英语复习北师大版选修六 Unit 16 Stories language awareness of Unit16 课件 (共37张PPT)
文档属性
| 名称 | 英语复习北师大版选修六 Unit 16 Stories language awareness of Unit16 课件 (共37张PPT) |  | |
| 格式 | zip | ||
| 文件大小 | 2.4MB | ||
| 资源类型 | 教案 | ||
| 版本资源 | 北师大版 | ||
| 科目 | 英语 | ||
| 更新时间 | 2018-11-21 16:34:30 | ||
图片预览
文档简介
课件37张PPT。 Language Awareness1
of Unit 16 Stories
Shock TacticsWhat’s this?
It’s a piece of paper which is torn(被撕破).
After we use our imagination, we can see that it also looks like an_________.
And this advert is for____________.ice-creamMcDonaldsAre they bananas or shoes?There are bananas, but one banana is used as a shoe. creativeIs it possible that we use bananas as shoes? Nothing is impossible.It is very _______ .This advert is for _________.
What’s your feeling after seeing this?
We feel ______ because it is so funny and ________.
Nike happy humorousThis advert uses the influence of famous people to attract the customers.It is so humorous, so it uses _______
to attract our attention.humourIt is so creative, so it uses __________ to draw our attention. creativenessThis is an imaginative advert
So it uses _________
to attract our attention.想象，幻想imagination fantasySo we can say many advertisers use the influence of famous people, humour, creativeness and fantasy to attract our attention to the products.
And they are all methods that are often used in advertising(广告业).So tactics mean methods that you use to achieve something. _____________ 策略，手段 tacticsAre there any other tactics that are used in advertising? Shock TacticsAre there any other tactics that can be used in adverts to draw our attention?Shock tactics使震惊HERE WE
GO!!!ReadingFast reading: skimming
and scanning
Paragraph 1
Paragraph 2
Paragraph 3
Paragraph 4
Paragraph 5D. Some adverts present us with a puzzle.B. Some adverts play with words rather than images.C. Introduction E. Some charity adverts also use shock tactics.A. Some adverts go too far because they are deliberately offensive.skimming令人费解的事故意地无礼的，冒犯的玩文字游戏，玩弄辞藻The first advert is the___________.(line 7)
The advert presents us with a ___________ head.The second one uses a sentence (line 18)
__________________________________________Last year 400,000 women killed their husbands with a frying pan.half-shavedIs it true? Do you believe it?
Micra advertScan the passage for the two advertisements used as examples in the passage.ScanningSo it is unbelievable.When you see these two adverts, you may feel puzzled.
Are you curious about them?strange, unusualCareful reading
Read the passage carefully to find more detailed information and answer the following questions.Who has shaved the man’s head like that and why?
What is the joke with the frying pan advert?
Why were the Micra car and the low-fat food adverts successful?
Why do charity adverts have a problem holding people’s attention.A woman has shaved the man’s head because he borrowed her car!（line 10）Who has shaved the man’s head like that and why?What is the joke with the frying pan advert?At first, the words seem to refer to domestic violence, but then we realise the advert is a warning about eating high-fat food! (line 19-22)家庭暴力3. Why were the Micra car and the low-fat food adverts successful?Because we have had to work out the solution, we will probably remember the product better.(line 12) And we feel pleased with ourselves when we understand the joke.(line16)They make us think because the picture and the sentence are unusual. When we have worked out the puzzle, we remember what it was advertising.
4. Why do charity adverts have a problem holding people’s attention?There is a lot of suffering in the world and people take no notice of the advertisement. (line24to 26)Post -reading unusual/strange unbelievablefrightening/horrible
surpriseshockingshockingshock shocking
So we are shocked by the shocking hairstyle, the shocking news and the shocking images. Who shaved the man’s head like that?
Did he do that by himself? In the passage, there is one sentence:... the man has had his hair cut like that...(para2 line 9)So we can infer that we use the structure “have sth. done” when we want to say that we ask somebody else to do something for us.No, his hair was cut like that by a woman.somebody else Read the sentences below and say who did/will do the activity in each one, a or b.I must get my tyres(轮胎) pumped up.
I am going to pump up my tyres.a) the people who are talking b) someone elsebaThe man is pumping up the tyres Read the sentences below and say who did/will do the activity in each one, a or b.I replaced that broken window at last.
I had that broken window replaced at last.a) the people who are talking b) someone elsebaThey are replacing the window. Read the sentences below and say who did/will do the activity in each one, a or b.I must get my tyres(轮胎) pumped up.
I am going to pump up my tyres.
I replaced that broken window at last.
I had that broken window replaced at last.
We are getting the video repaired today.
We are repairing the video today.a) the people who are talking b) someone elsebbbhave/get something done要别人为自己做某事 Look at these pictures of places. What can you have done there?I can have my hair cut here. Practice time I can have my bike repaired here. repairYou can have your clothes washed here. you/clothes/ wash / hereI can have my eyes checked here. eyes / check / here Ithey
photo take
yesterdayThey had/ got their photos taken yesterday Past simple tenseFong Ye is having/ getting her air conditioner installed.Fang Yan
air conditioner install(安装）present continuous tenseZheng Ying has had/ has got her dress designed.Zheng Ying
dress, designPresent perfect tenseMeng Yuanyuanwill have/ will get the wall painted.Meng Yuanyuan
the wall ; paintwill Work in groups of four and think of a service which you are interested in.
Then design an ad for this service of your shop.
Try to use the key expression (get/have sth. done) in your writing. ActivityLayout
1. Name of your shop
Example : Jiaqi’s Stylists(嘉琪美发)
2. What can the customers have done there?
Example: Have your hair cut here.
3. The advantages that you have to attract your customers.
4. Address of your shop
5. Telephone number Name of the shops and some key words
Bill’s Bike Repairs（repair）,
Zheng Ying Computer Service(repair, upgrade升级),
Huajian Garage(repair, service),
Liwen Stylists(cut),
Jiaqi Laundry Service(wash),
Yuanyuan Flower Shop(deliver递交,送（花）),
Huang Wentao Dental Clinic(check, fill补（牙）, pull拔（牙）)
Bill’s Bike Repairs. Get your bike repaired here. Reasonable prices. 11 Corve st.
Tel: 1584879587 Shropshire Computer Services. Specialists in software. Computers repaired and upraded.
Tel: 1584873312 Temside Garage. Have your car serviced in two hours! Very reasonable prices. 9 Temside Avenue (near the bridge).
Tel: 15649874565Home work:Do exercise 1 to 5 on page 94.
2. Find more advertisements that can attract you, and analyze the tactics used.
3. Read the passage again after class.Thank You !
of Unit 16 Stories
Shock TacticsWhat’s this?
It’s a piece of paper which is torn(被撕破).
After we use our imagination, we can see that it also looks like an_________.
And this advert is for____________.ice-creamMcDonaldsAre they bananas or shoes?There are bananas, but one banana is used as a shoe. creativeIs it possible that we use bananas as shoes? Nothing is impossible.It is very _______ .This advert is for _________.
What’s your feeling after seeing this?
We feel ______ because it is so funny and ________.
Nike happy humorousThis advert uses the influence of famous people to attract the customers.It is so humorous, so it uses _______
to attract our attention.humourIt is so creative, so it uses __________ to draw our attention. creativenessThis is an imaginative advert
So it uses _________
to attract our attention.想象，幻想imagination fantasySo we can say many advertisers use the influence of famous people, humour, creativeness and fantasy to attract our attention to the products.
And they are all methods that are often used in advertising(广告业).So tactics mean methods that you use to achieve something. _____________ 策略，手段 tacticsAre there any other tactics that are used in advertising? Shock TacticsAre there any other tactics that can be used in adverts to draw our attention?Shock tactics使震惊HERE WE
GO!!!ReadingFast reading: skimming
and scanning
Paragraph 1
Paragraph 2
Paragraph 3
Paragraph 4
Paragraph 5D. Some adverts present us with a puzzle.B. Some adverts play with words rather than images.C. Introduction E. Some charity adverts also use shock tactics.A. Some adverts go too far because they are deliberately offensive.skimming令人费解的事故意地无礼的，冒犯的玩文字游戏，玩弄辞藻The first advert is the___________.(line 7)
The advert presents us with a ___________ head.The second one uses a sentence (line 18)
__________________________________________Last year 400,000 women killed their husbands with a frying pan.half-shavedIs it true? Do you believe it?
Micra advertScan the passage for the two advertisements used as examples in the passage.ScanningSo it is unbelievable.When you see these two adverts, you may feel puzzled.
Are you curious about them?strange, unusualCareful reading
Read the passage carefully to find more detailed information and answer the following questions.Who has shaved the man’s head like that and why?
What is the joke with the frying pan advert?
Why were the Micra car and the low-fat food adverts successful?
Why do charity adverts have a problem holding people’s attention.A woman has shaved the man’s head because he borrowed her car!（line 10）Who has shaved the man’s head like that and why?What is the joke with the frying pan advert?At first, the words seem to refer to domestic violence, but then we realise the advert is a warning about eating high-fat food! (line 19-22)家庭暴力3. Why were the Micra car and the low-fat food adverts successful?Because we have had to work out the solution, we will probably remember the product better.(line 12) And we feel pleased with ourselves when we understand the joke.(line16)They make us think because the picture and the sentence are unusual. When we have worked out the puzzle, we remember what it was advertising.
4. Why do charity adverts have a problem holding people’s attention?There is a lot of suffering in the world and people take no notice of the advertisement. (line24to 26)Post -reading unusual/strange unbelievablefrightening/horrible
surpriseshockingshockingshock shocking
So we are shocked by the shocking hairstyle, the shocking news and the shocking images. Who shaved the man’s head like that?
Did he do that by himself? In the passage, there is one sentence:... the man has had his hair cut like that...(para2 line 9)So we can infer that we use the structure “have sth. done” when we want to say that we ask somebody else to do something for us.No, his hair was cut like that by a woman.somebody else Read the sentences below and say who did/will do the activity in each one, a or b.I must get my tyres(轮胎) pumped up.
I am going to pump up my tyres.a) the people who are talking b) someone elsebaThe man is pumping up the tyres Read the sentences below and say who did/will do the activity in each one, a or b.I replaced that broken window at last.
I had that broken window replaced at last.a) the people who are talking b) someone elsebaThey are replacing the window. Read the sentences below and say who did/will do the activity in each one, a or b.I must get my tyres(轮胎) pumped up.
I am going to pump up my tyres.
I replaced that broken window at last.
I had that broken window replaced at last.
We are getting the video repaired today.
We are repairing the video today.a) the people who are talking b) someone elsebbbhave/get something done要别人为自己做某事 Look at these pictures of places. What can you have done there?I can have my hair cut here. Practice time I can have my bike repaired here. repairYou can have your clothes washed here. you/clothes/ wash / hereI can have my eyes checked here. eyes / check / here Ithey
photo take
yesterdayThey had/ got their photos taken yesterday Past simple tenseFong Ye is having/ getting her air conditioner installed.Fang Yan
air conditioner install(安装）present continuous tenseZheng Ying has had/ has got her dress designed.Zheng Ying
dress, designPresent perfect tenseMeng Yuanyuanwill have/ will get the wall painted.Meng Yuanyuan
the wall ; paintwill Work in groups of four and think of a service which you are interested in.
Then design an ad for this service of your shop.
Try to use the key expression (get/have sth. done) in your writing. ActivityLayout
1. Name of your shop
Example : Jiaqi’s Stylists(嘉琪美发)
2. What can the customers have done there?
Example: Have your hair cut here.
3. The advantages that you have to attract your customers.
4. Address of your shop
5. Telephone number Name of the shops and some key words
Bill’s Bike Repairs（repair）,
Zheng Ying Computer Service(repair, upgrade升级),
Huajian Garage(repair, service),
Liwen Stylists(cut),
Jiaqi Laundry Service(wash),
Yuanyuan Flower Shop(deliver递交,送（花）),
Huang Wentao Dental Clinic(check, fill补（牙）, pull拔（牙）)
Bill’s Bike Repairs. Get your bike repaired here. Reasonable prices. 11 Corve st.
Tel: 1584879587 Shropshire Computer Services. Specialists in software. Computers repaired and upraded.
Tel: 1584873312 Temside Garage. Have your car serviced in two hours! Very reasonable prices. 9 Temside Avenue (near the bridge).
Tel: 15649874565Home work:Do exercise 1 to 5 on page 94.
2. Find more advertisements that can attract you, and analyze the tactics used.
3. Read the passage again after class.Thank You !