七年级英语下册
Unit 10写作指导
【写作目标】
用英语为餐馆写宣传广告。
【写作任务】
假如你叔叔在太原食品街开了一家名为“老醯儿的厨房(Laoxier's Kitchen)”的山西菜馆。他请你帮忙用英语写一则广告,以吸引前来旅游的外国人就餐。
【指点迷津】
为餐馆写宣传广告属于应用文,其写作要点如下:(1) 内容:可以从餐馆的名称、特色推荐、优惠活动、鼓励消费者前来就餐等方面展开。(2) 人称:以第二人称为主。(3) 时态:一般现在时。
【谋篇布局】
为山西菜馆“老醯儿的厨房”写宣传广告
引出餐馆
(1) 如果你来太原,你不能错过山西菜。如果你想品尝山西菜,“老醯儿的厨房”是你的最佳选择。
_______ _______ _______ _______ _______, _______ _______ _______ Shanxi dishes. _______ _______ _______ _______ _______ _______ Shanxi dishes, Laoxier's Kitchen is the best choice for you.
特色推荐
(2) 在这里你可以享用平遥牛肉、太原羊杂割和定襄蒸肉。
_______ _______ _______ Pingyao beef, Taiyuan Yangzage and Dingxiang steamed meat here.
(3) 你可以品尝特色炒菜,如过油肉。
_______ _______ _______ _______ stir-fried dishes, like fried boiled pork.
(4) 你还可以尝尝油糕和不同馅的饺子。
_______ _______ _______ try fried rice cake and _______ with different fillings.
(5) 对了,千万别忘了吃一碗山西刀削面。
Oh, _______ _______ _______ _______ _______ _______ _______ Shanxi daoxiao noodles.
介绍优惠活动
(6) 本月有一些菜品特价。
There is a special on _______ _______ _______ _______.
(7) 只需80元,你就可以品尝一份过油肉、一份平遥牛肉和两大碗山西刀削面。
_______ _______ _______ _______, _______ _______ _______ a fried boiled pork, a Pingyao beef and _______ _______ _______ _______ Shanxi daoxiao noodles.
鼓励消费者前来就餐
(8) 那还等什么呢?现在就来“老醯儿的厨房”品尝美味的山西菜吧!
So why wait _______ _______ _______ _______ Shanxi dishes at Laoxier's Kitchen now!
【巧衔接】
★在餐馆广告文本中,(2)、(3)、(4)使用相同的句式结构“你(还)可以……”,一方面可使行文更加紧凑,另一方面可以突出餐馆的特色和亮点,以引起消费者的兴趣和期待,从而强化广告效果。
★广告的结尾提出问题So why wait 与消费者互动,鼓励他们采取行动,前来就餐。
【连句成文】
同学们,根据谋篇布局的练习,赶快动笔完成这则广告吧!
【收藏夹】
甜品店广告语集锦
介绍店铺&鼓励就餐
Come to Happy Dessert Shop and let the happiness with you!
快来幸福甜品店吧,让幸福与你同在!
Step into Garden Dessert Shop and have a super sweet time
here! 走进花园甜品店,在这里度过甜蜜时光吧!
推荐餐品
Try a piece of chocolate cake with nuts in it.
尝一块带坚果的巧克力蛋糕。
Drink a glass of iced lemon black tea to cheer you up.
喝一杯冰镇柠檬红茶来提振精神。
The desserts like cheesecakes and pies sell very well.
像奶酪蛋糕和果馅饼这类甜点非常畅销。
介绍优惠活动
Buy one egg tart and get the second one at half price.
买一个蛋挞,第二个蛋挞半价。
Buy one large cup of coffee and get a small cup for free!
买大杯咖啡送小杯咖啡!
【小试身手】
英语课上,老师要求同桌二人模拟开一家甜品店,设计你们店的商品和促销活动,并用英语写一则广告让更多的消费者了解你们的店铺。假如以下是你和同桌的设计方案,请据此完成英文促销广告。
【答案】
[谋篇布局]
(1) If you come to Taiyuan; you can't miss; If you would like to taste
(2) You can enjoy
(3) You can taste special
(4) You can also; dumplings
(5) don't forget to have / eat a bowl of
(6) some dishes this month
(7) For only / just 80 yuan; you can taste; two large bowls of
(8) Come and taste delicious
[连句成文]
Welcome to Laoxier's Kitchen
If you come to Taiyuan, you can't miss Shanxi dishes. If you would like to taste Shanxi
dishes, Laoxier's Kitchen is the best choice for you.
You can enjoy Pingyao beef, Taiyuan Yangzage and Dingxiang steamed meat here. You can taste special stir-fried dishes, like fried boiled pork. You can also try fried rice cake and dumplings with different fillings. Oh, don't forget to have a bowl of Shanxi daoxiao noodles.There is a special on some dishes this month. For only 80 yuan, you can taste a fried boiled pork, a Pingyao beef and two large bowls of Shanxi daoxiao noodles.So why wait Come and taste delicious Shanxi dishes at Laoxier's Kitchen now!
[小试身手]
One possible version:
Welcome to Happy Dessert Shop
All dessert lovers, come to Happy Dessert Shop!Here, you can taste all kinds of cakes like strawberry cakes, chocolate cakes and cheesecakes. All of them are delicious and sell very well. Here, you can enjoy different drinks like black tea, orange juice and coffee. Here, you can also try ice-cream. And there is a special on ice-cream today. You can buy one and get one for free.So bring your family and friends and spend a super sweet time at Happy Dessert Shop now!