译林牛津版高中英语模块四Unit1 Advertising Welcome 课件（共17张）
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| 名称 | 译林牛津版高中英语模块四Unit1 Advertising Welcome 课件（共17张） |  | |
| 格式 | zip | ||
| 文件大小 | 10.4MB | ||
| 资源类型 | 教案 | ||
| 版本资源 | 牛津译林版 | ||
| 科目 | 英语 | ||
| 更新时间 | 2019-06-10 07:19:10 | ||
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课件17张PPT。 M4U1 Advertising
Welcome to the unit
Brainstorming Chanel /?ɑ:'nel/ Marlboro
/ma:boro/Nike?
/'naiki:/Adidas
/'adi,das/Lamborghini
/l?bo:'gini/ Mercedes-Benz
/m?,sidiz,‘b(e)nz?/AppleLenovo?/,le'n?uv?u/
Dove?
/d?v/Ferrero
/'f?rer?/OPPOU.loveitThe father’s lie Discussion1 Where can we find these ads?
On the Internet, on billboards(广告牌）, in newspapers /magazines, on TV , in leaflets
(传单）…
2 .Have you ever bought a product or service after reading or watching an advertisement ?Welcome to the unitAdvertisements are a good way to sell products or service. They are also a good way to make people aware of the needs of others and the dangers around them.AdvertisementCommercial advertisements
CAs
商业广告Public service advertisements
PSAs
公益广告This poster is a commercial Advertisement (CA).
It offers the Airline service. It uses “I love to fly with Oxlin Airlines. Taking airlines is a fast way to get to another place. So much of time can be saved.DescriptionThis is a public service advertisement (PSA). The poster strikes us a lot. It is trying to show us that the birds have nowhere to build their nets. The trees have been cut down. It sends us a serious warning and tells us that we should protect the environment from now on. Further discussionDo you believe that ads tell the complete truth ? Why or why not ? Homework:
1. Reading exercise.
2. Preview the reading part.
3. Design a creative advertisement.Thank you !
Welcome to the unit
Brainstorming Chanel /?ɑ:'nel/ Marlboro
/ma:boro/Nike?
/'naiki:/Adidas
/'adi,das/Lamborghini
/l?bo:'gini/ Mercedes-Benz
/m?,sidiz,‘b(e)nz?/AppleLenovo?/,le'n?uv?u/
Dove?
/d?v/Ferrero
/'f?rer?/OPPOU.loveitThe father’s lie Discussion1 Where can we find these ads?
On the Internet, on billboards(广告牌）, in newspapers /magazines, on TV , in leaflets
(传单）…
2 .Have you ever bought a product or service after reading or watching an advertisement ?Welcome to the unitAdvertisements are a good way to sell products or service. They are also a good way to make people aware of the needs of others and the dangers around them.AdvertisementCommercial advertisements
CAs
商业广告Public service advertisements
PSAs
公益广告This poster is a commercial Advertisement (CA).
It offers the Airline service. It uses “I love to fly with Oxlin Airlines. Taking airlines is a fast way to get to another place. So much of time can be saved.DescriptionThis is a public service advertisement (PSA). The poster strikes us a lot. It is trying to show us that the birds have nowhere to build their nets. The trees have been cut down. It sends us a serious warning and tells us that we should protect the environment from now on. Further discussionDo you believe that ads tell the complete truth ? Why or why not ? Homework:
1. Reading exercise.
2. Preview the reading part.
3. Design a creative advertisement.Thank you !