Section Ⅴ Extended reading & Project
Step One:Pre-reading
According to the title,can you guess what the passage mainly talks about
答案 The passage mainly talks about introducing a kind of social media——advertising,which has the strong power.
Step Two:While-reading
Ⅰ.Read for the main idea
What’s the main idea of the passage
A.Advertising has the great power to persuade people to buy a product or service.
B.Advertisement has a long history.
C.There are many techniques to advertise.
D.This article is an introduction to advertising.
答案 D
Ⅱ.Read for the structure
Read the passage again and fill in the blanks.
Ⅲ.Read for details
Read the passage carefully and choose the best answers.
1.What’s the relationship between advertising and the mass media
A.They are in opposite sides.
B.The mass media formed after advertising.
C.They are linked with each other tightly.
D.The mass media goes against advertising.
2.From Paragraph 1,what can we learn about advertisements
A.They exist in everyone’s daily life.
B.They are disturbing everyone’s life.
C.They can promote any product or service.
D.They can determine what one buys.
3.Why is the mass media a perfect vehicle for advertisers
A.Because it is very cheap.
B.Because it has a long history.
C.Because it can reach people quickly.
D.Because it can reach a large number of people.
4.Which of the following statements can we learn from paragraph 6
A.All films should be sponsored by leading brands.
B.Product placement in films and TV shows may affect our decisions to buy a product.
C.We can clearly notice all the advertisements in social media.
D.Product placement can only be used in films and TV shows.
5.What is the author’s attitude towards advertisement
A.Positive. B.Objective.
C.Negative. D.Subjective.
答案 1.C 2.A 3.D 4.B 5.B
Step Three:Post-reading
Ⅰ.难句解构
1.As media channels have grown in number and type,so have advertisements.
学会断句:此句为主从复合句,其中As意为“随着”,引导时间状语从句;so have advertisements为so引起的部分倒装结构,意为“……也是……,……也一样”,其完整形式为advertisements have also grown in number and type。
尝试翻译:随着媒体渠道数量的增加和类型的丰富,广告也在不断发展。
2.The more we like the brand ambassador,the more we will be attracted to buy the product.
学会断句:此句为主从复合句。句子采用了“the+比较级...,the+比较级...”结构,通常认为前面为状语从句,后面为主句,表示“一方随着另一方的变化而变化”。
尝试翻译:我们越喜欢这些品牌大使,就越会被吸引去购买产品。
Ⅱ.翻转课堂(课文语法填空)
Fill in the following blanks according to the passage.
Advertisements,which often use words and pictures 1.to persuade(persuade) people to buy a product or service,can be found wherever we go.2.A successful advertisement will not only make people aware of a product or service,but also create a desire to buy,behind 3.which advertisers have developed ways of persuading people into purchasing their products or services.One of the common techniques is to create 4.memorable(memory) slogans.5.Another technique is to link their company or product to a “brand ambassador”.In addition,some advertisements are not so obvious,in which product 6.placement(place) is typically used.For example,some films 7.are sponsored(sponsor) by leading brands,so that only their products appear in the films.Now,8.advertising(advertise) is becoming more digital and more personalized,making it more possible for us to receive special discounts and promotions 9.targeted(target) specifically at us.In the future,the development in advertising will help companies target their customers more 10.efficiently(efficient) to have a positive effect on sales.
[核心单词·练通]
1.channel / t nl/ n.途径,渠道;电视台;频道;方法;水渠
2.peak /pi k/ adj.高峰时期的,最高度的 n.顶峰,高峰;山峰;尖端 vi.达到高峰,达到最高值
3.boost /bu st/vt.使增长,使兴旺 n.增长,提高;帮助,激励
4.purchase / p t s/ vt.买,购买 n.购买,采购;购买的东西,购买项目
5.brand /br nd/ n.品牌;类型;烙印
6.rating / re t / n.收视率;等级,级别
7.sponsor / sp ns (r)/ vt.赞助;主办;为慈善活动捐款;资助 n.赞助商;为慈善活动捐款的人
8.discount / d ska nt/n.折扣 vt.打折出售
[拓展单词·用活]
1.advertise / dv ta z/ vt.& vi.做广告,登广告;公布,征聘;展现,宣传→advertisement / d v t sm nt/ n.广告,启事;广告活动,广告宣传→advertising n.广告活动,广告业→advertiser n.广告商
2.persuade /p swe d/ vt.说服;使信服→persuasion /p swe n/ n.说服,劝说;信仰→persuasive adj.有说服力的
3.psychology /sa k l d i/ n.心理,心理特征;心理学→psychological adj.心理的;精神上的;心理学的→psychologically adv.心理上地;心理学上地
4.memorable / mem r bl/ adj.难忘的,值得纪念的→memory n.记忆力;记性;回忆;内存→memorize vt.记住,熟记
5.absorb / b z b/ vt.理解,掌握;吸收;吸引全部注意力→absorbed adj.专心致志的→absorbing adj.吸引人的;引人入胜的
6.amuse / mju z/ vt.(提供)消遣;逗笑→amusement n.娱乐(活动);愉悦→amusing adj.有趣的;好笑的→amused adj.觉得好笑的
[阅读单词·识记]
1.slogan / sl ɡ n/ n.标语,口号
2.teapot / ti p t/ n.茶壶
3.ambassador / m b s d (r)/ n.大使,代表
4.placement / ple sm nt/ n.放置;安置
5.tailor / te l (r)/ vt.专门制作,定做 n.裁缝
6.housing / ha z / n.住房,住宅
7.estate / ste t/ n.住宅区;(通常指农村的)大片私有土地;个人财产,(尤指)遗产
[重点短语·再现]
1.get across 被传达,被理解,把……讲清楚
2.be absorbed in (doing) sth 全神贯注于(做)某事
3.refer to 查阅;参考;谈到;涉及;指的是
4.brighten up (使)增添乐趣;使更艳丽;变得明亮;转晴
5.be linked with 与……有关
6.appeal to 呼吁;吸引
7.make a hit 取得成功
8.be tailored to 为……定做
9.hand in hand 手挽手/手牵手地
10.be targeted at 以……为目标
[典型句式·默背]
根据课文语境及汉语提示补全句子
1.[句型公式] so that引导结果状语从句
[教材原句] Some films are now sponsored by leading brands,so that only their products appear in the films,like the watches worn by the title character in the James Bond films.
现在有些电影是由领先品牌赞助的,所以只有其产品出现在电影中,就像詹姆斯·邦德电影中的主角佩戴的手表。
2.[句型公式] the next time引导时间状语从句
[教材原句] We absorb these marketing messages without thinking about them too much,yet they will probably have an effect on us the next time we go shopping.
我们没有多加考虑就记住了这些促销信息,而它们有可能会在我们下次购物时对我们产生影响。
3.[句型公式] that’s why...
[教材原句] That is why when a company wants to promote a product or service,it often launchs a mass media adveritising campaign.
那就是为什么当一家公司想要推销产品或服务时,往往会在大众传媒上发起一场广告活动。
4.[句型公式] any time引导时间状语从句
[教材原句] You will hear a variety of slogans any time you watch TV.
无论何时打开电视,你都会听到各种各样的广告语。
核心单词练透
1.advertise vt.& vi.做广告,登广告;公布,征聘;展现,宣传
·advertisement n.广告,启事;广告活动,广告宣传 ·advertiser n.广告商
教材原文 If an advertisement is placed on a popular website or on TV at peak times,a huge number of people will know about the product or service it is advertising.
如果一则广告投放在一个受欢迎的网站或在电视黄金时段播出,许多人会知道它所宣传的产品或服务。
感知 语言先输入
①Emma says it’s challenging to be a health expert,because people can be easily influenced by advertisements that lack scientific support.(2022·新高考Ⅰ卷)
②If you want to boost the sale of your product,you can try advertising on TV.(建议信)
记牢 知识再梳理
(1)advertise for sb/sth 广告招聘某人/寻求某物
(2)put/place an advertisement in a newspaper 报纸上登广告
publish an advertisement 布一则广告
运用 单句语法填空/完成句子
①While I was looking through the news online,up came an advertisement (advertise)for cars.
②We should advertise for someone to look after the garden.
③You should try to put an advertisement on the notice board of the post office where a lot of great services are advertised.
你应该设法在邮局的布告栏上登个广告,那里有很多很棒的服务在做广告。
④If you want to appeal to more customers,try advertising in the local paper.
如果你要吸引更多顾客,就试试在当地报纸登广告。
2.persuade vt.说服;劝说;使信服;使相信
·persuasive adj.有说服力的 ·persuasion n.说服,劝说;信仰
教材原文 In other words,it tries to persuade people to buy a product or service.
换言之,它(广告)试图说服人们去购买一种产品或服务。
感知 语言先输入
①It took me about half an hour to persuade him to go camping with us the next day.(动作描写)
②Over the last seven years,most states have banned texting by drivers,and public service campaigns have tried a wide range of methods to persuade people to put down their phones.(2022·新高考Ⅱ卷)
记牢 知识再梳理
(1)persuade sb to do sth=persuade sb into doing sth 说服某人做某事
persuade sb not to do sth=persuade sb out of doing sth 说服某人不做某事
(2)persuade sb of sth/that...使某人相信……
运用 单句语法填空/同义句转换
①While shopping,people sometimes can’t resist being persuaded into buying(buy) what they don’t really need.
②Our job,therefore,is not only change,but persuasion(persuade).
③No matter how persuasive(persuade) you are,there will be objections.
④My close friend persuaded me not to oppose the idea he came up with at the meeting.
→My close friend persuaded me out of opposing the idea he came up with at the meeting.
3.memorable adj.难忘的,值得纪念的 ·memory n.记忆,记忆力;内存,存储器;回忆
·memorize vt.记住;记忆 ·memorial n.纪念碑;纪念物 adj.纪念的,悼念的
教材原文 A common technique to make an impact is to create a memorable slogan.
一种用于影响消费者的常见手段是创作一则令人难以忘记的广告语。
感知 语言先输入
①It was a memorable experience for him to have toured in the countryside.(活动介绍)
②Whatever your age or interests,Buxton has something to see or do to make your visit truly memorable.(江苏卷)
记牢 知识再梳理
(1)in memory of 为了纪念……
(2)a memorial statue/prize 纪念像/奖
运用 单句语法填空/完成句子
①I still remember the hard-working memorable(memory) time in high school.
②People have to memorize (memory)about 600 characters before they can do even basic reading and writing.
③The Dragon Boat Festival is in memory of Qu Yuan,a poet in ancient China.
端午节是为了纪念屈原,中国古代的一位诗人。
④The painting will be a lasting memorial to a remarkable woman.
这幅油画将成为对一位杰出女性的永久纪念物。
4.absorb vt.理解,掌握;吸收;吸引全部注意力,使全神贯注 ·absorbed adj.全神贯注的
·absorbing adj.十分吸引人的;引人入胜的
教材原文 We absorb these marketing messages without thinking about them too much,yet they will probably have an effect on us the next time we go shopping.
我们没有多加考虑就记住了这些促销信息,而它们有可能会在我们下次购物时对我们产生影响。
感知 语言先输入
①Adults are portrayed (描绘) alone in many settings and poses—absorbed in a volume,deep in thought or lost in a moment of leisure.(2023·新课标Ⅱ卷)
②This absorbing new book by Catriona Campbell is a practical roadmap addressing the challenges posed by the forthcoming AI revolution (变革).(2024·新课标Ⅱ卷)
记牢 知识再梳理
(1)absorb one’s attention 吸引某人的注意力
absorb oneself in 全神贯注于
absorb...into... 把……吸收进……
(2)be absorbed in (doing) sth 全神贯注于/热衷于/一心从事……
[名师点津] “全神贯注于”的其他常见表达:
be buried in/be occupied in/be lost in
运用 单句语法填空/完成句子/句式升级
①Henry was totally absorbed (absorb) in it,his face shifting as the story developed.(神态描写)
②Absorbed (absorb) in painting,John didn’t notice evening approaching.
③A good book could absorb our attention so completely that for the time being we forget our surroundings.
一本好书可以完全吸引我们的注意力,以至于我们暂时忘记了周围的环境。
④Tom was absorbed in his work,so he forgot to inform me of the time of the meeting.
→Absorbing himself in his work,Tom forgot to inform me of the time of the meeting.(动词-ing形式短语作状语)
→Absorbed in his work,Tom forgot to inform me of the time of the meeting.(动词-ed形式短语作状语)
5.amuse vt.(提供)消遣;逗笑 ·amused adj.感到好笑的 ·amusing adj.有趣的,好笑的
·amusement n.娱乐(活动);乐趣
教材原文 After lunch the residents and the young volunteers amused themselves with art activities which included Chinese painting and calligraphy.
午餐后,居民和青年志愿者们通过包括中国画和书法在内的艺术活动自娱自乐。
感知 语言先输入
①I was amused at the clown’s amusing performances,laughing all the time.(动作+情绪描写)
②His father frequently amused the boy with a tablet computer which was loaded with colorful pictures that come alive when you poke them.(2022·新高考Ⅱ卷)
记牢 知识再梳理
(1)amuse sb/oneself by/with sth 通过……来取乐某人/自己
(2)be amused at/by 对……感到好笑
be amused to do sth 因做某事而感到好笑
(3)to one’s (great)amusement 令人感到(极)好笑的是
运用 单句语法填空/一句多译
①He had a good sense of humour and could tell very amusing(amuse) stories.
②To our great amusement(amuse),the teacher sang a funny English song during the class.
③She was so amused (amuse) at the comedian’s performance that she burst into laughter.
④令我感到好笑的是,他因聚精会神看书而把墨水当水喝了。
→To my amusement,he drank the ink as water because he was absorbed in reading.(amusement)
→What amused me was that he drank the ink as water because he was absorbed in reading.(amuse)
短语句式通关
1.get across 被传达,被理解,把……讲清楚
教材原文 And what message does it try to get across 并且它试图传达什么样的信息
感知 语言先输入
①We must get across to the public the simple fact that drugs are dangerous.
②He found it difficult to get his idea across to them.
记牢 知识再梳理
get over 解决;克服
get into 被录取;习惯于;陷入
get through 通过;接通(电话);熬过(困难时期)
get along/on with 与……相处;进展
get down to (doing)... 开始认真(做)……
get around 四处走动;(消息等)传播
运用 单句语法填空/完成句子
①If we can get over present difficulties,then everything should be all right.
②The moment he arrived home,he got down to solving (solve)the problem.
③News soon got around that the citizens in the city accused the mayor of corruption.
④As we all know,our friends lend us a helping hand when we need help and they help us get through difficult situations.
我们都知道,我们的朋友在我们需要帮助的时候伸出援助之手,他们帮助我们渡过难关。
2.句型公式:the+比较级……,the+比较级……
教材原文 The more we like the brand ambassador,the more we will be attracted to buy the product. 我们越喜欢这位品牌大使,就越会被吸引去购买产品。
感知 语言先输入
①The more fearful you are,the worse the situation will be,so keep calm when you are in trouble.(人生感悟)
②The more regularly they can be inspected,the more railway safety,reliability and on-time performance will be improved.(2022·全国乙卷)
记牢 知识再梳理
(1)该结构意为“(……)越……,(……)就越……”,表示后者随着前者的变化而变化。
(2)通常情况下,前一个“the+比较级(+主语+谓语+其他)”相当于条件状语从句,后一个“the+比较级(+主语+谓语+其他)”相当于主句。
(3)在表示将来意义的情况下,该结构的前半部分常用一般现在时,后半部分用一般将来时。
(4)如果句意明确,该结构常以省略形式出现。
运用 单句语法填空/同义句转换
①There are lots of ways to raise awareness for a cause.Usually,the stranger (strange) the idea is,the more it gets noticed.
②Up to a certain point,the more stress you are under,the better (good) your performance will be.
③The more careful (careful) you are when doing your homework,the fewer mistakes you are likely to make.
④If you study harder,you will make greater progress in your study.
→The harder you study,the greater progress you will make in your study.
片段巩固(广告宣传) 用advertise;persuade;absorb;amuse;the+比较级……,the+比较级……完成片段
双十一,很多媒体都以各种形式做广告,劝说大家购买各种商品。反过来,消费者吸收这些促销信息,去购物和娱乐。折扣越大,他们越开心。 On Double Eleven,numerous media are 1.in various forms of advertising,persuading everyone to buy a variety of goods(现在分词短语作状语).In turn,consumers 2.absorb the promotional information,go shopping and amuse themselves(动作链).3.The bigger the discount,4.the happier they are(the+比较级……,the+比较级……).
高考热点微练
1.写出加黑部分的词性和汉语意思
①I wouldn’t advertise the fact that you don’t have a work permit.vt.展现,宣传
②She tried to get a purchase on the slippery rock.n.抓牢;蹬稳
③By reading widely,she was able to absorb a wide range of knowledge.vt.理解,掌握
④These special courses are tailored to the needs of disabled children,which will appeal to them.vt.专门定制/定做
2.选出channel的汉语意思
A.n.途径,渠道 B.n.电视台;频道 C.n.(表达的)方法,手段 D.n.水渠
①I like to hop from channel to channel when I watch TV.B
②The campaign provided a channel for protest against the war.C
③All farmers were so thrilled to see water running along the channel to the fields after the drought.D
④The newsletter is a useful channel of communication between the teacher and students.A
[基础语境练]
Ⅰ.单词情景运用(每小题1分,共10分)
1.It’s a common phenomenon that all the clothes in the shop are at a discount(折扣) in spring.
2.My first news report has been released,which boosts (使增长) my confidence greatly.
3.The company has worldwide distribution channels (渠道).
4.Education has been given a high-priority rating(等级,级别) by the new administration.
5.It amused (逗笑) him to think they were probably talking about him at that very moment.
6.Traffic reaches its peak /pi k/ between 8 and 9 in the morning.
7.It’s now firmly established as one of the leading brands /br nds/ in the country.
8.The famous slogan “Anything is Possible” from the company demonstrates a spirit of daring to innovate and challenge.
9.Movie music can be made memorable because its themes are repeated throughout the film.
10.The generous ambassador has sponsored several homeless children in the past ten years.
Ⅱ.词形转换填空(每小题1分,共8分)
1.As is shown in the study,lack of confidence is a psychological(psychology) barrier to success.
2.Only after much persuasion (persuade) from Ellis had she agreed to hold an art show.
3.Special programmes of study are tailored(tailor) to the needs of specific groups.
4.It’s a common phenomenon that many broadcasts have product placement(place).
5.Under normal conditions,only about 20 to 40 percent of vitamin E is absorbed (absorb).
6.Put an advertisement(advertise) in the local paper to sell your car.
7.The novel was so absorbing(absorb) that I couldn’t put it down until I finished reading it.
8.The equipment can be purchased (purchase) from your local supplier.
Ⅲ.短语情景运用(每小题1.5分,共9分)
brighten up,refer to,get across,be tailored to,make a hit,be absorbed in
1.Mr Brown is a good coach because he can get across the play.
2.He was completely absorbed in reading and forgot even to take his meal.
3.People who don’t read newspapers are sometimes referred to as non-readers.
4.To help them get a suitable job,a job hunting fair that was tailored to foreign talents was held in Beijing recently.
5.It has been raining for days,but according to the forecast,it should brighten up in a couple of days.
6.Just do as you did in the room.If you repeat it that way,I’ll bet you make a hit.
Ⅳ.典型句式集训(每小题2分,共10分)
1.I went to the lecture early so that I got a good seat.(so that引导结果状语从句)
我去听演讲去得早所以找了个好座位。
2.I have been to Beijing and so has she.(so引起的部分倒装结构)
我去过北京,她也去过。
3.The more you know about our traditional culture,the more you will be interested in it.(the more...the more...)
你对我们的传统文化了解得越多,你对它就越感兴趣。
4.Do you think that’s why he’s been absent recently (that’s why...)
你认为这就是他最近缺席的原因吗
5.Any time you can’t find the correct answer,just guess and keep moving.(any time引导时间状语从句)
任何时候你找不到正确的答案,就只管进行猜测,然后继续做下面的题目。
[素能提升练]
Ⅰ.完形填空(每小题1分,共15分)
Liu Ping is a blog post author.Every day,she uses Wi-Fi to 1 and read updated information.She 2 shopping software to buy discounted things and pays with her online account instead of 3 .When missing friends residing distantly,she 4 with them via videos.To keep in shape,she exercises with sports 5 .The Internet has brought her so much 6 that she even does charity work and has writing conferences online.She 7 social network so greatly that if her phone couldn’t function 8 ,she would go through tough times.
Now that she often shares her daily life on her blog posts,many people 9 to her blog know she only has a cat keeping her company.Sometimes,some people use 10 words to make fun of her,which makes her a little upset.
One day,while she was away,a thief broke into her house and stole many precious things.She pressed the alarm 11 .After investigating the case,the police 12 that the thief kept track of her information from her 13 and got familiar with her routine.They gave her some guidelines: the more privacy she gave out,the more likely she would be 14 .From then on,Liu Ping has taken the policemen’s tips into account,seldom 15 her personal information.
【语篇解读】 本文是一篇记叙文。文章主要讲述了网络给刘萍带来了诸多的便利,但是由于她在网络上暴露了太多的私人信息导致财物被盗,之后刘萍特别注意隐私保护。
1.A.observe B.surf
C.rate D.intend
答案 B [根据下文“read updated information”可知,此处讲的是上网,故选B项。]
2.A.clicks B.identifies
C.processes D.quotes
答案 A [根据下文“shopping software to buy discounted things(购物软件购买打折商品)”可知,此处说的是点击购物软件,故选A项。]
3.A.contribution B.profit
C.file D.cash
答案 D [根据上文“pays with her online account instead of”可知,此处说的是网上购物的付款方式,故选D项。]
4.A.argues B.quarrels
C.chats D.compares
答案 C [根据上文“When missing friends residing distantly”以及下文“via videos”可知,当思念远方的朋友时,她通过视频与他们交流,故选C项。]
5.A.province B.creature
C.alarm D.software
答案 D [根据下文“The Internet has brought her so much ”可知,她使用互联网上的运动软件锻炼身体,故选D项。]
6.A.benefit B.attack
C.convenience D.tradition
答案 C [根据下文“she even does charity work and has writing conferences online”可知,互联网给她带来了很多的便利,故选C项。]
7.A.makes out B.watches over
C.depends on D.searches for
答案 C [根据下文“if her phone couldn’t function ,she would go through tough times”可知,她非常依赖社交网络,故选C项。]
8.A.properly B.immediately
C.particularly D.harmoniously
答案 A [根据下文“she would go through tough times”可知,此处是说假设她的手机不能正常使用,故选A项。]
9.A.adaptable B.comparable
C.acceptable D.accessible
答案 D [根据下文“know she only has a cat keeping her company”可知,很多人是通过访问了她的博客知道了只有一只猫陪伴着她,空处应填“可访问的”,故选D项。]
10.A.rude B.false
C.plain D.average
答案 A [根据下文“makes her a little upset”可知,上文说的是有些人使用令她不高兴的语言取笑她,故选A项。]
11.A.plus B.button
C.battery D.database
答案 B [根据上文“One day,while...She pressed the alarm”可知,小偷偷了她的东西,她按下报警按钮,故选B项。]
12.A.confirmed B.concerned
C.documented D.proposed
答案 A [根据“After investigating the case...information from her ”可知,是警方在调查后确定属实的,空处应填表示“证实”含义的动词,故选A项。]
13.A.engine B.opinion
C.blog D.account
答案 C [根据上文“she often shares...her blog posts”可知,小偷是通过她的博客跟踪她的信息并熟悉了她的日常,故选C项。]
14.A.hunted B.targeted
C.forgiven D.inspired
答案 B [根据上文“the thief kept...with her routine”可知,小偷通过她的隐私信息盗窃了她的东西,所以暴露的隐私信息越多,越可能成为被攻击的目标,故选B项。]
15.A.reminding B.sharing
C.recovering D.identifying
答案 B [刘萍之前因为分享了自己的隐私信息,导致财物被盗,再根据“Liu Ping has taken the policemen’s tips into account”可知,刘萍很少再分享自己的隐私信息,故选B项。]
Ⅱ.语法填空(每小题1.5分,共15分)
Zibo barbecue 1. (be) a trending topic on Chinese social media platforms since early March in 2023.
Mouth-watering images describe a typical Zibo barbecue 2. (name) after its place of origin,Zibo,a small industrial city in East China’s Shandong Province.Zibo barbecue 3. (consist) of well-seasoned meat and vegetables wrapped in a pancake has dominated some Internet platforms.
Zibo was hardly on anyone’s travel bucket list 4. it went viral.But thanks to a group of college students who documented 5. (they) Zibo barbecue trip on the Internet,the city’s delicious and 6. (afford) barbecue became a hit.
The local government has jumped 7. the opportunity to take advantage of the city’s newfound fame and explore its tourism potential.Must-go restaurant maps were drawn up,and barbecue-themed high-speed train services and special bus routes were established 8. (make) the small city more accessible to tourists from all over the country.
The city’s other attractions,such as the Haidai building,a 9. (beautiful) designed bookstore,also gained popularity due to visitors who want to make 10. most of their Zibo trip.
【语篇解读】 本文是一篇新闻报道。文章主要报道了淄博烧烤在中国社交媒体上意外走红,当地政府抓住机会发展旅游业和促进消费。
1.has been [考查动词的时态和主谓一致。句意:自2023年3月初以来,淄博烧烤一直是中国社交媒体平台上的热门话题。根据时间状语since early March in 2023可知,空处应用现在完成时,表示过去的动作一直持续到现在。主语Zibo barbecue为单数,故填has been。]
2.named [考查非谓语动词。句意:令人垂涎欲滴的图片描述了一种典型的淄博烧烤,以其原产地淄博命名,淄博是中国东部山东省的一个小工业城市。该句的谓语是describe,空处应用非谓语动词,name与名词barbecue之间是逻辑上的动宾关系,应用过去分词作后置定语。故填named。]
3.consisting [考查非谓语动词。该句的谓语是has dominated,空处应用非谓语动词,consist与名词barbecue之间是逻辑上的主谓关系,应用现在分词作后置定语。故填consisting。]
4.before [考查连词。根据句意可知,后文发生在前文之前,空处应用表示“在……之前”的连词before引导时间状语从句。故填before。]
5.their [考查代词。限定后文名词 trip应用形容词性物主代词。故填their。]
6.affordable [考查词性转换。由空处前的delicious and可知,and前后是并列的形容词,作定语,修饰名词。故填affordable。]
7.at [考查介词。jump at the opportunity“抓住机会”为固定搭配。故填at。]
8.to make [考查非谓语动词。根据句意可知,空处应用动词不定式作目的状语,表示“为了”。故填to make。]
9.beautifully [考查词性转换。修饰形容词designed用副词。故填beautifully。]
10.the [考查冠词。make the most of...“充分利用……”为固定搭配,最高级前用定冠词。故填the。]
文本资源——说一千道一万,记住单词是关键
主题单词 完形填空:reside v.居住在;定居于 precious adj.珍奇的;珍稀的 privacy n.隐私;私密 语法填空:viral adj.互联网上极速传播的 document v.记录,记载 newfound adj.新发现的;新得到的
主题词块 完形填空:online account在线账户 keep in shape保持健康 keep track of跟踪,记录 语法填空:mouth-watering images令人垂涎欲滴的图片 go viral走红
熟词生义 语法填空:dominate熟义:v.支配;统治;生义:v.占据;占有优势 Zibo barbecue consisting of well-seasoned meat and vegetables wrapped in a pancake has dominated some Internet platforms. 淄博烧烤是一种将调味好的肉和蔬菜包裹在煎饼里的烧烤,在一些互联网平台上占据了主导地位。 Arsenal dominated the first half of the match. 阿森纳队在上半场比赛中占据上风。
难句剖析 完形填空:Now that she often shares her daily life on her blog posts,many people accessible to her blog know she only has a cat keeping her company. [译文] 因为她经常在博客上分享她的日常生活,很多访问她博客的人都知道她只有一只猫陪伴着她。 [分析] 本句是复合句,主句是many people know...,其中Now that引导原因状语从句,she only has a cat是宾语从句,省略了引导词that。accessible to her blog和keeping her company作后置定语,分别修饰people和cat。(共98张PPT)
Section Ⅴ Extended reading & Project
内
容
索
引
必备知识自测
核心考点突破
课时测评作业
文本整体理解
文 本 整 体 理 解
Step One:Pre－reading
According to the title,can you guess what the passage mainly talks about
The passage mainly talks about introducing a kind of social media
——advertising,which has the strong power.
Step Two:While－reading
Ⅰ.Read for the main idea
What’s the main idea of the passage
A.Advertising has the great power to persuade people to buy a product or service.
B.Advertisement has a long history.
C.There are many techniques to advertise.
D.This article is an introduction to advertising.
√
Ⅱ.Read for the structure
Read the passage again
and fill in the blanks.
The definition
The relationship
Techniques
The future
Ⅲ.Read for details
Read the passage carefully and choose the best answers.
1.What’s the relationship between advertising and the mass media
A.They are in opposite sides.
B.The mass media formed after advertising.
C.They are linked with each other tightly.
D.The mass media goes against advertising.
√
2.From Paragraph 1,what can we learn about advertisements
A.They exist in everyone’s daily life.
B.They are disturbing everyone’s life.
C.They can promote any product or service.
D.They can determine what one buys.
√
3.Why is the mass media a perfect vehicle for advertisers
A.Because it is very cheap.
B.Because it has a long history.
C.Because it can reach people quickly.
D.Because it can reach a large number of people.
√
4.Which of the following statements can we learn from paragraph 6
A.All films should be sponsored by leading brands.
B.Product placement in films and TV shows may affect our decisions to buy a product.
C.We can clearly notice all the advertisements in social media.
D.Product placement can only be used in films and TV shows.
√
5.What is the author’s attitude towards advertisement
A.Positive. B.Objective.
C.Negative. D.Subjective.
√
Step Three:Post－reading
Ⅰ.难句解构
1.As media channels have grown in number and type,so have advertisements.
学会断句:此句为主从复合句,其中As意为“ ”,引导时间状语从句;so have advertisements为so引起的 结构,意为“……也是……,……也一样”,其完整形式为advertisements have also grown in number and type。
随着
部分倒装
尝试翻译:
随着媒体渠道数量的增加和类型的丰富,广告也在不断发展。
2.The more we like the brand ambassador,the more we will be attracted to buy the product.
学会断句:此句为 复合句。句子采用了“the＋比较级...,the＋比较级...”结构,通常认为前面为 从句,后面为主句,表示“一方随着另一方的变化而变化”。
尝试翻译:
主从
状语
我们越喜欢这些品牌大使,就越会被吸引去购买产品。
Ⅱ.翻转课堂(课文语法填空)
Fill in the following blanks according to the passage.
Advertisements,which often use words and pictures 1.__________ (persuade) people to buy a product or service,can be found wherever we go.2. successful advertisement will not only make people aware of a product or service,but also create a desire to buy,behind 3. advertisers have developed ways of persuading people into purchasing their products or services.One of
to persuade
A
which
the common techniques is to create 4. (memory) slogans.5. technique is to link their company or product to a “brand ambassador”.In addition,some advertisements are not so obvious,in which product 6. (place) is typically used.For example,some films 7. (sponsor) by leading brands,so that only their products appear in the films.Now,8.________________ (advertise) is becoming more digital and more personalized,making it
memorable
Another
placement
are sponsored
advertising
more possible for us to receive special discounts and promotions 9. (target) specifically at us.In the future,the development in advertising will help companies target their customers more 10. (efficient) to have a positive effect on sales.
targeted
efficiently
必 备 知 识 自 测
1. / t nl/ n.途径,渠道;电视台;频道;方法;水渠
2. /pi k/ adj.高峰时期的,最高度的 n.顶峰,高峰;山峰;尖端 vi.达到高峰,达到最高值
3. /bu st/ vt.使增长,使兴旺 n.增长,提高;帮助,激励
4. / p t s/ vt.买,购买 n.购买,采购;购买的东西,购买项目
5. /br nd/ n.品牌;类型;烙印
[核心单词·练通]
channel
peak
boost
purchase
brand
6. / re t / n.收视率;等级,级别
7. / sp ns (r)/ vt.赞助;主办;为慈善活动捐款;资助 n.赞助商;为慈善活动捐款的人
8. / d ska nt/n.折扣 vt.打折出售
rating
sponsor
discount
[拓展单词·用活]
1. / dv ta z/ vt.& vi.做广告,登广告;公布,征聘;展现,宣传→ / d v t sm nt/ n.广告,启事;广告活动,广告宣传→advertising n.广告活动,广告业→advertiser n.广告商
2. /p swe d/ vt.说服;使信服→ /p swe n/ n.说服,劝说;信仰→persuasive adj.有说服力的
3. /sa k l d i/ n.心理,心理特征;心理学→psychological adj.心理的;精神上的;心理学的→psychologically adv.心理上地;心理学上地
advertise
advertisement
persuade
persuasion
psychology
4. / mem r bl/ adj.难忘的,值得纪念的→memory n.记忆力;记性;回忆;内存→memorize vt.记住,熟记
5. / b z b/ vt.理解,掌握;吸收;吸引全部注意力→absorbed adj.专心致志的→absorbing adj.吸引人的;引人入胜的
6. / mju z/ vt.(提供)消遣;逗笑→amusement n.娱乐(活动);愉悦→amusing adj.有趣的;好笑的→amused adj.觉得好笑的
memorable
absorb
amuse
[阅读单词·识记]
1.slogan / sl ɡ n/ n.
2.teapot / ti p t/ n.
3.ambassador / m b s d (r)/ n.
4.placement / ple sm nt/ n.
5.tailor / te l (r)/ vt.
n.
标语,口号
茶壶
大使,代表
放置;安置
专门制作,定做
裁缝
6.housing / ha z / n.
7.estate / ste t/ n.
_______________________
住房,住宅
住宅区;(通常指农村的)大片私有土地;
个人财产,(尤指)遗产
[重点短语·再现]
1. 被传达,被理解,把……讲清楚
2. 全神贯注于(做)某事
3. 查阅;参考;谈到;涉及;指的是
4. (使)增添乐趣;使更艳丽;变得明亮;转晴
5. 与……有关
get across
be absorbed in (doing) sth
refer to
brighten up
be linked with
6.appeal to
7.make a hit
8.be tailored to
9.hand in hand
10.be targeted at
呼吁;吸引
取得成功
为……定做
手挽手/手牵手地
以……为目标
[典型句式·默背]
根据课文语境及汉语提示补全句子
1.[句型公式] so that引导结果状语从句
[教材原句] Some films are now sponsored by leading brands,
,like the watches worn by the title character in the James Bond films.
现在有些电影是由领先品牌赞助的,所以只有其产品出现在电影中,就像詹姆斯·邦德电影中的主角佩戴的手表。
so that only their products appear in the films
2.[句型公式] the next time引导时间状语从句
[教材原句] We absorb these marketing messages without thinking about them too much,yet they will probably have an effect on us .
我们没有多加考虑就记住了这些促销信息,而它们有可能会在我们下次购物时对我们产生影响。
the next time we go shopping
3.[句型公式] that’s why...
[教材原句] promote a
product or service,it often launchs a mass media adveritising campaign.
那就是为什么当一家公司想要推销产品或服务时,往往会在大众传媒上发起一场广告活动。
That is why when a company wants to
4.[句型公式] any time引导时间状语从句
[教材原句] You will hear a variety of slogans
.
无论何时打开电视,你都会听到各种各样的广告语。
any time you watch TV
核 心 考 点 突 破
核心单词练透
高考热点微练
短语句式通关
核心单词练透
1.advertise vt.& vi.做广告,登广告;公布,征聘;展现,宣传
·advertisement n.广告,启事;广告活动,广告宣传
·advertiser n.广告商
教材原文 If an advertisement is placed on a popular website or on TV at peak times,a huge number of people will know about the product or service it is advertising.
如果一则广告投放在一个受欢迎的网站或在电视黄金时段播出,许多人会知道它所宣传的产品或服务。
感知 语言先输入
①Emma says it’s challenging to be a health expert,because people can be easily influenced by advertisements that lack scientific support.(2022·新高考Ⅰ卷)
②If you want to boost the sale of your product,you can try advertising on TV.(建议信)
记牢 知识再梳理
(1)advertise for sb/sth 登广告招聘某人/寻求某物
(2)put/place an advertisement in a newspaper在报纸上登广告
publish an advertisement 发布一则广告
运用 单句语法填空/完成句子
①While I was looking through the news online,up came an _______________(advertise)for cars.
②We should advertise someone to look after the garden.
③You should try to of the post office where a lot of great services are advertised.
你应该设法在邮局的布告栏上登个广告,那里有很多很棒的服务在做广告。
advertisement
for
put an advertisement on the notice board
④If you want to appeal to more customers,_______________________
___________.
如果你要吸引更多顾客,就试试在当地报纸登广告。
try advertising in the
local paper
2.persuade vt.说服;劝说;使信服;使相信
·persuasive adj.有说服力的 ·persuasion n.说服,劝说;信仰
教材原文 In other words,it tries to persuade people to buy a product or service.
换言之,它(广告)试图说服人们去购买一种产品或服务。
感知 语言先输入
①It took me about half an hour to persuade him to go camping with us the next day.(动作描写)
②Over the last seven years,most states have banned texting by drivers,and public service campaigns have tried a wide range of methods to persuade people to put down their phones.
(2022·新高考Ⅱ卷)
记牢 知识再梳理
(1)persuade sb to do sth＝persuade sb into doing sth
说服某人做某事
persuade sb not to do sth＝persuade sb out of doing sth
说服某人不做某事
(2)persuade sb of sth/that... 使某人相信……
运用 单句语法填空/同义句转换
①While shopping,people sometimes can’t resist being persuaded into ________________(buy) what they don’t really need.
②Our job,therefore,is not only change,but (persuade).
③No matter how (persuade) you are,there will be objections.
buying
persuasion
persuasive
④My close friend persuaded me not to oppose the idea he came up with at the meeting.
→My close friend persuaded me the idea he came up with at the meeting.
out of opposing
3.memorable adj.难忘的,值得纪念的 ·memory n.记忆,记忆力;内存,存储器;回忆 ·memorize vt.记住;记忆
·memorial n.纪念碑;纪念物 adj.纪念的,悼念的
教材原文 A common technique to make an impact is to create a memorable slogan.
一种用于影响消费者的常见手段是创作一则令人难以忘记的广告语。
感知 语言先输入
①It was a memorable experience for him to have toured in the countryside.(活动介绍)
②Whatever your age or interests,Buxton has something to see or do to make your visit truly memorable.(江苏卷)
记牢 知识再梳理
(1)in memory of 为了纪念……
(2)a memorial statue/prize 纪念像/奖
运用 单句语法填空/完成句子
①I still remember the hard－working (memory) time in high school.
②People have to (memory)about 600 characters before they can do even basic reading and writing.
③The Dragon Boat Festival is Qu Yuan,a poet in ancient China.
端午节是为了纪念屈原,中国古代的一位诗人。
memorable
memorize
in memory of
④The painting will be to a remarkable woman.
这幅油画将成为对一位杰出女性的永久纪念物。
a lasting memorial
4.absorb vt.理解,掌握;吸收;吸引全部注意力,使全神贯注
·absorbed adj.全神贯注的 ·absorbing adj.十分吸引人的;引人入胜的
教材原文 We absorb these marketing messages without thinking about them too much,yet they will probably have an effect on us the next time we go shopping.
我们没有多加考虑就记住了这些促销信息,而它们有可能会在我们下次购物时对我们产生影响。
感知 语言先输入
①Adults are portrayed (描绘) alone in many settings and poses—absorbed in a volume,deep in thought or lost in a moment of leisure.(2023·新课标Ⅱ卷)
②This absorbing new book by Catriona Campbell is a practical roadmap addressing the challenges posed by the forthcoming AI revolution (变革).(2024·新课标Ⅱ卷)
记牢 知识再梳理
(1)absorb one’s attention 吸引某人的注意力
absorb oneself in 全神贯注于
absorb...into... 把……吸收进……
(2)be absorbed in (doing) sth 全神贯注于/热衷于/一心从事……
[名师点津] “全神贯注于”的其他常见表达:
be buried in/be occupied in/be lost in
运用 单句语法填空/完成句子/句式升级
①Henry was totally (absorb) in it,his face shifting as the story developed.(神态描写)
② (absorb) in painting,John didn’t notice evening approaching.
③A good book could
for the time being we forget our surroundings.
一本好书可以完全吸引我们的注意力,以至于我们暂时忘记了周围的环境。
absorbed
Absorbed
absorb our attention so completely that
④Tom was absorbed in his work,so he forgot to inform me of the time of the meeting.
→ ,Tom forgot to inform me of the time of the meeting.(动词－ing形式短语作状语)
→ ,Tom forgot to inform me of the time of the meeting.(动词－ed形式短语作状语)
Absorbing himself in his work
Absorbed in his work
5.amuse vt.(提供)消遣;逗笑 ·amused adj.感到好笑的
·amusing adj.有趣的,好笑的 ·amusement n.娱乐(活动);乐趣
教材原文 After lunch the residents and the young volunteers amused themselves with art activities which included Chinese painting and calligraphy.
午餐后,居民和青年志愿者们通过包括中国画和书法在内的艺术活动自娱自乐。
感知 语言先输入
①I was amused at the clown’s amusing performances,laughing all the time.(动作＋情绪描写)
②His father frequently amused the boy with a tablet computer which was loaded with colorful pictures that come alive when you poke them.(2022·新高考Ⅱ卷)
记牢 知识再梳理
(1)amuse sb/oneself by/with sth 通过……来取乐某人/自己
(2)be amused at/by 对……感到好笑
be amused to do sth 因做某事而感到好笑
(3)to one’s (great)amusement令人感到(极)好笑的是
运用 单句语法填空/一句多译
①He had a good sense of humour and could tell very______________ (amuse) stories.
②To our great (amuse),the teacher sang a funny English song during the class.
③She was so (amuse) at the comedian’s performance that she burst into laughter.
amusing
amusement
amused
④令我感到好笑的是,他因聚精会神看书而把墨水当水喝了。
→ ,he drank the ink as water because he was absorbed in reading.(amusement)
→ was that he drank the ink as water because he was absorbed in reading.(amuse)
To my amusement
What amused me
1.get across 被传达,被理解,把……讲清楚
教材原文 And what message does it try to get across
并且它试图传达什么样的信息
感知 语言先输入
①We must get across to the public the simple fact that drugs are dangerous.
②He found it difficult to get his idea across to them.
短语句式通关
记牢 知识再梳理
get over 解决;克服
get into 被录取;习惯于;陷入
get through 通过;接通(电话);熬过(困难时期)
get along/on with 与……相处;进展
get down to (doing)... 开始认真(做)……
get around 四处走动;(消息等)传播
运用 单句语法填空/完成句子
①If we can get present difficulties,then everything should be all right.
②The moment he arrived home,he got down to __________________ (solve)the problem.
③News soon got that the citizens in the city accused the mayor of corruption.
over
solving
around
④As we all know,our friends lend us a helping hand when we need help and they .
我们都知道,我们的朋友在我们需要帮助的时候伸出援助之手,他们帮助我们渡过难关。
help us get through difficult situations
2.句型公式:the＋比较级……,the＋比较级……
教材原文 The more we like the brand ambassador,the more we will be attracted to buy the product.
我们越喜欢这位品牌大使,就越会被吸引去购买产品。
感知 语言先输入
①The more fearful you are,the worse the situation will be,so keep calm when you are in trouble.(人生感悟)
②The more regularly they can be inspected,the more railway safety,reliability and on－time performance will be improved.(2022·全国乙卷)
记牢 知识再梳理
(1)该结构意为“(……)越……,(……)就越……”,表示后者随着前者的变化而变化。
(2)通常情况下,前一个“the＋比较级(＋主语＋谓语＋其他)”相当于条件状语从句,后一个“the＋比较级(＋主语＋谓语＋其他)”相当于主句。
(3)在表示将来意义的情况下,该结构的前半部分常用一般现在时,后半部分用一般将来时。
(4)如果句意明确,该结构常以省略形式出现。
运用 单句语法填空/同义句转换
①There are lots of ways to raise awareness for a cause.Usually,the ______________(strange) the idea is,the more it gets noticed.
②Up to a certain point,the more stress you are under, the (good) your performance will be.
③The (careful) you are when doing your homework,the fewer mistakes you are likely to make.
stranger
better
more careful
④If you study harder,you will make greater progress in your study.
→ ,
you will make in your study.
The harder you study
the greater progress
片段巩固(广告宣传)
用advertise;persuade;absorb;amuse;the＋比较级……,the＋比较级……完成片段
双十一,很多媒体都以各种形式做广告,劝说大家购买各种商品。反过来,消费者吸收这些促销信息,去购物和娱乐。折扣越大,他们越开心。
On Double Eleven,numerous media are 1._____________________ _________________________________________________(现在分词短语作状语).In turn, consumers 2.______________________________ ____________________________________________________(动作链). 3._________________ the discount, 4._______________ they are(the＋比较级……,the＋比较级……).
in various forms of advertising,persuading everyone to buy a variety of goods
absorb the promotional
Information go shopping and amuse themselves
The bigger
the happier
1.写出加黑部分的词性和汉语意思
①I wouldn’t advertise the fact that you don’t have a work permit.
②She tried to get a purchase on the slippery rock.
③By reading widely,she was able to absorb a wide range of knowledge.
④These special courses are tailored to the needs of disabled children,which will appeal to them.
vt.展现,宣传
高考热点微练
n.抓牢;蹬稳
vt.理解,掌握
vt.专门定制/定做
2.选出channel的汉语意思
A.n.途径,渠道 B.n.电视台;频道 C.n.(表达的)方法,手段 D.n.水渠
①I like to hop from channel to channel when I watch TV.
②The campaign provided a channel for protest against the war.
③All farmers were so thrilled to see water running along the channel to the fields after the drought.
④The newsletter is a useful channel of communication between the teacher and students.
B
C
D
A
课 时 测 评 作 业
基础语境练
素能提升练
[基础语境练]
Ⅰ.单词情景运用(每小题1分,共10分)
1.It’s a common phenomenon that all the clothes in the shop are at a (折扣) in spring.
2.My first news report has been released,which (使增长) my confidence greatly.
3.The company has worldwide distribution ________________(渠道).
discount
boosts
channels
4.Education has been given a high-priority ____________ (等级,级别) by the new administration.
5.It (逗笑) him to think they were probably talking about him at that very moment.
6.Traffic reaches its /pi k/ between 8 and 9 in the morning.
7.It’s now firmly established as one of the leading _________ /br nds/ in the country.
rating
amused
peak
brands
8.The famous s “Anything is Possible” from the company demonstrates a spirit of daring to innovate and challenge.
9.Movie music can be made m because its themes are repeated throughout the film.
10.The generous ambassador has s several homeless children in the past ten years.
logan
emorable
ponsored
Ⅱ.词形转换填空(每小题1分,共8分)
1.As is shown in the study,lack of confidence is a ________________ (psychology) barrier to success.
2.Only after much (persuade) from Ellis had she agreed to hold an art show.
3.Special programmes of study are (tailor) to the needs of specific groups.
psychological
persuasion
tailored
4.It’s a common phenomenon that many broadcasts have product _______________(place).
5.Under normal conditions,only about 20 to 40 percent of vitamin E is _______________(absorb).
6.Put an (advertise) in the local paper to sell your car.
7.The novel was so (absorb) that I couldn’t put it down until I finished reading it.
8.The equipment can be (purchase) from your local supplier.
placement
absorbed
advertisemen
absorbing
purchased
Ⅲ.短语情景运用(每小题1.5分,共9分)
brighten up,refer to,get across,be tailored to,make a hit,be absorbed in
1.Mr Brown is a good coach because he can ______________the play.
2.He completely reading and forgot even to take his meal.
3.People who don’t read newspapers are sometimes _______________ as non-readers.
get across
was
absorbed in
referred to
4.To help them get a suitable job,a job hunting fair that ____________ foreign talents was held in Beijing recently.
5.It has been raining for days,but according to the forecast,it should ________________in a couple of days.
6.Just do as you did in the room.If you repeat it that way,I’ll bet you .
was tailored to
brighten up
make a hit
Ⅳ.典型句式集训(每小题2分,共10分)
1.I went to the lecture early .
(so that引导结果状语从句)
我去听演讲去得早所以找了个好座位。
2.I have been to Beijing and .(so引起的部分倒装结构)
我去过北京,她也去过。
so that I got a good seat
so has she
3. ,_____________ you will be interested in it. (the more...the more...)
你对我们的传统文化了解得越多,你对它就越感兴趣。
4.Do you think recently (that’s why...)
你认为这就是他最近缺席的原因吗
5. , just guess and keep moving.(any time引导时间状语从句) 任何时候你找不到正确的答案,就只管进行猜测,然后继续做下面的题目。
The more you know about our traditional culture
the more
that’s why he’s been absent
Any time you can’t find the correct answer
[素能提升练]
Ⅰ.完形填空(每小题1分,共15分)
Liu Ping is a blog post author.Every day,she uses Wi-Fi to 1 and read updated information.She 2 shopping software to buy discounted things and pays with her online account instead of 3 .When missing friends residing distantly,she 4 with them via videos.To keep in shape,she exercises with sports 5 .The Internet has brought her so much 6 that she even does charity work and has writing conferences online.She 7 social network so greatly that if her phone couldn’t function 8 ,she would go through tough times.
Now that she often shares her daily life on her blog posts,many people 9 to her blog know she only has a cat keeping her company.Sometimes,some people use 10 words to make fun of her,which makes her a little upset.
One day,while she was away,a thief broke into her house and stole many precious things.She pressed the alarm 11 .After investigating the case,the police 12 that the thief kept track of her information from her 13 and got familiar with her routine.They
gave her some guidelines: the more privacy she gave out,the more likely she would be 14 .From then on,Liu Ping has taken the policemen’s tips into account,seldom 15 her personal information.
【语篇解读】 本文是一篇记叙文。文章主要讲述了网络给刘萍带来了诸多的便利,但是由于她在网络上暴露了太多的私人信息导致财物被盗,之后刘萍特别注意隐私保护。
1.A.observe B.surf
C.rate D.intend
解析 根据下文“read updated information”可知,此处讲的是上网,故选B项。
2.A.clicks B.identifies
C.processes D.quotes
解析 根据下文“shopping software to buy discounted things(购物软件购买打折商品)”可知,此处说的是点击购物软件,故选A项。
√
√
3.A.contribution B.profit C.file D.cash
解析 根据上文“pays with her online account instead of”可知,此处说的是网上购物的付款方式,故选D项。
4.A.argues B.quarrels C.chats D.compares
解析 根据上文“When missing friends residing distantly”以及下文“via videos”可知,当思念远方的朋友时,她通过视频与他们交流,故选C项。
√
√
5.A.province B.creature
C.alarm D.software
解析 根据下文“The Internet has brought her so much ”可知,她使用互联网上的运动软件锻炼身体,故选D项。
6.A.benefit B.attack
C.convenience D.tradition
解析 根据下文“she even does charity work and has writing conferences online”可知,互联网给她带来了很多的便利,故选C项。
√
√
7.A.makes out B.watches over
C.depends on D.searches for
解析 根据下文“if her phone couldn’t function ,she would go through tough times”可知,她非常依赖社交网络,故选C项。
8.A.properly B.immediately
C.particularly D.harmoniously
解析 根据下文“she would go through tough times”可知,此处是说假设她的手机不能正常使用,故选A项。
√
√
9.A.adaptable B.comparable
C.acceptable D.accessible
解析 根据下文“know she only has a cat keeping her company”可知,很多人是通过访问了她的博客知道了只有一只猫陪伴着她,空处应填“可访问的”,故选D项。
10.A.rude B.false C.plain D.average
解析 根据下文“makes her a little upset”可知,上文说的是有些人使用令她不高兴的语言取笑她,故选A项。
√
√
11.A.plus B.button C.battery D.database
解析 根据上文“One day,while...She pressed the alarm”可知,小偷偷了她的东西,她按下报警按钮,故选B项。
12.A.confirmed B.concerned
C.documented D.proposed
解析 根据“After investigating the case...information from her ”可知,是警方在调查后确定属实的,空处应填表示“证实”含义的动词,故选A项。
√
√
13.A.engine B.opinion C.blog D.account
解析 C [根据上文“she often shares...her blog posts”可知,小偷是通过她的博客跟踪她的信息并熟悉了她的日常,故选C项。
14.A.hunted B.targeted C.forgiven D.inspired
解析 根据上文“the thief kept...with her routine”可知,小偷通过她的隐私信息盗窃了她的东西,所以暴露的隐私信息越多,越可能成为被攻击的目标,故选B项。
√
√
15.A.reminding B.sharing
C.recovering D.identifying
解析 刘萍之前因为分享了自己的隐私信息,导致财物被盗,再根据“Liu Ping has taken the policemen’s tips into account”可知,刘萍很少再分享自己的隐私信息,故选B项。
√
Ⅱ.语法填空(每小题1.5分,共15分)
Zibo barbecue 1. (be) a trending topic on Chinese social media platforms since early March in 2023.
Mouth-watering images describe a typical Zibo barbecue 2._________ (name) after its place of origin,Zibo,a small industrial city in East China’s Shandong Province.Zibo barbecue 3.______________ (consist) of well-seasoned meat and vegetables wrapped in a pancake has dominated some Internet platforms.
Zibo was hardly on anyone’s travel bucket list 4. it went viral.But thanks to a group of college students who documented 5. (they) Zibo barbecue trip on the Internet,the city’s delicious and 6. (afford) barbecue became a hit.
The local government has jumped 7. the opportunity to take advantage of the city’s newfound fame and explore its tourism potential.Must-go restaurant maps were drawn up,and barbecue-themed high-speed train services and special bus routes were established 8. (make) the small city more accessible to tourists from all over the country.
The city’s other attractions,such as the Haidai building,a 9._____ (beautiful) designed bookstore,also gained popularity due to visitors who want to make 10. most of their Zibo trip.
【语篇解读】 本文是一篇新闻报道。文章主要报道了淄博烧烤在中国社交媒体上意外走红,当地政府抓住机会发展旅游业和促进消费。
1.has been [考查动词的时态和主谓一致。句意:自2023年3月初以来,淄博烧烤一直是中国社交媒体平台上的热门话题。根据时间状语since early March in 2023可知,空处应用现在完成时,表示过去的动作一直持续到现在。主语Zibo barbecue为单数,故填has been。]
2.named [考查非谓语动词。句意:令人垂涎欲滴的图片描述了一种典型的淄博烧烤,以其原产地淄博命名,淄博是中国东部山东省的一个小工业城市。该句的谓语是describe,空处应用非谓语动词,name与名词barbecue之间是逻辑上的动宾关系,应用过去分词作后置定语。故填named。]
3.consisting [考查非谓语动词。该句的谓语是has dominated,空处应用非谓语动词,consist与名词barbecue之间是逻辑上的主谓关系,应用现在分词作后置定语。故填consisting。]
4.before [考查连词。根据句意可知,后文发生在前文之前,空处应用表示“在……之前”的连词before引导时间状语从句。故填before。]
5.their [考查代词。限定后文名词 trip应用形容词性物主代词。故填their。]
6.affordable [考查词性转换。由空处前的delicious and可知,and前后是并列的形容词,作定语,修饰名词。故填affordable。]
7.at [考查介词。jump at the opportunity“抓住机会”为固定搭配。故填at。]
8.to make [考查非谓语动词。根据句意可知,空处应用动词不定式作目的状语,表示“为了”。故填to make。]
9.beautifully [考查词性转换。修饰形容词designed用副词。故填beautifully。]
10.the [考查冠词。make the most of...“充分利用……”为固定搭配,最高级前用定冠词。故填the。]
文本资源——说一千道一万,记住单词是关键
主题单词 完形填空:reside v.居住在;定居于 precious adj.珍奇的;珍稀的 privacy n.隐私;私密
语法填空:viral adj.互联网上极速传播的 document v.记录,记载 newfound adj.新发现的;新得到的
主题词块 完形填空:online account在线账户 keep in shape保持健康 keep track of跟踪,记录 语法填空:mouth-watering images令人垂涎欲滴的图片 go viral走红
熟词生义 语法填空:dominate熟义:v.支配;统治;生义:v.占据;占有优势
Zibo barbecue consisting of well-seasoned meat and vegetables wrapped in a pancake has dominated some Internet platforms.
淄博烧烤是一种将调味好的肉和蔬菜包裹在煎饼里的烧烤,在一些互联网平台上占据了主导地位。
Arsenal dominated the first half of the match.
阿森纳队在上半场比赛中占据上风。
难句剖析 完形填空:Now that she often shares her daily life on her blog posts,many people accessible to her blog know she only has a cat keeping her company.
[译文] 因为她经常在博客上分享她的日常生活,很多访问她博客的人都知道她只有一只猫陪伴着她。
[分析] 本句是复合句,主句是many people know...,其中Now that引导原因状语从句,she only has a cat是宾语从句,省略了引导词that。accessible to her blog和keeping her company作后置定语,分别修饰people和cat。
