势。
1.What can we know about product placement ( )
A
A.It’s still popular nowadays. B.It first appeared in TV shows.
C.It was overlooked in the 1890s. D.It aims to make videos interesting.
解析 细节理解题。根据第一段中的Recent years have witnessed the boom in product placement.可知,植入式广告现在仍然很受欢迎。故选A项。
2.What’s the advantage of product placement to advertisers over traditional ads ( )
C
A.It has a lower price. B.It’s more interesting.
C.It’s less likely to be ignored by viewers. D.It makes advertisers understand customers well.
解析 推理判断题。根据第二段中的When watching web videos, about 90% of consumers either skip or ignore those traditional ads that run before the video.So as advertisers struggle to reach potential consumers, they're increasingly turning to product placement, spending their advertising budgets on getting their ads into media content in ways that the ads can't be skipped.可知,植入式广告相对于传统广告的优势是它不太可能被观众忽略。故选C项。
3.What does the underlined part “be turned off” in Paragraph 3 mean ( )
D
A.Gain satisfaction. B.Get confused. C.Feel funny. D.Lose interest.
解析 词义猜测题。根据第三段中的if the product placement is too obvious—as when a character in the show holds the product and talks about it可知,此处是指如果植入式广告太明显,观众往往会失去兴趣。由此可推知,be turned off意为“失去兴趣”。故选D项。
4.What can be a suitable title for the text ( )
A
A.Product Placement: The Future Trend in Advertising
B.Product Placement: A New Driving Force Behind Movies
C.Product Placement: A Mirror of the Advertisement History
D.Product Placement: The Perfect Companion to Online Videos
解析 主旨大意题。根据第一段第一句Product placement is a form of advertising in which a company pays a content creator to place its products on the set of a movie, TV show or music video.和第一段最后一句With viewers migrating to web videos, this trend makes sense.可知,文章主要介绍了作为未来广告趋势的植入式广告。故选A项。
体裁: 说明文 题材: 介绍说明 词数: 266 难度: &12& 建议用时: 7分钟
[四川南充高级中学2022高二月考] What Can We See in a Logo
We see hundreds of logos on signs, vehicles, websites, and even on the clothes we wear. All of
these logos are designed to attract our attention. 1. . However, recent research supports the idea that
remembering what a logo looks like is a very difficult task.
Researchers gave 85 students a simple assignment to draw the logo of a well-known company from
memory. Surprisingly, only one student in the study could accurately draw the logo from memory. 2. .
Researchers have developed a theory that they think might help to explain this blind spot in our
memories.
Logos are typically designed to be simple and easy to recognise with a quick glance. Yet the
frequent exposure to these logos can actually make our brains overlook them. This process is known as
“attention saturation (注意力饱和)”. 3. .
E
D
F
Even though the brain is accustomed to ignoring unnecessary details, it is programmed for
recognition. When we see images such as logos over and over again, we become familiar with them.
This constant exposure leads to something scientists refer to as “gist memory”, which means that our
brains remember the basic idea without all of the details. 4. . In fact, familiarity with a popular logo
can even make people feel more comfortable about purchasing or using certain products.
Logos are everywhere we look today. A fancy design or a thoughtful colour combination may be a
good start for a logo concept, but there are other factors to consider. 5. . A clever design may be
interesting, but most people will forget the details—especially if our brains have nothing to say about it.
C
G
A.This may be inspiring to logo designers.
B.People will know the product behind the logo.
C.This general sense of memory has its own benefits.
D.So why is it so difficult for people to recall the details of images
E.They also help us remember a product or service connected with the images.
F.Our brains actually signal us to ignore information we don’t think we will need to remember.
G.Logo designers need to know that people will only remember what they believe is worthwhile.
【语篇导读】本文是一篇说明文。研究发现生活中有许多商标,想要清楚记住一个商标却很难。
1.___
E
解析 上文提到所有的商标都是用来吸引消费者的注意力的;下文中的However表示转折,说明设空处应该承接上文,继续说明商标的功能。E项(它们还帮助我们记住与商标图案相关的产品或服务)符合语境,E项中的They指代上文中的All of these logos。故选E项。
2.___
D
解析 根据上文中的Surprisingly, only one student in the study could accurately draw the logo from memory.并结合选项可知,此处承接上文,并引出下文的研究理论。D项(那么,为什么人们很难回忆起商标图案的细节呢?)提出设问,符合语境。故选D项。
3.___
F
解析 根据本题设空处所在位置可以判断,此处应承接上文。根据空前内容可知,本段解释了因为商标的整体设计简单且易于辨别,人们一瞥就能认出它们,然而这种频繁的接触会让大脑忽略它们。F项(我们的大脑实际上会发出信号,让我们忽略我们认为不需要记住的信息)总结上文,符合语境。故选F项。
4.___
C
解析 上文提到人们反复接触这些商标时,大脑会产生“要点记忆”,即只记住有用的信息,而非全部的细节;下文提到熟悉一个流行的商标甚至可以让人们对购买或使用某些产品感到更舒适。设空处应承上启下,C项(这种大致的记忆感觉有它自己的好处)符合语境,C项中的general sense of memory与空前的the basic idea without all of the details相呼应。故选C项。
5.___
G
解析 上文表示一个别致的设计或一个经过深思熟虑的颜色组合可能是一个商标概念的良好开端,但还有其他因素要考虑,由此可知,下文应进一步阐述这些因素,G项(商标设计师需要知道,人们只会记住他们认为值得记住的东西)符合语境。故选G项。
04
Writing Workshop—Reading Club 2
在空白处填入1个适当的单词或括号内单词的正确形式。
1.We can’t judge a person merely by his or her ___________ (appear).
appearance
解析 句意为:我们不能仅仅以貌取人。根据设空处前的形容词性物主代词可知,设空处应用名词。
2.Millions of _________ (create) are living on the planet in harmony.
creatures
解析 句意为:数百万的生物和谐地生活在地球上。根据Millions of 和句意可知,设空处应用名词复数形式,意为“生物;动物”。
3.The little boy was too scared to fall asleep after hearing that ___________ (frighten) story.
frightening
解析 句意为:这个小男孩听了那个吓人的故事后,太害怕以至于睡不着了。设空处应用形容词作定语,修饰其后面的名词。此处表示“令人害怕的”,应填frightening。
4.He meant no harm __________ (original) but expressed his ideas in an unfriendly way.
originally
解析 句意为:他原本没有任何恶意,只是他表达自己想法的方式不太友好。设空处应用副词作状语,修饰meant no harm。
5.What matters a lot is not the words _________ (convey) but the attitude.
conveyed
解析 句意为:重要的不是传达的话语,而是态度。设空处应用非谓语动词作后置定语,且convey和设空处所修饰的名词words之间为逻辑上的被动关系,故用过去分词conveyed。
6.He slid down and ____________ (trap) in the mud completely, waiting for the rescue workers.
was trapped
解析 句意为:他滑倒了,并且完全被困在泥里,(只能)等待救援人员的到来。根据句子成分划分可知,slid和设空处为由and连接的并列谓语,参照时态一致原则可知,设空处应用一般过去时。此处为被动含义,应用被动语态。
7.All things ______ (take) into consideration, you are in urgent need of a good rest.
taken
解析 句意为:从各方面考虑,你现在急需好好休息。此处为独立主格结构,take和All things之间为逻辑上的被动关系,故应用过去分词形式。
8.The virus ________________________ (transform) into an inactivated (灭活的) one before it was
put into animals.
had been/was transformed
解析 句意为:这种病毒(已经)被转变为灭活病毒,然后再被植入动物体内。根据句意和从句时态的提示可知,主句谓语应使用一般过去时或过去完成时的被动语态。
9.In Chinese culture, we are educated to behave ___ a modest manner when praised by others.
in
解析 句意为:在中国文化中,我们被教育在接受他人的表扬时,要表现得谦虚。in a(n)… manner为固定表达,意为“以一种……的方式”。
10.He had been ill for one week. That was _____ he was absent from language classes.
why
解析 句意为:他已经生病一周了。那就是他缺席语言课的原因。设空处引导表语从句,表示原因,that is/was why…为固定句型。意为“那就是……的原因”。
根据提示补全句子。
1.那些总挑别人毛病的人不太可能有很高的满足感。(fault)
Those who always _____ _____ _____ others are less likely to have a high sense of satisfaction.
find
fault
with
2.我们被强烈建议要与父母随时保持联系。(名词contact)
We are strongly advised ___ _________ ___ ________ _____ our parents at any time.
to
keep/stay
in
contact
with
3.这对双胞胎姐妹有很多共同点,包括阅读习惯和穿衣风格。(名词common)
The twin sisters ______ ___ ____ ___ _________ , from reading habits to dressing styles.
have
a
lot
in
common
4.上周,只有两个人爬上了山顶,他们都不来自欧洲。(定语从句)
Last week, only two people climbed to the top of the mountain, _______ ___ _______ came from
Europe.
neither
of
whom
5.看到如此温和的一个男孩居然和父母激烈地争吵,这太反常了。(abnormal)
___ ___ _________ ___ ____ that such a mild boy should have a fierce quarrel with his parents.
It
is
abnormal
to
see
A[广西柳州高级中学2022高二月考]
体裁: 说明文 题材: 介绍说明 词数: 323 难度: &13& 建议用时: 8分钟
Humans were designed to stand upright (直立). And yet in this modern world, too many of us spend our days with our heads lowered for a simple reason: We’re staring at the tiny screen of a smartphone.
People spend an average of 2 to 4 hours each day with their neck bent while sending e-mails or texts.That’s about 700 to 1,400 hours a year. . .The “success” of social media has led to rapid development of bad smartphone posture.. .
The average adult head weighs 10 to 12 pounds when it’s in the upright position. However, because of the gravity, bending your head at mere 15 degrees puts 27 pounds of pressure on your spine (脊椎); a 30-degree neck bend could equal 40 pounds of pressure; a 45-degree bend adds the force of 49 pounds, according to the research from Dr Kenneth Hansraj from New York. These stresses may lead to many problems.
It’s no secret that correct posture is better for your back. According to the researchers, good posture is described as “ears aligned (使成一条直线) with the shoulders”. With proper alignment, spinal stress disappears. It is the best position for the spine. Standing tall doesn’t just make you look better; it improves your health, too. Other studies have found good posture has even been connected to ways of behaving. People who have poorer posture often have poorer physical and emotional health.
The researchers describe bad posture as “the head in a forward position and the shoulders dropping forward in a rounded position”. Bad posture has been connected to many medical problems, including headaches and other neurological problems, depression and heart disease. This is why Hansraj said it’s important to be mindful of your smartphone posture. While it is nearly impossible to avoid the technologies that cause these problems, people should make an effort to look at their phones with a correct posture.
【语篇导读】本文为说明文。文章主要介绍了在现代社会,人们长时间盯着手机屏幕,给健康埋下了隐患。文章指出你的脖子越弯曲,你的脊柱承受的压力就越大。正确的姿势是让耳朵和肩膀成一条直线。
1.Through the underlined sentence in Paragraph 2, what does the author want to show ( )
A
A.Social media has its bad side. B.Social media has made a great success.
C.People have to use social media. D.More people are using smartphones.
解析 词义猜测题。画线部分起承上(第二段)启下(第三段)的作用。由第二段第一句People spend an average of 2 to 4 hours each day with their neck bent while sending e-mails or texts.和第三段内容可推知,通过画线部分,作者想要说明社交媒体有它不好的一面。故选A。
2.What does the third paragraph mainly tell us ( )
D
A.It’s healthy to bend your back regularly.
B.Your back is getting exercise as you bend it.
C.The average weight of an adult head always changes.
D.The more you bend your neck, the more your spine suffers.
解析 主旨大意题。由本段的内容可知,本段主要讲述你的脖子越弯曲,你的脊柱承受的压力就越大。故选D。
3.What is the correct posture ( )
D
A.Bending your head within 15 degrees.
B.Raising and lowering your head in turn.
C.Dropping your head forward in a rounded position.
D.Keeping the positions of the ears and shoulders in a line.
解析 细节理解题。由第四段中的According to the researchers, good posture is described as “ears aligned with the shoulders”.可知,正确的姿势是让耳朵和肩膀成一条直线,故选D。
4.What do we know about a correct posture ( )
C
A.It can cure many diseases. B.It can make one behave differently.
C.It can cause no stress to the spine. D.It can prevent one from gaining weight.
解析 细节理解题。根据第四段中的According to the researchers, good posture is described as “ears aligned with the shoulders”.With proper alignment, spinal stress disappears.It is the best position for the spine.可知,正确的姿势就是耳朵与肩膀成一条直线,这样的话,头对脊柱的压力就会消失,这对脊柱有益。由此可知,正确的姿势不会对脊柱造成压力。故选C。
[山西长治2022高二期末联考] B
体裁: 说明文 题材: 社会文化 词数: 324 难度: &14& 建议用时: 8分钟
In recent years, Hollywood has ..striven. to attract the Chinese audience by inviting Chinese actors to make an appearance, shooting scenes in China, or showcasing elements of Chinese culture.
In Roland Emmerich’s latest sci-fi disaster movie Moonfall, a variety of Chinese elements, including the appearance of several conversations in the Chinese language, have impressed Chinese viewers, not to mention its visual effects. Opening on March 25 in China, Moonfall tells of how a team of heroes, including two seasoned astronauts, try to save Earth from the collision (碰撞) of the moon, driven by an unknown force. Emmerich already has a strong reputation, built on such blockbusters as 2012 and The Day After Tomorrow, a fact that has drawn the crowds. But the movie has also gained attention due to its easily identifiable Chinese elements.
A moviegoer surnamed Zhao was impressed by the re-entry capsule used by the team at the end of their mission. Many fans of Chinese manned space missions believe that the capsule is “made in China”.
Such capsules have appeared in TV broadcast programmes showing the successful landing of Chinese astronauts returning to Earth after their missions in space. Zhao said, “The Chinese are making contributions in the face of a disaster. This not only proves the unity of mankind, but also shows the country’s international status and influence.”
“As its overall nati