译林牛津版高中英语模块四 Unit1 Advertising Reading 课件（共16张）
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| 名称 | 译林牛津版高中英语模块四 Unit1 Advertising Reading 课件（共16张） |  | |
| 格式 | zip | ||
| 文件大小 | 716.9KB | ||
| 资源类型 | 教案 | ||
| 版本资源 | 牛津译林版 | ||
| 科目 | 英语 | ||
| 更新时间 | 2019-12-12 08:27:10 | ||
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课件16张PPT。Unit1 Reading AdvertisementsMind-mapAdvertisementsObjectives
You will …
1. grasp the meaning and usage of some words and expressions, such as persuade, educate, be meant to, aim, declare, fall for, trick, encourage, benefit.
2. be more skillful in reading the expository writing and be able to voice their opinions on advertisements.
3. learn to report imperative sentences by using the structure of to infinitive.
4. think of advertisements rationally and read critically. Unit1 Reading Advertisementsexpository writing
说明的
introduce you to basic information
on a topicI_____________
C_____________ntroductiononclusionExamples
and facts
that develop
or _______
the ideaS_________tatement________ and facts to support the ideaConclusionReading strategy(format格式)ExamplessupportStructurePara.1Para.3Para.4Para.5Para.3Para.3Para.5Para.5Para.1Para.4Para.4Para.4Para.1Para.1Para.5Para.3ADCPara.2Para.2Para.2Para.2BThe Structure of this expository writingPara.1Para.2Para.3Para.4Para.5ConclusionDefinition(定义)IntroductionCommercial advertisementsHow many main types of advertisements?
What are they?Public service advertisementsPara.3(format)ExamplesStatementConclusion①② ③Even if ….Para.3Grocery:ConclusionWe must not fall for this kind of trick.Bright-teeth fights bad breath!(format) ①There are laws to …ExamplesYou are proud of your cooking, so shouldn’t you buy the very freshest food?①② ②However, we still … the skillful methods …
to try and sell us things.Statement______Toothpaste:Draw a formatPublic service advertisements(PSAs)Para.4Para.4StatementFacts
(purpose)
and
examples‘knowledge changes your life’‘when you smoke cigarettes, you are killing yourself’‘Project Hope—educating every child’‘Yes to life, no to drugs’1.These ads deal with widespread social concerns.2.There are also PSAs that encourage people to support public service projects3.There are even PSAs to teach us how to live healthy livesConclusionPSAs are meant to benefit the public.
You can learn a lot.3.2.PSAs aim to teach us and help us lead better lives.1.Para.5Finally, I wish to tell you this: Activity and writing My favorite advertisement is….◆Talk about your favorite advertisement and write it down. In this advertisement, it says …. The reasons are as follows: firstly…; secondly…; besides…; ….
My favorite advertisement In conclusion/Finally, ….Perfect your mind-map.
Polish your writing.Homework
You will …
1. grasp the meaning and usage of some words and expressions, such as persuade, educate, be meant to, aim, declare, fall for, trick, encourage, benefit.
2. be more skillful in reading the expository writing and be able to voice their opinions on advertisements.
3. learn to report imperative sentences by using the structure of to infinitive.
4. think of advertisements rationally and read critically. Unit1 Reading Advertisementsexpository writing
说明的
introduce you to basic information
on a topicI_____________
C_____________ntroductiononclusionExamples
and facts
that develop
or _______
the ideaS_________tatement________ and facts to support the ideaConclusionReading strategy(format格式)ExamplessupportStructurePara.1Para.3Para.4Para.5Para.3Para.3Para.5Para.5Para.1Para.4Para.4Para.4Para.1Para.1Para.5Para.3ADCPara.2Para.2Para.2Para.2BThe Structure of this expository writingPara.1Para.2Para.3Para.4Para.5ConclusionDefinition(定义)IntroductionCommercial advertisementsHow many main types of advertisements?
What are they?Public service advertisementsPara.3(format)ExamplesStatementConclusion①② ③Even if ….Para.3Grocery:ConclusionWe must not fall for this kind of trick.Bright-teeth fights bad breath!(format) ①There are laws to …ExamplesYou are proud of your cooking, so shouldn’t you buy the very freshest food?①② ②However, we still … the skillful methods …
to try and sell us things.Statement______Toothpaste:Draw a formatPublic service advertisements(PSAs)Para.4Para.4StatementFacts
(purpose)
and
examples‘knowledge changes your life’‘when you smoke cigarettes, you are killing yourself’‘Project Hope—educating every child’‘Yes to life, no to drugs’1.These ads deal with widespread social concerns.2.There are also PSAs that encourage people to support public service projects3.There are even PSAs to teach us how to live healthy livesConclusionPSAs are meant to benefit the public.
You can learn a lot.3.2.PSAs aim to teach us and help us lead better lives.1.Para.5Finally, I wish to tell you this: Activity and writing My favorite advertisement is….◆Talk about your favorite advertisement and write it down. In this advertisement, it says …. The reasons are as follows: firstly…; secondly…; besides…; ….
My favorite advertisement In conclusion/Finally, ….Perfect your mind-map.
Polish your writing.Homework