Unit 5 Lesson 29 How to Push a Product 同步练习（含答案）冀教版八年级英语下册

冀教版八年级下册 Unit 5 Lesson 29同步练习
基础篇
一、词汇运用
1. It's necessary to study the __________ (customer) needs carefully.
2. This kind of product has many __________ (similar) to that one.
3. Our company will __________ (offer) free samples to attract customers.
4. The __________ (excellent) quality of the product makes it popular.
5. Your idea really __________ (catch one's eye).
二、单项选择
1. —How can I push my product
—You can make an ad to tell people its advantages.
A. sell B. buy C. produce D. improve
2. It's not easy to make your product stand out __________ so many similar ones.
A. between B. among C. during D. for
3. Our company will offer good service to __________.
A. customers B. products C. ads D. shows
4. —What is special about your product
—It's easy to use and can improve people's lives.
A. normal B. different C. common D. usual
5. Remember to __________ people's attention with creative ads.
A. catch B. push C. hold D. give
三、句型转换
1. Making your product is just half the battle. （改为一般疑问句）
__________ making your product just half the battle
2. Customers learn the advantages of a product by using it. （对划线部分提问）
__________ __________ customers learn the advantages of a product
3. There are always similar products on the market. （改为否定句）
There __________ always similar products on the market.
4. You should choose specific customers. （对划线部分提问）
__________ __________ you do
5. Offer them good service. （改为否定句）
__________ __________ them good service.
提高篇
一、阅读理解
Advertising is a way of getting people to buy products or services. It can be done in many ways. One way is to make an ad on TV. TV ads are very popular because many people watch TV every day. Another way is to make ads in newspapers and magazines. People read these things and might see your ad. You can also make ads on the Internet. This is a very good way because more and more people use the Internet.
When you make an ad, you need to think about what people want. You need to make your ad interesting and easy to understand. If your ad is boring, people won't pay attention to it. Also, you need to tell people why they should buy your product or service.
1. How many ways of advertising are mentioned in the passage
A. Two. B. Three. C. Four. D. Five.
2. Why are TV ads popular
A. Because they are expensive.
B. Because they are boring.
C. Because many people watch TV every day.
D. Because few people watch TV.
3. Which is a good way of advertising according to the passage
A. Making ads on the Internet.
B. Making ads in newspapers.
C. Making ads in magazines.
D. Making ads on TV.
4. What do you need to do when you make an ad
A. Make it expensive.
B. Make it difficult to understand.
C. Think about what people want.
D. Don't tell people why they should buy your product.
5. What's the main idea of the passage
A. How to make ads.
B. Ways of advertising.
C. Why advertising is important.
D. How to sell products.
二、完形填空
If you want to push a product, you need to know your customers well. You should know their ages, interests and 1_____ . Then you can make an ad that is suitable for them. For example, if your product is for children, you can use 2 _____ colors and cute pictures in your ad.
You also need to choose the right place to show your ad. If your product is for young people, you can put it on the Internet or in 3 _____. If your product is for old people, you can put it in newspapers or on TV.
In addition, you can give samples to people. They can try your product and know its advantages. You can also 4 _____ some good deals to attract more customers.
Remember, the quality of your product is the most important. If your product is of good quality, people will buy it and 5_____ it to others.
1. A. jobs B. hobbies C. heights D. weights
2. A. bright B. dark C. cold D. warm
3. A. movies B. magazines C. libraries D. hospitals
4. A. make B. do C. offer D. give
5. A. sell B. recommend C. buy D. show
三、书面表达
假设你有一款新的智能手表要推向市场，请根据本课所学知识，写一篇短文介绍如何推广这款产品，包括产品特点、目标客户、广告形式和促销活动等。词数 80 左右。
拓展篇
一、任务型阅读
Read the passage and fill in the blanks.
If you have a new product to push, the first thing you need to do is to study your customers. You should know their ages, interests and buying habits. Then you can decide what kind of ad to make. For example, if your customers are young people, you can make an ad with popular music and funny pictures. If your customers are old people, you can make an ad with clear words and simple pictures.
The second thing is to choose the right place to show your ad. You can choose TV, newspapers, the Internet or magazines. You should choose the place where your customers often go.
The third thing is to offer samples and good deals. People will be more willing to buy your product if they can try it first or get a good price.
The last thing is to make sure your product has good quality. If your product is not good, no matter how good your ad is, people won't buy it.
1. The first thing to push a product is to __________.
2. If your customers are old people, you can make an ad with __________ and __________.
3. You should choose the place where your customers often __________ to show your ad.
4. People will be more willing to buy your product if they can __________ or get a good price.
5. __________ is the most important thing for a product.
二、短文填空(Choose the words from the box and fill in the blanks.)
push stand out similar offer catch one's eye
When you want to 1_____ a product, you need to make it 2_____ from others. You can 3_____ special designs or features to attract customers. Also, you can 4_____ samples or discounts to make people interested. Remember to make your advertisement 5_____ so that more people will notice it.
三、翻译句子
1. 记住，你需要让你的产品与众不同。

2. 参加贸易展会并展示你的产品是个好主意。

3. 提供样品和优惠会让你获得更多的顾客。

4. 好的质量是最重要的。

5. 你怎样才能吸引他们的注意？

答案
基础篇
一、
1. customers'
2. similarities
3. offer
4. excellent
5. catches one's eye
二、
1. A
2. B
3. A
4. B
5. A
三、
1. Is making your product just half the battle
2. How do customers learn the advantages of a product
3. There aren't always similar products on the market.
4. What should you do
5. Don't offer them good service.
提高篇
一、
1. B
2. C
3. A
4. C
5. B
二、
1. B
2. A
3. B
4. C
5. B
三、书面表达
I have a new smart watch to push. The watch is very light and has many useful functions, such as tracking your health and receiving messages. Our target customers are young people who like technology and sports. We can make ads on the Internet and in magazines for them. We can also offer samples and good deals, like a discount for the first 100 buyers. I believe this product will be popular.
拓展篇
一、
1. study your customers
2. clear words; simple pictures
3. go
4. try it first
5. Good quality
二、
1. push
2. stand out
3. offer
4. catch one's eye
三、
1. Remember, you need to make your product different from others.
2. It's a good idea to go to trade shows and present your product.
3. Offering samples and good deals will get you more customers.
4. Good quality is the most important.
5. How can you catch their attention