Unit 1 The mass media
引言解读
All of us who professionally use the mass media are the shapers of society. —William Bernbach
释义：我们所有专业使用大众媒体的人都是社会的塑造者。 —威廉·伯恩巴克
启示：大众传播的优势在于传播的广泛性和无所不在的渗透力。大众媒介不仅可以传播主流价值观念，使之达到全社会的共享，还可以利用媒介运作，构建出某些促进社会发展的价值观念，并将其纳入主流价值观念的范畴。
名句积累 1. Sharp tools make good work.工欲善其事，必先利其器。 2.The first wealth is health.健康是人生第一财富。 3. You can't judge a tree by its bark.人不可貌相。 4. Doubt is the key to knowledge.怀疑是知识的钥匙。 5. Cease to struggle and you cease to live.生命不止，奋斗不息。
本单元的主题语境是“人与社会”，话题为“大众传媒”，涉及的语篇类型有：视频、新闻报道、论说文、杂志文章等。本单元的学习旨在引导学生正确认识并理解大众传媒的形式和内涵，以及它们对日常生活和社会发展的影响和作用，并帮助学生学会合理使用各种大众传媒工具。
语篇品读 A message appeared in my social media. It was from a woman I met briefly through a friend. “Hello, lady. Invite you to join my next challenge group — we’ll be focusing on fitting in 30 minutes of exercise, balanced nutrition and motivation. Let me help you reach your goals!” I laughed and ignored it. Though I’m a little fat, I’m healthy. But the meaning behind the message stuck with me all day. The more the day went on, the heavier her message weighed on me. The insecurity about my body was brought to life by one little message. That got me thinking about stepping away from social media. But what drove the nail into my social media coffin was when I posted a photo — and five minutes later my son asked how many “likes” it got. Likes equal acceptance and approval, which need to come from within. I unknowingly set a dangerous example as it won’t be long before he has his own phone and the freedom to post his own pictures. I didn’t want him to wait for his friends to “like” them and like and accept him. He should know his self-worth doesn’t rely on what others think or click. I deactivated my social account. At first I felt lost. I missed the mindless scrolling while waiting in lineups. I carried a book with me. I’d been in the habit of checking social media as first thing in the morning and last thing at night, so I had to come up with some new habits. And the results were immediate once the fog of social media disappeared. We were much happier as a family because I was completely present and the break left me feeling better about myself, my family, my home and my life. 全文翻译 我的社交媒体上出现了一条消息。这是我通过朋友认识的一个女人发来的。“你好,女士。邀请你加入我的下一个挑战小组——我们将专注于30分钟的锻炼，均衡的营养和动力。让我帮你实现你的目标!” 我笑了，没有理会它。虽然我有点胖，但我很健康。但这句话背后的含义却让我一整天都无法忘怀。日子过得越久，她给我的信息就越沉重。我对自己身体的不安全感是由一条小小的信息带来的。这让我开始考虑远离社交媒体。 但是，当我发布了一张照片，五分钟后，我儿子问我这张照片得到了多少个“赞”时，我的社交媒体棺材上钉了钉子。 喜欢等于接受和认可，这需要来自内心。我无意中树立了一个危险的榜样，因为不久之后他就会有自己的手机，可以自由地发布自己的照片。我不想让他等着他的朋友们“喜欢”他们，然后喜欢并接受他。他应该知道他的自我价值不是建立在别人的想法或点击上的。 我关闭了我的社交账户。一开始我感到迷茫。我怀念排队等候时不需要动脑筋的滚动。我随身带着一本书。我已经养成了早上第一件事、晚上最后一件事就是查看社交媒体的习惯，所以我不得不养成一些新的习惯。 一旦社交媒体的迷雾消失，效果立竿见影。作为一个家庭，我们更快乐，因为我完全在当下，休息让我对自己、我的家人、我的家和我的生活感觉更好。 词块积累 1.briefly adv.简短地，简要地；短暂地 2. focus on 专注于 3. ignore vt.忽视，对……不予理会 4. insecurity n. 不安全 5. set a dangerous example树立一个危险的榜样 6. deactivate vt. 使无效；使不活动；遣散 7. come up with 提出，想出；找到主意
语篇品读 Art on the Internet Like all cultural institutions, galleries and art fairs are adapting to a new reality. ART BASEL HONG KONG, Asia’s biggest contemporary-art fair, was cancelled because of COVID-19, but anyone who had planned to visit could enjoy an experimental alternative: the viewing room.At the click of a keyboard, you could enter a panoramic but private visual salon, without having to brave the airless Hong Kong Convention and Exhibition Centre. Participating galleries were told that, for a quarter of the original fee, they could have a slot in the online fair.Over 90% of the line-up—231 galleries—gave it a whirl, offering more than 2,000 works worth $270 million in total. The viewing room was a telling indication of how art might be shown (and sold) in the future, in a pandemic-stricken era or if travel is otherwise restricted.It offered encouragement—and some lessons on digital engagement. Not every artist, gallery and form showed to equal advantage in this alternative fair.Not surprisingly, simple two-dimensional works in bright colours came across best. No sculpture or conceptual art was included.Subtle pieces, such as Lucas Arruda’s impressionistic desert-scapes, which seem as much a mood or a state of mind as a physical depiction when you see them in real life, had little impact when viewed remotely. Besides depth and texture, there are aspects of gallery-hopping that a website is unlikely to replicate. One is serendipity—the sense of wandering between artworks and encountering the unexpected.Another is sociability.Art is a communication between artist and viewer, but galleries and fairs are also places to swap opinions and share enthusiasms. —The Economist《经济学人》
全文翻译 互联网上的艺术 像所有的文化机构一样，画廊和艺术博览会正在适应新的现实。 由于新冠肺炎疫情，亚洲最大的当代艺术博览会香港巴塞尔艺术展被取消，但任何计划参观的人都可以享受一个实验性的选择:观景室。只要按一下键盘，你就可以进入一个全景但私密的视觉沙龙，而不必勇敢地面对空气不流通的香港会议展览中心。 参展画廊被告知，只要支付原费用的四分之一，就可以在网上展览中占有一席之地。超过90%的画廊——231家画廊——尝试了一下，总共提供了2000多件作品，价值2.7亿美元。展览室清楚地表明，在疫情肆虐的时代，或者在旅行受到限制的情况下，艺术品将如何展示(和销售)。它提供了鼓励——以及一些关于数字参与的经验。 并不是所有的艺术家、画廊和艺术形式都在这个另类的博览会上表现出同样的优势。毫不奇怪，明亮色彩的简单二维作品最受欢迎。没有雕塑或概念艺术。微妙的作品，比如卢卡斯·阿鲁达(Lucas Arruda)的印象派沙漠风景，当你在现实生活中看到它们时，它们似乎是一种情绪或一种精神状态，就像一种物理描绘一样，但从远处看，它们几乎没有什么影响。 除了深度和纹理，网站不太可能复制画廊跳转的一些方面。一种是偶然性——在艺术品之间徘徊和遇到意外的感觉。另一个是社交能力。艺术是艺术家和观众之间的交流，但画廊和博览会也是交换意见和分享热情的地方。 句式仿写 1.她和丈夫在一起的时间总共有10年。。 _____________________________________________ _____________________________________________ 2.不足为奇,我们是地球上人口最多的国家。 _____________________________________________ _____________________________________________ 3.汽车未必能做这样的转弯。 ______________________________________________ ______________________________________________ 【仿写答案】 1.She was with her husband for ten years in total. 2.Not surprisingly, we have the largest population on the planet. 3.The car would be unlikely to be able to make the turn.
Passage 1
主题语境 主题群 话题 推荐指数
人与社会 社会服务与人际沟通 医院学校为住院或需要在家康复的学生提供教育服务 ★★★★
HONG KONG — At the school where Ko Cheuk-kiu works, there are neither school bells ringing nor students running around the playground. “You look good today. Shall we review the text together ” After greeting her student Hei Hei, Ko, in a light blue uniform, turns on her tablet computer and begins to teach at the bedside.
Founded in 1954, the Hong Kong Red Cross Hospital Schools initially provided services in only one public medical institution. Now, it is a special education institute funded by the Hong Kong Special Administrative Region government, with 26 school units attached to 19 public hospitals. Its services are mainly divided into three fields — general specialty, psychiatry, and homebound teaching programs. The first two provide services for hospitalized students to reduce their difficulties in returning to school, while homebound teaching is aimed at students who need to stay at home to recover for a long period. Teachers are assigned to different hospitals or students’ homes and shift on a regular basis. Depending on the situation, teachers will carry out small group or one-on-one bedside teaching, and each session lasts about 30 minutes.
“Teaching children in a hospital I was curious and keen to know more about it,” Ko recalls, explaining she first learned about the school from a newspaper report in 2009 when she had just finished her master’s degree in language. Ko, who also studied special education, applied for a teaching position at the school and was hired as a Chinese language teacher.
Teachers in hospitals have to meet students with different medical conditions and face all kinds of challenges every day, but Ko regards these experiences as training, which have led her to have a deeper appreciation of life. Over the years, Ko has received a lot of greeting cards from parents and students showing their appreciation. Looking at these warm words of encouragement, she silently sends her best wishes to the students. “I hope they can soon recover and go back to school, and continue to pursue their dreams,” she says.
1. What is Ko doing
A. Teaching at home. B. Teaching online.
C. Teaching in a hospital. D. Teaching in a regular classroom.
2. What do we know about the Hong Kong Red Cross Hospital Schools
A. It was founded by the Hong Kong Special Administrative Region government.
B. It offers teaching services for students both in hospital and at home.
C. It runs on money raised from the public.
D. It assigns teachers to the same hospitals or students’ homes.
3. Probably why did Ko apply for a teaching position at the school
A. Because she was curious about teaching. B. Because she knew a lot about the school.
C. Because she just graduated from university. D. Because she could apply what she had learned.
4. Which can best describe Ko
A. Passionate and dedicated. B. Responsible and diligent.
C. Genuine and aggressive. D. Self-centered and sensitive.
【答案】1. C 2. B 3. D 4. A
【解析】本文是一篇新闻报道，主要讲述了香港红十字医院学校为住院或需要在家康复的学生提供教育服务，以便帮助他们减少返校的困难。
1. 细节理解题。根据第一段中的“After greeting her student Hei Hei, Ko, in a light blue uniform, turns on her tablet computer and begins to teach at the bedside.(穿着浅蓝色制服的Ko和学生Hei Hei打招呼后，打开平板电脑，开始在床边上课。)”和第三段中Ko的话“Teaching children in a hospital (在医院教孩子？)”可知，Ko在医院里教孩子。故选C。
2. 细节理解题。根据第二段中的“The first two provide services for hospitalized students to reduce their difficulties in returning to school, while homebound teaching is aimed at students who need to stay at home to recover for a long period.(前两个为住院学生提供服务，以减少他们返校的困难，而在家教学则针对需要长期待在家里康复的学生。)”可知，香港红十字医院学校为住院或需要在家康复的学生提供教育服务。故选B。
3. 推理判断题。根据第三段中的“Ko, who also studied special education, applied for a teaching position at the school and was hired as a Chinese language teacher.(Ko也学习过特殊教育，她申请了该校的教学岗位，并被聘为汉语教师。)”可知，Ko学过特殊教育，这刚好符合香港红十字医院学校的工作需求，专业对口，由此可推测出，她应聘这个岗位是因为她可以将自己学习的知识运用到工作中。故选D。
4. 推理判断题。根据最后一段中的“Teachers in hospitals have to meet students with different medical conditions and face all kinds of challenges every day, but Ko regards these experiences as training, which have led her to have a deeper appreciation of life.(医院的老师每天都要遇到不同身体状况的学生，面对各种各样的挑战，但Ko把这些经历视为训练，让她对生活有了更深的理解。)”可知，Ko把工作中面对的挑战当作对自己的训练，努力把工作做好，这说明她是一个对自己的工作有热情的人。根据最后一段中的“Over the years, Ko has received a lot of greeting cards from parents and students showing their appreciation.(这些年来，Ko收到了许多来自家长和学生的贺卡，表达了他们的感激之情。)”可知，许多家长和学生对Ko表达感激，这说明Ko的教学工作非常出色，对待学生有奉献精神。故选A。
Passage 2
主题语境 主题群 话题 推荐指数
人与社会 文学、艺术与体育 广告的作用以及广告所采用的方法 ★★★
Advertising has become part of modern life. But what is advertising exactly In short, it refers to the activity of promoting a product or service. 5 .
The history of advertising has always been closely linked with that of the mass media. From the ancient simple advertisements painted on outdoor signs to the colourful, interactive ones in smart phone apps, advertising and the mass media have developed hand in hand. 6 .
Because the mass media reaches so many people, it is a perfect vehicle for advertisers. 7 . In addition to making people aware of a product or service, a successful advertisement will also create a desire to buy, thus boosting business. That is why when a company wants to promote a product or service, it often launches a mass media advertising campaign.
Based on the psychology behind creating a desire to buy, advertisers have developed ways of persuading people into purchasing their products or services. 8 Slogans use simple but impressive language to make us remember the product or service being advertised. A slogan which communicates an idea effectively can boot sales and even become part of popular culture. Another technique advertisers often employ is to link their company or product to a “brand ambassador” —a famous actor, a sports star, or even a fictional character.
Of course, some advertisements are not so obvious: product placement is typically used in films with huge box- office success and TV shows with high ratings. Other types of mass media use product placement too, including video games. 9 We absorb these marketing messages without thinking about them too much, yet they will probably have an effect on us the next time we go shopping.
A. Now, advertising is becoming more digital and more personalized.
B. Advertising will be more about understanding individual customers.
C. In other words, it tries to persuade people to buy a product or service.
D. A common technique to make an impact is to create a memorable slogan.
E. As media channels have grown in number and type, so have advertisements.
F. It is common for sports video game series to feature different in-game equipment with real brand names.
G. With advertisements placed on social media at peak times, people will know about the product or service.
【答案】5. C 6. E 7. G 8. D 9. F
【解析】这是一篇说明文。文章主要介绍了什么是广告，广告的作用以及广告所采用的方法。
5. 根据上文“Advertising has become part of modern life. But what is advertising exactly In short, it refers to the activity of promoting a product or service.(广告已经成为现代生活的一部分。但广告到底是什么？简而言之，它指的是推广产品或服务的活动)”可知，本句为本段最后一句，故继续解释说明广告的作用。故C选项“换句话说，它试图说服人们购买某种产品或服务”符合语境，故选C。
6. 根据上文“The history of advertising has always been closely linked with that of the mass media. From the ancient simple advertisements painted on outdoor signs to the colourful, interactive ones in smart phone apps, advertising and the mass media have developed hand in hand.(广告的历史一直与大众传媒的历史紧密相连。从古老的户外标牌上的简单广告到智能手机应用程序中丰富多彩的互动广告，广告和大众媒体携手并进)”可知，上文提到“广告和大众媒体携手并进”，说明广告随着媒体的数量增加而增加，故E选项“随着媒体渠道在数量和类型上的增长，广告也在增长”符合语境，故选E。
7. 根据上文“Because the mass media reaches so many people, it is a perfect vehicle for advertisers.(因为大众媒体能接触到如此多的人，所以它是广告商的完美载体)”可知，本句承接上文，具体说明大众媒体是如何影响广告投放的，故G选项“在社交媒体的高峰时段投放广告，人们就会知道产品或服务”符合语境，故选G。
8. 根据后文“Slogans use simple but impressive language to make us remember the product or service being advertised. A slogan which communicates an idea effectively can boot sales and even become part of popular culture.(标语用简单但令人印象深刻的语言让我们记住所宣传的产品或服务。一个能有效传达想法的口号可以促进销售，甚至成为流行文化的一部分)”可知，广告的一个常用技巧是使用标语。故D选项“产生影响的一个常用技巧是创造一个令人难忘的标语”符合语境，故选D。
9. 根据上文“Other types of mass media use product placement too, including video games.(其他类型的大众媒体也使用植入式广告，包括电子游戏)”可知，上文提到了电子游戏，F选项中game对应上文games。故F选项“在体育视频游戏系列中，使用真实品牌的不同游戏内装备是很常见的”符合语境，故选F。
Passage 3
主题语境 主题群 话题 推荐指数
人与社会 生活与学习 高中生体验“职业日”活动 ★★★
Georgia Power held its yearly “Career (职业) Day” on April 21 for high school students in the area.
The activity gave students a first-hand look at the tools 10 (use) by linemen every day. It also gave them a chance to speak face-to-face with employees (员工) about what 11 (they) everyday life is like.
Audrey King, the Vice President of External Affairs for Georgia Power said, “It’s hard 12 (see) a chance if you have not experienced it, so we wanted them to feel what it is like to be a lineman in the day of a lineman.”
Organizers said activities like this are important as linemen play 13 key role in the community.
“As you well know, we 14 (influence) by a tornado (龙卷风) that recently came through. It heavily influenced our communities. These are the men and women of our organization 15 go out to get the work done and bring services back, so we have students coming here today to show them what that looks like and help them make a decision 16 career choices,” King said.
Georgia Power employee Richard Hall added,“ 17 (hopeful) some students will be 18 (interest) in our work and the industry as a whole because like all industries, we need 19 (worker).”
【答案】
10. used 11. their 12. to see 13. a 14. were influenced 15. who/that 16. on/about 17. Hopefully 18. interested 19. workers
【解析】这是一篇说明文。文章主要说明了4月21日，佐治亚电力公司为该地区的高中生举办了一年一度的“职业日”活动。这个活动让学生们亲眼看到了锋线队员每天使用的工具。这也让他们有机会与员工面对面交流，了解他们的日常生活。
10. 考查非谓语动词。句意：这个活动让学生们亲眼看到了锋线队员每天使用的工具。分析句子结构可知，use与逻辑主语tools构成被动关系，故用过去分词作定语。故填used。
11. 考查代词。句意：这也让他们有机会与员工面对面交流，了解他们的日常生活。此处修饰名词life，应用形容词性物主代词their。故填their。
12. 考查非谓语动词。句意：乔治亚电力公司对外事务副总裁奥黛丽·金说：“如果你没有经历过，很难看到机会，所以我们想让他们感受一下，在一个线路员的时代，做一名线路员是什么感觉。”此处为句型it be adj. to do sth.，不定式作真正主语，it作形式主语。故填to see。
13. 考查冠词。句意：组织者表示，这样的活动很重要，因为巡边员在社区中发挥着关键作用。结合句意表示“发挥着关键作用”可知，短语为play a key role in。故填a。
14. 考查时态语态。句意：大家都知道，我们最近受到了龙卷风的影响。主语与谓语构成被动关系，根据后文came可知，应用一般过去时的被动语态，主语为we，谓语用复数。故填were influenced。
15. 考查定语从句。句意：这些都是我们组织的男男女女，他们出去完成工作，把服务带回来，所以我们今天有学生来到这里，向他们展示这是什么样子，帮助他们做出职业选择的决定。限定性定语从句，修饰先行词the men and women of our organization，在从句中作主语，指人，故填who或that。
16. 考查介词。句意：这些都是我们组织的男男女女，他们出去完成工作，把服务带回来，所以我们今天有学生来到这里，向他们展示这是什么样子，帮助他们做出职业选择的决定。结合句意表示“就……做出决定”可知，短语为make a decision on/about。故填on或about。
17. 考查副词。句意：佐治亚电力公司的员工理查德·霍尔补充说：“希望一些学生会对我们的工作和整个行业感兴趣，因为像所有行业一样，我们需要工人。”修饰后文句子应用副词hopefully，首字母大写。故填Hopefully。
18. 考查形容词。句意：佐治亚电力公司的员工理查德·霍尔补充说：“希望一些学生会对我们的工作和整个行业感兴趣，因为像所有行业一样，我们需要工人。”作表语，修饰人的感情，应用-ed结尾形容词interested。故填interested。
19. 考查名词复数。句意：佐治亚电力公司的员工理查德·霍尔补充说：“希望一些学生会对我们的工作和整个行业感兴趣，因为像所有行业一样，我们需要工人。”作宾语，应用名词workers，且数量大于一，应用复数形式。故填workers。
I. 教材语篇梳理
1. What is the mass media
Mass media means technology that is intended to reach a mass audience. It is the primary means of communication used to reach the vast majority of the general public.
2. What are the different types of media
There are many types of media. Each of these types is designed to send messages efficiently basing on your needs. The most common types of media are newspapers, television, radio, the Internet, wire services, and magazines, among others.
3. What functions does mass media have
(1)Inform people.
(2)Educate people.
(3)Entertain people.
(4)Shape public opinion.
(5)Influence the way people look at the world.
4.Skim the passage and fill in the blanks.
Be a critical news reader!
Part 1 Two reports about 1.a big fire contain different numbers of 2. deaths and injuries.
Part 2 Two reports about the reason of the fire 3.differ from or even 4. contradict each other.
Part 3 How to be a 5. critical news reader
II. 课文语法填空
There are two different news reports on the Henderson Tower fire. They 1. are written (write) from basically the same perspective, but they contradict each other in terms of 2. factual (fact) details. The first news report pays more attention to the rescue efforts, 3. while the second talks more about deaths and injuries. The reason for this is that journalists have different 4. priorities (priority) and choose to write a report with that focus. Another aspect worthy 5. of mention is that journalists may approach information they get from research or interviews differently. For us, 6. checking (check) different sources enables us to draw a more informed 7. conclusion (conclude). Though journalists are 8. committed(commit) to presenting the truth, in their reports, it is better to use our own judgement than rely 9. entirely (entire) on news reports. With great discrimination, every one of us has the potential to be 10. a critical news reader.
Passage 1
主题语境 主题群 话题 推荐指数
人与社会 科学与技术 漫画作家Jerry和Joe合作创造超人形象 ★★★★
Young boys often dream of superpower to solve their problems “If I could just lick my fingers, my homework would be done,” many have imagined. Jerry and Joe put their ideas down on paper and created the world’s most popular superhero, Superman.
In 1931, the two became fast friends at Cleveland’s Glenville High School and ended up crating comics together. Joe was the artist and drew all the time, using bits of any kind of paper he could find. He hung out at newsstands (报摊) concentrating on magazines, especially amazing stories and then took up a pencil to recreate them at home. Jerry was the storyteller and the more ambitious of the two. He described how the creation of Superman came to him in the middle of a sleepless summer night, “I spring out of bed and write this down, and then I go back and think some more for about two hours and get up again and write that down. The inspiration for Superman’s origin story start taking shape, and the next morning, I run over to Joe’s place ...”
As is often the case, when we experience something painful in life, we deal with the feel-ing through creative expression. Jerry’s father owned a shop and died during a robbery. A young child might process that experience by wishing something could have prevented it. For Jerry, out came the Man of Steel, who was invulnerable (刀枪不入的) and tended to protect innocent people. Creating storylines must have helped Jerry to deal with the pain. Superman always wins. He stops trains and bad guys and cannot be killed.
The story of Superman has inspired kids for generations. It has calmed their fears and driven their dreams. Most importantly, the Man of Steel has inspired us all to find our super-power and use it to help others.
1. What can we learn about Jerry and Joe
A. They became popular superheroes. B. They used their imagination in comics.
C. They lived in their own imaginary world. D. They stood out for their rich experience.
2. What is paragraph 2 mainly about
A. The origin of the character Superman. B. The amusing story of Jerry and Joe.
C. The difficulty of creating the character. D. The common experience of Jerry and Joe.
3. Which can best describe Superman
A. Ambitious. B. Mean. C. Unconquerable. D. Troublesome.
4. Where is the text probably taken from
A. A biography. B. A movie review. C. A science fiction. D. A history textbook.
【答案】1. B 2. A 3. C 4. A
【解析】这是一篇记叙文。文章讲述了漫画作家Jerry和Joe合作创造超人形象的过程，以及他们的作品对美国人的影响。
1. 细节理解题。根据第一段中“Jerry and Joe put their ideas down on paper and created the world’s most popular superhero, Superman.( Jerry和Joe把他们的想法写在纸上，创造了世界上最受欢迎的超级英雄——超人)”可知，Jerry和Joe在漫画中运用了他们的想象力。故选B。
2. 主旨大意题。根据第二段“In 1931, the two became fast friends at Cleveland’s Glenville High School and ended up crating comics together. Joe was the artist and drew all the time, using bits of any kind of paper he could find. He hung out at newsstands (报摊) concentrating on magazines, especially amazing stories and then took up a pencil to recreate them at home. Jerry was the storyteller and the more ambitious of the two. He described how the creation of Superman came to him in the middle of a sleepless summer night, “I spring out of bed and write this down, and then I go back and think some more for about two hours and get up again and write that down. The inspiration for Superman’s origin story start taking shape, and the next morning, I run over to Joe’s place ...”(1931年，两人在克利夫兰的格伦维尔高中迅速成为朋友，并最终一起创作漫画。乔是个艺术家，他一直在画画，用他能找到的任何一种纸片。他在报摊闲逛，专注于杂志，尤其是那些令人惊叹的故事，然后拿起铅笔在家里重新创作。杰瑞是讲故事的人，也是两人中更有野心的一个。他描述了他是如何在一个不眠之夜创造出超人的。“我从床上跳起来，把这个想法写下来，然后再回去想两个小时左右，然后再起来把它写下来。超人起源故事的灵感开始成形，第二天早上，我跑到乔的住处……”)”可知，第二段的主要内容是创造超人这个角色的来源。故选A。
3. 细节理解题。根据第三段“Superman always wins. He stops trains and bad guys and cannot be killed.(超人总是赢。他能阻止火车和坏人，而且不会被杀死)”可知，超人是不可征服的。故选C。
4. 推理判断题。根据第一段“Young boys often dream of superpower to solve their problems “If I could just lick my fingers, my homework would be done,” many have imagined. Jerry and Joe put their ideas down on paper and created the world’s most popular superhero, Superman.(小男孩经常梦想用超能力来解决他们的问题，“如果我能舔一下手指，我的作业就做完了，”许多人这样想象。Jerry和Joe把他们的想法写在纸上，创造了世界上最受欢迎的超级英雄——超人)”并结合文章讲述了漫画作家Jerry和Joe合作创造超人形象的过程，以及他们的作品对美国人的影响。可推知，文章可能选自一本传记。故选A。
Passage 2
主题语境 主题群 话题 推荐指数
人与自我 做人与做事 肯尼亚的社会活动家加里·马塔伊的人生经历 ★★★★
Born in 1940 in Nyeri, Kenya, Wangari Maathai spent her childhood in the Kenyan countryside and her young adult life in the United States. She studied biology at Mount St. Scholastica College in Kansas, then obtained a master’s degree from the University of Pittsburgh. After returning to Kenya and pursuing her PhD at the University of Nairobi, Wangari became the first woman in East Africa to receive a doctor’s degree.
In the 1970s Wangari was an active member of the National Council of Women of Kenya. Women came to the council in part to search for solutions to the environmental problems—deforestation and desertification had caused many of the resources women relied on for food and clean water to decrease.
Fuelled by her knowledge of biology and her passion for helping others, Wangari decided to take action. Wangari had two goals in mind: to help restore environmental resources and give women the ability to support their families in a self-sufficient, sustainable way. To achieve her goals, she came up with a practical but impactful idea: to plant trees. The trees would reduce the effects of deforestation, in addition to providing food and firewood for local families. Wangari’s plan inspired the formation of the Green Belt Movement in 1977, an organisation dedicated to environmental conservation and poverty reduction in Kenya.
As the Green Belt Movement grew, Wangari began to focus on several different but interconnected causes: environmental conservation and human rights. In the late 1980s, she called on her community to oppose the construction of a skyscraper (摩天大楼) in Uhuru Park, Nairobi’s central public space. In 1999 she led a protest against the privatisation of Karura Forest in Nairobi, during which Green Belt Movement members were beaten by private guards. Despite facing ongoing opposition and even danger, Wangari’s belief in her work was never shaken.
Wangari served on the boards of countless environmental organisations, and spoke to members of the United Nations. Due to her tireless work Wangari received the Nobel Peace Prize in 2004.
5. What do we know about Wangari Maathai
A. She had a hard childhood in Kenya.
B. She acquired an excellent education.
C. She was the first woman to get a degree.
D. She came back to Kenya due to her colour.
6. What contributed to the foundation of the Green Belt Movement
A. Wangar’s family’s support.
B. Wangari’s achievements in biology.
C. Wangari’s tree-planting idea.
D. Wangari’s desire to fight world poverty.
7. What is Paragraph 4 mainly about
A. Wangari’s efforts to expand her influence.
B. Wangari’s ways to fight for human rights.
C. Wangar’s strategies to establish a reputation.
D. Wangari’s plans to handle growing opposition.
8. Which of the following best describes Wangari Maathai
A. Honest and hard-working. B. Patient and unselfish.
C. Considerate and generous. D. Determined and inspiring.
【答案】5. B 6. C 7. A 8. D
【解析】本文是一篇人物传记。文章讲述了肯尼亚的社会活动家、“绿带运动”的发起人旺加里·马塔伊(Wangari Maathai)的人生经历。
5. 细节理解题。根据第一段中的“She studied biology at Mount St. Scholastica College in Kansas, then obtained a masters degree from the University of Pittsburgh. After returning to Kenya and pursuing her PhD at the University of Nairobi, Wangari became the first woman in East Africa to receive a doctors degree.（她在堪萨斯州圣斯考拉斯蒂卡山学院学习生物学，然后在匹兹堡大学获得硕士学位。回到肯尼亚并在内罗毕大学攻读博士学位后，旺加里成为东非第一位获得博士学位的女性。）”可知，旺加里·马塔伊有着良好的教育背景。故选B。
6. 细节理解题。根据第三段中的“Wangari’s plan inspired the formation of the Green Belt Movement in 1977和To achieve her goals, she came up with a practical but impactful idea: to plant trees.（旺加里的计划激发了1977年绿带运动的形成。为了实现她的目标，她提出了一个实用但有影响力的想法：种树。）”可如，是旺加里种树的想法促成了“绿带运动”的创立。故选C。
7. 主旨大意题。根据第四段的首句“As the Green Bell Movement grew, Wongari began to focus on several different but interconnected causes; environmental conservation and human rights.（随着绿钟运动的发展，Wongari开始关注几个不同但相互关联的原因；环境保护和人权。）”并综合全段信息可知，第四段主要是讲旺加里为了扩大自己的影响力而做出的努力。故选A。
8. 推理判断题。根据第四段中的“Despite facing ongoing opposition and even danger, Wangari’s belief in her work was never shaken.（尽管面临不断的反对甚至危险，旺加里对自己工作的信念从未动摇。）”可知，旺加里是个意志坚定的人；综合她的各种人生经历可知，她还是个能鼓舞人心的人。故选D。
Passage3
主题语境 主题群 话题 推荐指数
人与社会 社会服务与人际沟通 在约翰逊的努力下，高速公路变得更加美丽 ★★★★★
Wildflowers in a mountain meadow(草地) are a gift of nature. But what about those wildflowers blooming along busy 9 Well, nature had a 10 .
Claudia Alta “Lady Bird” Johnson, the wife of our thirty-sixth President, Lyndon B. Johnson wanted 11 to be a national priority.
As a little girl growing up in “deep east Texas,” wildflowers helped her get through 12 times. Her mother had died when she was five, and her father 13 most of his time at the general store he owned. Her older brothers were away at school, so Lady Bird turned to nature for 14 . “Nature was my friend and my teacher,” she says, “It was a joy to me, and it’s never 15 me.”
After high school, Lady Bird left home for the University of Texas in Austin. 16 she found joy in nature--in the vast quantities of Texas bluebonnets. It was there that Lady Bird met and fell in love with Lyndon B. Johnson at first sight. He proposed (求婚) to her on their first 17 .
When she became aware of the 18 disappearance of “America the Beautiful” due to land development and pollution, Lady Bird 19 the President to put forward a Highway Beautification Act that allocated (划拨) money to 20 roadsides. The act was passed in 1965.
Lady Bird 21 that many wildflowers, like people, were immigrants. “They crossed nation on the wheels of covered wagons (货车), perhaps 22 in the pockets of children.”
Lady Bird is certainly our First Lady of wildflowers. She has made us see that highways can be beautiful. She is the reason why wildflowers now 23 our travels through almost every state.
9. A. streets B. paths C. highways D. roads
10. A. discoverer B. helper C. creators D. protector
11. A. fortune B. traffic C. beauty D. justice
12. A. frightened B. excited C. disappointed D. lonely
13. A. spent B. wasted C. found D. killed
14. A. company B. mystery C. rescue D. delight
15. A. scared B. ignored C. failed D. attacked
16. A. Often B. Again C. Absolutely D. Naturally
17. A. arrival B. date C. sight D. meeting
18. A. sudden B. complete C. final D. gradual
19. A. convinced B. warned C. reminded D. ordered
20. A. lengthen B. widen C. landscape D. monitor
21. A. let out B. found out C. figured out D. pointed out
22. A. even B. then C. yet D. still
23. A. decide B. guide C. shorten D. brighten
【答案】
9. C 10. B 11. C 12. D 13. A 14. A 15. C 16. B 17. B 18. D 19. A 20. C 21. D 22. A 23. D
【解析】本文是夹叙夹议文。文章主要介绍在克劳迪娅·阿尔塔·伯德夫人·约翰逊（Claudia Alta“Lady Bird”Johnson）的努力下，高速公路上种满了野花，使得高速公路变得更加美丽。
9. 考查名词词义辨析。句意：但是那些在繁忙的高速公路上盛开的野花呢？A. streets街道；B. paths小路；C. highways高速公路；D. roads路。根据下文“She has made us see that highways can be beautiful.”可知，这里指美丽的高速公路。故选C。
10. 考查名词词义辨析。句意：大自然有个帮手。A. discoverer发现者；B. helper助手；C. creators创造者；D. protector保护者。根据下文“When she became aware of the 10 disappearance of “America the Beautiful” due to land development and pollution, Lady Bird 11 the President to put forward a Highway Beautification Act that allocated (划拨) money to 12 roadsides. The act was passed in 1965.”可知，伯德夫人成为了把大自然变美丽的帮手。故选B。
11. 考查名词词义辨析。句意：克劳迪娅·阿尔塔·伯德夫人·约翰逊是我们第三十六任总统林登·贝恩斯·约翰逊的妻子，她希望美丽成为国家的优先事项。A. fortune运气；B. traffic交通；C. beauty美丽；D. justice公平。根据下文“She has made us see that highways can be beautiful.”可知，她想要国家变得更加美丽。故选C。
12. 考查形容词词义辨析。句意：作为一个在“得克萨斯州东部腹地”长大的小女孩，野花帮助她度过了孤独的时光。A. frightened害怕的；B. excited兴奋的；C. disappointed失望的；D. lonely孤独的。根据下文“Her mother had died when she was five, and her father 5 most of his time at the general store he owned. Her older brothers were away at school,”可知，伯德夫人小时候是一个人度过的。故选D。
13. 考查动词词义辨析。句意：她的母亲在她五岁时去世，她的父亲大部分时间都在他拥有的杂货店度过。A. spent花费；B. wasted浪费；C. found发现；D. killed杀害。根据下文“most of his time at the general store he owned”可知，这里指父亲花费大部分时间在杂货店里。故选A。
14. 考查名词词义辨析。句意：她的哥哥们不在学校，所以伯德夫人求助于大自然。A. company陪伴；B. mystery神秘；C. rescue挽救；D. delight高兴。根据下文“Nature was my friend and my teacher”可知，伯德夫人从大自然那里获得了陪伴。故选A。
15. 考查动词词义辨析。句意：“大自然是我的朋友和老师，”她说，“这对我来说是一种快乐，从来没有辜负过我。”A. scared吓唬；B. ignored忽视；C. failed失败；D. attacked攻击。根据上文““Nature was my friend and my teacher,” she says, “It was a joy to me”可知，伯德夫人认为大自然是她的好朋友，所以从不会让她失望。故选C。
16. 考查副词词义辨析。句意：她又一次在大自然中找到了快乐——在得克萨斯州大量的蓝帽花中。A. Often经常；B. Again再次；C. Absolutely绝对地；D. Naturally自然地。根据下文“It was there that Lady Bird met and fell in love with Lyndon B. Johnson at first sight. He proposed (求婚) to her on their first 9 .”可知，相对于大自然对她的陪伴来说，在大自然中遇到自己的丈夫是又一次从中获得的快乐。故选B。
17. 考查名词词义辨析。句意：他们第一次约会时，他就向她求婚了。A. arrival到达；B. date约会；C. sight风景；D. meeting遇见。根据上文“He proposed (求婚) to her on their first”可知，这里应该是指他们的第一次约会。故选B。
18. 考查形容词词义辨析。句意：当她意识到由于土地开发和污染，“美丽的美国”逐渐消失时，伯德夫人说服总统提出了一项《公路美化法案》，分配资金美化路边的景观。A. sudden突然的；B. complete完全的；C. final最后的；D. gradual渐渐的。根据下文“due to land development and pollution”可知，因为土地的发展和污染，所以美丽的美国环境应该是渐渐的消失的。故选D。
19. 考查动词词义辨析。句意：见第10题详解。A. convinced说服；B. warned警告；C. reminded提醒；D. ordered命令。根据下文“the President to put forward a Highway Beautification Act”可知，这应该是伯德夫人说服了丈夫做的事情。故选A。
20. 考查动词词义辨析。句意：见第10题详解。A. lengthen加长；B. widen加宽；C. landscape美化…的环境；D. monitor管理。根据下文“She has made us see that highways can be beautiful.”可知，伯德夫人是要让高速公路变得更美丽。故选C。
21. 考查动词短语辨析。句意：伯德女士指出，许多野花和人一样，都是移民。A. let out放出；B. found out查明；C. figured out弄清楚；D. pointed out指出。根据下文“that many wildflowers, like people, were immigrants.”可知，这是伯德夫人说的话。故选D。
22. 考查副词词义辨析。句意：他们坐着有篷马车的轮子穿越这个国家，甚至可能是在孩子们的口袋里。A. even甚至；B. then然后；C. yet然而；D. still仍然。根据上下文意思可知，上下文是递进关系。故选A。
23. 考查动词词义辨析。句意：她就是为什么野花现在照亮了我们在几乎每个州的原因。A. decide决定；B. guide引导；C. shorten缩短；D. brighten照亮。根据上文“Lady Bird is certainly our First Lady of wildflowers. She has made us see that highways can be beautiful.”可知，在伯德夫人的努力下，高速公路上种满了野花，所以是野花照亮了几乎每个州。故选D。Unit 1 The mass media
引言解读
All of us who professionally use the mass media are the shapers of society. —William Bernbach
释义：我们所有专业使用大众媒体的人都是社会的塑造者。 —威廉·伯恩巴克
启示：大众传播的优势在于传播的广泛性和无所不在的渗透力。大众媒介不仅可以传播主流价值观念，使之达到全社会的共享，还可以利用媒介运作，构建出某些促进社会发展的价值观念，并将其纳入主流价值观念的范畴。
名句积累 1. Sharp tools make good work.工欲善其事，必先利其器。 2.The first wealth is health.健康是人生第一财富。 3. You can't judge a tree by its bark.人不可貌相。 4. Doubt is the key to knowledge.怀疑是知识的钥匙。 5. Cease to struggle and you cease to live.生命不止，奋斗不息。
本单元的主题语境是“人与社会”，话题为“大众传媒”，涉及的语篇类型有：视频、新闻报道、论说文、杂志文章等。本单元的学习旨在引导学生正确认识并理解大众传媒的形式和内涵，以及它们对日常生活和社会发展的影响和作用，并帮助学生学会合理使用各种大众传媒工具。
语篇品读 A message appeared in my social media. It was from a woman I met briefly through a friend. “Hello, lady. Invite you to join my next challenge group — we’ll be focusing on fitting in 30 minutes of exercise, balanced nutrition and motivation. Let me help you reach your goals!” I laughed and ignored it. Though I’m a little fat, I’m healthy. But the meaning behind the message stuck with me all day. The more the day went on, the heavier her message weighed on me. The insecurity about my body was brought to life by one little message. That got me thinking about stepping away from social media. But what drove the nail into my social media coffin was when I posted a photo — and five minutes later my son asked how many “likes” it got. Likes equal acceptance and approval, which need to come from within. I unknowingly set a dangerous example as it won’t be long before he has his own phone and the freedom to post his own pictures. I didn’t want him to wait for his friends to “like” them and like and accept him. He should know his self-worth doesn’t rely on what others think or click. I deactivated my social account. At first I felt lost. I missed the mindless scrolling while waiting in lineups. I carried a book with me. I’d been in the habit of checking social media as first thing in the morning and last thing at night, so I had to come up with some new habits. And the results were immediate once the fog of social media disappeared. We were much happier as a family because I was completely present and the break left me feeling better about myself, my family, my home and my life. 全文翻译 我的社交媒体上出现了一条消息。这是我通过朋友认识的一个女人发来的。“你好,女士。邀请你加入我的下一个挑战小组——我们将专注于30分钟的锻炼，均衡的营养和动力。让我帮你实现你的目标!” 我笑了，没有理会它。虽然我有点胖，但我很健康。但这句话背后的含义却让我一整天都无法忘怀。日子过得越久，她给我的信息就越沉重。我对自己身体的不安全感是由一条小小的信息带来的。这让我开始考虑远离社交媒体。 但是，当我发布了一张照片，五分钟后，我儿子问我这张照片得到了多少个“赞”时，我的社交媒体棺材上钉了钉子。 喜欢等于接受和认可，这需要来自内心。我无意中树立了一个危险的榜样，因为不久之后他就会有自己的手机，可以自由地发布自己的照片。我不想让他等着他的朋友们“喜欢”他们，然后喜欢并接受他。他应该知道他的自我价值不是建立在别人的想法或点击上的。 我关闭了我的社交账户。一开始我感到迷茫。我怀念排队等候时不需要动脑筋的滚动。我随身带着一本书。我已经养成了早上第一件事、晚上最后一件事就是查看社交媒体的习惯，所以我不得不养成一些新的习惯。 一旦社交媒体的迷雾消失，效果立竿见影。作为一个家庭，我们更快乐，因为我完全在当下，休息让我对自己、我的家人、我的家和我的生活感觉更好。 词块积累 1.briefly adv.简短地，简要地；短暂地 2. focus on 专注于 3. ignore vt.忽视，对……不予理会 4. insecurity n. 不安全 5. set a dangerous example树立一个危险的榜样 6. deactivate vt. 使无效；使不活动；遣散 7. come up with 提出，想出；找到主意
语篇品读 Art on the Internet Like all cultural institutions, galleries and art fairs are adapting to a new reality. ART BASEL HONG KONG, Asia’s biggest contemporary-art fair, was cancelled because of COVID-19, but anyone who had planned to visit could enjoy an experimental alternative: the viewing room.At the click of a keyboard, you could enter a panoramic but private visual salon, without having to brave the airless Hong Kong Convention and Exhibition Centre. Participating galleries were told that, for a quarter of the original fee, they could have a slot in the online fair.Over 90% of the line-up—231 galleries—gave it a whirl, offering more than 2,000 works worth $270 million in total. The viewing room was a telling indication of how art might be shown (and sold) in the future, in a pandemic-stricken era or if travel is otherwise restricted.It offered encouragement—and some lessons on digital engagement. Not every artist, gallery and form showed to equal advantage in this alternative fair.Not surprisingly, simple two-dimensional works in bright colours came across best. No sculpture or conceptual art was included.Subtle pieces, such as Lucas Arruda’s impressionistic desert-scapes, which seem as much a mood or a state of mind as a physical depiction when you see them in real life, had little impact when viewed remotely. Besides depth and texture, there are aspects of gallery-hopping that a website is unlikely to replicate. One is serendipity—the sense of wandering between artworks and encountering the unexpected.Another is sociability.Art is a communication between artist and viewer, but galleries and fairs are also places to swap opinions and share enthusiasms. —The Economist《经济学人》
全文翻译 互联网上的艺术 像所有的文化机构一样，画廊和艺术博览会正在适应新的现实。 由于新冠肺炎疫情，亚洲最大的当代艺术博览会香港巴塞尔艺术展被取消，但任何计划参观的人都可以享受一个实验性的选择:观景室。只要按一下键盘，你就可以进入一个全景但私密的视觉沙龙，而不必勇敢地面对空气不流通的香港会议展览中心。 参展画廊被告知，只要支付原费用的四分之一，就可以在网上展览中占有一席之地。超过90%的画廊——231家画廊——尝试了一下，总共提供了2000多件作品，价值2.7亿美元。展览室清楚地表明，在疫情肆虐的时代，或者在旅行受到限制的情况下，艺术品将如何展示(和销售)。它提供了鼓励——以及一些关于数字参与的经验。 并不是所有的艺术家、画廊和艺术形式都在这个另类的博览会上表现出同样的优势。毫不奇怪，明亮色彩的简单二维作品最受欢迎。没有雕塑或概念艺术。微妙的作品，比如卢卡斯·阿鲁达(Lucas Arruda)的印象派沙漠风景，当你在现实生活中看到它们时，它们似乎是一种情绪或一种精神状态，就像一种物理描绘一样，但从远处看，它们几乎没有什么影响。 除了深度和纹理，网站不太可能复制画廊跳转的一些方面。一种是偶然性——在艺术品之间徘徊和遇到意外的感觉。另一个是社交能力。艺术是艺术家和观众之间的交流，但画廊和博览会也是交换意见和分享热情的地方。 句式仿写 1.她和丈夫在一起的时间总共有10年。。 _____________________________________________ _____________________________________________ 2.不足为奇,我们是地球上人口最多的国家。 _____________________________________________ _____________________________________________ 3.汽车未必能做这样的转弯。 ______________________________________________ ______________________________________________
Passage 1
主题语境 主题群 话题 推荐指数
人与社会 社会服务与人际沟通 医院学校为住院或需要在家康复的学生提供教育服务 ★★★★
HONG KONG — At the school where Ko Cheuk-kiu works, there are neither school bells ringing nor students running around the playground. “You look good today. Shall we review the text together ” After greeting her student Hei Hei, Ko, in a light blue uniform, turns on her tablet computer and begins to teach at the bedside.
Founded in 1954, the Hong Kong Red Cross Hospital Schools initially provided services in only one public medical institution. Now, it is a special education institute funded by the Hong Kong Special Administrative Region government, with 26 school units attached to 19 public hospitals. Its services are mainly divided into three fields — general specialty, psychiatry, and homebound teaching programs. The first two provide services for hospitalized students to reduce their difficulties in returning to school, while homebound teaching is aimed at students who need to stay at home to recover for a long period. Teachers are assigned to different hospitals or students’ homes and shift on a regular basis. Depending on the situation, teachers will carry out small group or one-on-one bedside teaching, and each session lasts about 30 minutes.
“Teaching children in a hospital I was curious and keen to know more about it,” Ko recalls, explaining she first learned about the school from a newspaper report in 2009 when she had just finished her master’s degree in language. Ko, who also studied special education, applied for a teaching position at the school and was hired as a Chinese language teacher.
Teachers in hospitals have to meet students with different medical conditions and face all kinds of challenges every day, but Ko regards these experiences as training, which have led her to have a deeper appreciation of life. Over the years, Ko has received a lot of greeting cards from parents and students showing their appreciation. Looking at these warm words of encouragement, she silently sends her best wishes to the students. “I hope they can soon recover and go back to school, and continue to pursue their dreams,” she says.
1. What is Ko doing
A. Teaching at home. B. Teaching online.
C. Teaching in a hospital. D. Teaching in a regular classroom.
2. What do we know about the Hong Kong Red Cross Hospital Schools
A. It was founded by the Hong Kong Special Administrative Region government.
B. It offers teaching services for students both in hospital and at home.
C. It runs on money raised from the public.
D. It assigns teachers to the same hospitals or students’ homes.
3. Probably why did Ko apply for a teaching position at the school
A. Because she was curious about teaching. B. Because she knew a lot about the school.
C. Because she just graduated from university. D. Because she could apply what she had learned.
4. Which can best describe Ko
A. Passionate and dedicated. B. Responsible and diligent.
C. Genuine and aggressive. D. Self-centered and sensitive.
Passage 2
主题语境 主题群 话题 推荐指数
人与社会 文学、艺术与体育 广告的作用以及广告所采用的方法 ★★★
Advertising has become part of modern life. But what is advertising exactly In short, it refers to the activity of promoting a product or service. 5 .
The history of advertising has always been closely linked with that of the mass media. From the ancient simple advertisements painted on outdoor signs to the colourful, interactive ones in smart phone apps, advertising and the mass media have developed hand in hand. 6 .
Because the mass media reaches so many people, it is a perfect vehicle for advertisers. 7 . In addition to making people aware of a product or service, a successful advertisement will also create a desire to buy, thus boosting business. That is why when a company wants to promote a product or service, it often launches a mass media advertising campaign.
Based on the psychology behind creating a desire to buy, advertisers have developed ways of persuading people into purchasing their products or services. 8 Slogans use simple but impressive language to make us remember the product or service being advertised. A slogan which communicates an idea effectively can boot sales and even become part of popular culture. Another technique advertisers often employ is to link their company or product to a “brand ambassador” —a famous actor, a sports star, or even a fictional character.
Of course, some advertisements are not so obvious: product placement is typically used in films with huge box- office success and TV shows with high ratings. Other types of mass media use product placement too, including video games. 9 We absorb these marketing messages without thinking about them too much, yet they will probably have an effect on us the next time we go shopping.
A. Now, advertising is becoming more digital and more personalized.
B. Advertising will be more about understanding individual customers.
C. In other words, it tries to persuade people to buy a product or service.
D. A common technique to make an impact is to create a memorable slogan.
E. As media channels have grown in number and type, so have advertisements.
F. It is common for sports video game series to feature different in-game equipment with real brand names.
G. With advertisements placed on social media at peak times, people will know about the product or service.
Passage 3
主题语境 主题群 话题 推荐指数
人与社会 生活与学习 高中生体验“职业日”活动 ★★★
Georgia Power held its yearly “Career (职业) Day” on April 21 for high school students in the area.
The activity gave students a first-hand look at the tools 10 (use) by linemen every day. It also gave them a chance to speak face-to-face with employees (员工) about what 11 (they) everyday life is like.
Audrey King, the Vice President of External Affairs for Georgia Power said, “It’s hard 12 (see) a chance if you have not experienced it, so we wanted them to feel what it is like to be a lineman in the day of a lineman.”
Organizers said activities like this are important as linemen play 13 key role in the community.
“As you well know, we 14 (influence) by a tornado (龙卷风) that recently came through. It heavily influenced our communities. These are the men and women of our organization 15 go out to get the work done and bring services back, so we have students coming here today to show them what that looks like and help them make a decision 16 career choices,” King said.
Georgia Power employee Richard Hall added,“ 17 (hopeful) some students will be 18 (interest) in our work and the industry as a whole because like all industries, we need 19 (worker).”
I. 教材语篇梳理
1. What is the mass media
_____________________________________________________________________
2. What are the different types of media
_____________________________________________________________________
3. What functions does mass media have
(1)_____________________________________________________________________
(2)_____________________________________________________________________
(3)_____________________________________________________________________
(4)_____________________________________________________________________
(5)_____________________________________________________________________
4.Skim the passage and fill in the blanks.
Be a critical news reader!
Part 1 Two reports about 1._____________________ contain different numbers of 2._____________________.
Part 2 Two reports about the reason of the fire 3.d_____________________ or even 4. _____________________ each other.
Part 3 How to be a 5._____________________ news reader
II. 课文语法填空
There are two different news reports on the Henderson Tower fire. They 1. _____________________ (write) from basically the same perspective, but they contradict each other in terms of 2. _____________________ (fact) details. The first news report pays more attention to the rescue efforts, 3. _____________________ the second talks more about deaths and injuries. The reason for this is that journalists have different 4. _____________________ (priority) and choose to write a report with that focus. Another aspect worthy 5. _____________________ mention is that journalists may approach information they get from research or interviews differently. For us, 6. _____________________ (check) different sources enables us to draw a more informed 7. _____________________ (conclude). Though journalists are 8. _____________________(commit) to presenting the truth, in their reports, it is better to use our own judgement than rely 9. _____________________ (entire) on news reports. With great discrimination, every one of us has the potential to be 10. _____________________ critical news reader.
Passage 1
主题语境 主题群 话题 推荐指数
人与社会 科学与技术 漫画作家Jerry和Joe合作创造超人形象 ★★★★
Young boys often dream of superpower to solve their problems “If I could just lick my fingers, my homework would be done,” many have imagined. Jerry and Joe put their ideas down on paper and created the world’s most popular superhero, Superman.
In 1931, the two became fast friends at Cleveland’s Glenville High School and ended up crating comics together. Joe was the artist and drew all the time, using bits of any kind of paper he could find. He hung out at newsstands (报摊) concentrating on magazines, especially amazing stories and then took up a pencil to recreate them at home. Jerry was the storyteller and the more ambitious of the two. He described how the creation of Superman came to him in the middle of a sleepless summer night, “I spring out of bed and write this down, and then I go back and think some more for about two hours and get up again and write that down. The inspiration for Superman’s origin story start taking shape, and the next morning, I run over to Joe’s place ...”
As is often the case, when we experience something painful in life, we deal with the feel-ing through creative expression. Jerry’s father owned a shop and died during a robbery. A young child might process that experience by wishing something could have prevented it. For Jerry, out came the Man of Steel, who was invulnerable (刀枪不入的) and tended to protect innocent people. Creating storylines must have helped Jerry to deal with the pain. Superman always wins. He stops trains and bad guys and cannot be killed.
The story of Superman has inspired kids for generations. It has calmed their fears and driven their dreams. Most importantly, the Man of Steel has inspired us all to find our super-power and use it to help others.
1. What can we learn about Jerry and Joe
A. They became popular superheroes. B. They used their imagination in comics.
C. They lived in their own imaginary world. D. They stood out for their rich experience.
2. What is paragraph 2 mainly about
A. The origin of the character Superman. B. The amusing story of Jerry and Joe.
C. The difficulty of creating the character. D. The common experience of Jerry and Joe.
3. Which can best describe Superman
A. Ambitious. B. Mean. C. Unconquerable. D. Troublesome.
4. Where is the text probably taken from
A. A biography. B. A movie review. C. A science fiction. D. A history textbook.
Passage 2
主题语境 主题群 话题 推荐指数
人与自我 做人与做事 肯尼亚的社会活动家加里·马塔伊的人生经历 ★★★★
Born in 1940 in Nyeri, Kenya, Wangari Maathai spent her childhood in the Kenyan countryside and her young adult life in the United States. She studied biology at Mount St. Scholastica College in Kansas, then obtained a master’s degree from the University of Pittsburgh. After returning to Kenya and pursuing her PhD at the University of Nairobi, Wangari became the first woman in East Africa to receive a doctor’s degree.
In the 1970s Wangari was an active member of the National Council of Women of Kenya. Women came to the council in part to search for solutions to the environmental problems—deforestation and desertification had caused many of the resources women relied on for food and clean water to decrease.
Fuelled by her knowledge of biology and her passion for helping others, Wangari decided to take action. Wangari had two goals in mind: to help restore environmental resources and give women the ability to support their families in a self-sufficient, sustainable way. To achieve her goals, she came up with a practical but impactful idea: to plant trees. The trees would reduce the effects of deforestation, in addition to providing food and firewood for local families. Wangari’s plan inspired the formation of the Green Belt Movement in 1977, an organisation dedicated to environmental conservation and poverty reduction in Kenya.
As the Green Belt Movement grew, Wangari began to focus on several different but interconnected causes: environmental conservation and human rights. In the late 1980s, she called on her community to oppose the construction of a skyscraper (摩天大楼) in Uhuru Park, Nairobi’s central public space. In 1999 she led a protest against the privatisation of Karura Forest in Nairobi, during which Green Belt Movement members were beaten by private guards. Despite facing ongoing opposition and even danger, Wangari’s belief in her work was never shaken.
Wangari served on the boards of countless environmental organisations, and spoke to members of the United Nations. Due to her tireless work Wangari received the Nobel Peace Prize in 2004.
5. What do we know about Wangari Maathai
A. She had a hard childhood in Kenya.
B. She acquired an excellent education.
C. She was the first woman to get a degree.
D. She came back to Kenya due to her colour.
6. What contributed to the foundation of the Green Belt Movement
A. Wangar’s family’s support.
B. Wangari’s achievements in biology.
C. Wangari’s tree-planting idea.
D. Wangari’s desire to fight world poverty.
7. What is Paragraph 4 mainly about
A. Wangari’s efforts to expand her influence.
B. Wangari’s ways to fight for human rights.
C. Wangar’s strategies to establish a reputation.
D. Wangari’s plans to handle growing opposition.
8. Which of the following best describes Wangari Maathai
A. Honest and hard-working. B. Patient and unselfish.
C. Considerate and generous. D. Determined and inspiring.
Passage3
主题语境 主题群 话题 推荐指数
人与社会 社会服务与人际沟通 在约翰逊的努力下，高速公路变得更加美丽 ★★★★★
Wildflowers in a mountain meadow(草地) are a gift of nature. But what about those wildflowers blooming along busy 9 Well, nature had a 10 .
Claudia Alta “Lady Bird” Johnson, the wife of our thirty-sixth President, Lyndon B. Johnson wanted 11 to be a national priority.
As a little girl growing up in “deep east Texas,” wildflowers helped her get through 12 times. Her mother had died when she was five, and her father 13 most of his time at the general store he owned. Her older brothers were away at school, so Lady Bird turned to nature for 14 . “Nature was my friend and my teacher,” she says, “It was a joy to me, and it’s never 15 me.”
After high school, Lady Bird left home for the University of Texas in Austin. 16 she found joy in nature--in the vast quantities of Texas bluebonnets. It was there that Lady Bird met and fell in love with Lyndon B. Johnson at first sight. He proposed (求婚) to her on their first 17 .
When she became aware of the 18 disappearance of “America the Beautiful” due to land development and pollution, Lady Bird 19 the President to put forward a Highway Beautification Act that allocated (划拨) money to 20 roadsides. The act was passed in 1965.
Lady Bird 21 that many wildflowers, like people, were immigrants. “They crossed nation on the wheels of covered wagons (货车), perhaps 22 in the pockets of children.”
Lady Bird is certainly our First Lady of wildflowers. She has made us see that highways can be beautiful. She is the reason why wildflowers now 23 our travels through almost every state.
9. A. streets B. paths C. highways D. roads
10. A. discoverer B. helper C. creators D. protector
11. A. fortune B. traffic C. beauty D. justice
12. A. frightened B. excited C. disappointed D. lonely
13. A. spent B. wasted C. found D. killed
14. A. company B. mystery C. rescue D. delight
15. A. scared B. ignored C. failed D. attacked
16. A. Often B. Again C. Absolutely D. Naturally
17. A. arrival B. date C. sight D. meeting
18. A. sudden B. complete C. final D. gradual
19. A. convinced B. warned C. reminded D. ordered
20. A. lengthen B. widen C. landscape D. monitor
21. A. let out B. found out C. figured out D. pointed out
22. A. even B. then C. yet D. still
23. A. decide B. guide C. shorten D. brighten
