英语：unit4 law and order-project课件（牛津译林版选修10）

课件23张PPT。Making a proposal
about protecting intellectual propertyProjectUnit 4Have you ever downloaded a song
or a film from the Internet?Did you pay for the music or the film?Why do you think copying films and
music without permission is a crime? It is illegal to copy intellectual property
without permission. Intellectual
property is protected by law. Takes notes on the main points while
you are reading an information sheet
about intellectual property. Notes for Part 1Intellectual property—ideas: inventions, writing, artwork, symbols and designs used in business The main idea for each part of the text: Part 1: the definition of intellectual
propertyPart 2: the reasons for protecting
intellectual propertyPart 3: the current problem of piracy
that we are facingPart 4: the possible solutions to
the problem Read the information sheet again. Work in pairs to ask and answer questions about the information sheet. You may answer the following questions: What does intellectual property refer to? If a company spends a lot of money
on research and development of new
products, but their new products are
copied, what will happen to the company? This may lead to a big loss of money
for the company and the company will
probably have to stop their research
and development of new products. Do you think it necessary to protect
intellectual property? Why or why not? As consumers, what can we do to
protect intellectual property? Firstly, we must pay to download
music that is protected by copyright.
Secondly, we should not buy pirated
CDs or download music from websites that are offering free music illegally. Discussion1. How many kinds of intellectual
property are there?There are two main categories—
industrial property, such as
inventions, trademarks and industrial designs, and copyright, which includes novels, films, music, artwork and architectural designs.2. Why is it considered necessary to
protect intellectual property rights?If someone creates something, he
or she deserves to be paid for this. 3. What are the common ways in which
people affect intellectual property rights (e.g., for commercial or private use)? Most people have copied music or video material, or downloaded it from the Internet, for private use. Some people copy material such as films to sell for commercial reasons.4. Who are the people most likely to
be breaking intellectual property
laws?People with advanced technical skills are most likely to break these laws. However, ordinary people can also break them by copying material or buying pirated goods.5. Where will you find more information
about what intellectual property is and
how it can be protected? We can find information at the UN WIPO website and the WTO website.Language points1. define: v. 定义define…as… 把……定义为……definition: n. 定义?In this dictionary 'reality' is defined
as 'the state of things as they are,
rather than as they are imagined to be'.在这本词典里,“reality”被定义为事情
所处的状况,而不是想象的样子。2. apply: v. 适用; 应用applied:?adj. [before n.] 应用的applied mathematics/science应用数学/科学application: n. 适用; 应用The design has many applications.这一设计有许多应用之处。apply常用短语:apply A to B: 将A应用于Bapply to sb./sth.: 适用于……apply to …for…: 向……提出申请……We should apply the theory to practice.我们应该把这一理论应用于实践。The teaching method doesn’t apply
to my students.这种教学方法对我的学生并不适用。I applied to the company for a job.我向这家公司申请了一份工作。3. deserve: v. 应受, 值得[+ to infinitive] They certainly
deserved to win that match.他们理所当然应该赢得那场比赛。I hope they get the punishment
they deserve.我希望他们得到该受的惩罚。4. face: v. 面对You're faced with a very difficult
choice.你面临着一个艰难的选择。be faced with: 面对__________ with a difficult situation,
Arnold decided to ask his boss for
advice. (2005北京春) To face B. Having faced
C. Faced D. Facing高考链接5. be known as…: 被称为……; 以……知名; 被认为是…be known for…: 因为……而闻名be known to sb….: 为某人所知道He is known as a famous writer.他作为一个著名的作家而闻名。He is known for singing well.他因为唱歌唱得好而闻名。It is known to us all that he is good
at writing.=As is known to us all, he is good
at writing.=What is known to us all is that he
is good at writing.众所周知,他擅长于写作。Thank you!