Unit 1 Advertising Reading(2)：Advertisements 课件（24张）
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| 名称 | Unit 1 Advertising Reading(2)：Advertisements 课件（24张） |  | |
| 格式 | zip | ||
| 文件大小 | 1.8MB | ||
| 资源类型 | 教案 | ||
| 版本资源 | 牛津译林版 | ||
| 科目 | 英语 | ||
| 更新时间 | 2019-07-25 17:34:55 | ||
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文档简介
课件24张PPT。Teaching aims:Two kinds of ads：
※ commercial ads
※ public service ads
The functions of ads：
※persuade people to buy a product or service
※ make people think about problems
in society or about people who need help
Help students to judge the valid of ads ,
and be a smart comsumer!
A guessing game今年过节不收礼收礼只收脑白金巴黎欧莱雅你值得拥有炫迈口香糖根本停不下来小新乳果yummyone world, one dream.
Nothing is impossible I'm loving itJust do it.The taste is great.---McDonalds---Adidas---BeiJing Olympic Games---Nike---Nest CoffeeWhere can you find advertisements?They are usually found in newspapers
and magazine, on the Internet, radio
and television…Advertisements繁昌二中 翟玲adlove I love to fly with Eaststar Airlines.Eaststar Airlines
⒋Earth daySay ‘No’ to drugs!Project HopeshampooPicture1
Eaststar Airlines
Picture5
LOREAl Shampoo Picture2 Earth Day
Picture3 Anti-drugs
Picture4 Project HopeWhat are advertisements used for?To Sell a Product or service To Make People think about social problemsThe functions of ads：
advertisements are a good way to sell products or services,
they are also a good way to make people aware of (意识到)the needs of others and the dangers around them.advertisementsWhat is an advertisement?Does an advertisement tell people complete truth?Public service advertisements Can you give some examples of the two kinds of ads?commercial ads: PSA:视频: 康師傅秘制香菇卤香牛肉面
commercial ads
Do you believe that advertisements
tell the complete truth? Discussion:视频：?FAMILY公益广告
public service ads(PSAs) What should we do when we come to ads next time? Most people are not aware of how
many ads are around them.
2. Advertisements are always meant to
promote a product or service.
3. PSAs are only found in newspapers
and on TV.TFFRead the article again and decide whether
the following sentences are true or false.Detailed reading PSAs and commercial ads use
some of the same methods.
5. Commercial ads can often give us
valuable information about how to
live our lives.
An ad warning people against
smoking is an example of PSA. TFT‘Bright-Teeth fights bad breath!’
‘You are proud of your cooking, so shouldn’t you buy the very freshest food?’ ‘ Yes to life, no to drugs’
‘Knowledge changes life’
‘Project Hope---- educating every child’
‘When you smoke cigarettes, you are slowly killing yourself’to complete the remaining exercises on Page 4 and 5.
to do parts A1 and A2 on Page 90 in WorkbookHomeworkThank you!
※ commercial ads
※ public service ads
The functions of ads：
※persuade people to buy a product or service
※ make people think about problems
in society or about people who need help
Help students to judge the valid of ads ,
and be a smart comsumer!
A guessing game今年过节不收礼收礼只收脑白金巴黎欧莱雅你值得拥有炫迈口香糖根本停不下来小新乳果yummyone world, one dream.
Nothing is impossible I'm loving itJust do it.The taste is great.---McDonalds---Adidas---BeiJing Olympic Games---Nike---Nest CoffeeWhere can you find advertisements?They are usually found in newspapers
and magazine, on the Internet, radio
and television…Advertisements繁昌二中 翟玲adlove I love to fly with Eaststar Airlines.Eaststar Airlines
⒋Earth daySay ‘No’ to drugs!Project HopeshampooPicture1
Eaststar Airlines
Picture5
LOREAl Shampoo Picture2 Earth Day
Picture3 Anti-drugs
Picture4 Project HopeWhat are advertisements used for?To Sell a Product or service To Make People think about social problemsThe functions of ads：
advertisements are a good way to sell products or services,
they are also a good way to make people aware of (意识到)the needs of others and the dangers around them.advertisementsWhat is an advertisement?Does an advertisement tell people complete truth?Public service advertisements Can you give some examples of the two kinds of ads?commercial ads: PSA:视频: 康師傅秘制香菇卤香牛肉面
commercial ads
Do you believe that advertisements
tell the complete truth? Discussion:视频：?FAMILY公益广告
public service ads(PSAs) What should we do when we come to ads next time? Most people are not aware of how
many ads are around them.
2. Advertisements are always meant to
promote a product or service.
3. PSAs are only found in newspapers
and on TV.TFFRead the article again and decide whether
the following sentences are true or false.Detailed reading PSAs and commercial ads use
some of the same methods.
5. Commercial ads can often give us
valuable information about how to
live our lives.
An ad warning people against
smoking is an example of PSA. TFT‘Bright-Teeth fights bad breath!’
‘You are proud of your cooking, so shouldn’t you buy the very freshest food?’ ‘ Yes to life, no to drugs’
‘Knowledge changes life’
‘Project Hope---- educating every child’
‘When you smoke cigarettes, you are slowly killing yourself’to complete the remaining exercises on Page 4 and 5.
to do parts A1 and A2 on Page 90 in WorkbookHomeworkThank you!