Unit 1 The world of our senses Welcome to the unit 课件(27张PPT)

文档属性

名称 Unit 1 The world of our senses Welcome to the unit 课件(27张PPT)
格式 zip
文件大小 5.7MB
资源类型 教案
版本资源 牛津译林版
科目 英语
更新时间 2020-01-09 22:04:15

图片预览

文档简介

课件27张PPT。Unit 1 Advertising Obey your thirst.服从你的渴望。(雪碧Sprite) a guessing gameJust do it!只管去做。(耐克运动鞋)
ANYTHING IS POSSIBLE
李宁:一切皆有可能
IMPOSSIBLE IS NOTHING
Adidas:没有什么不可能
Betcha can’t eat just one.LAY’S (乐事薯片) Discussioncan we see advertisements?
here can we see advertisements?
On the Internet, on billboards(广告牌), in newspapers /magazines, on TV , in leaflets
(传单)…Wherever we go, we can see a variety of ads.
1. Where can we see advertisements?What is being advertised?Sedal Shampoo
Everything
is possible!Price: $ 1 million
Side effect: you will suffer nightmares for a week.
Dosage: 3 tablets/per day
Limitation: Everybody can only take it once in his/her life.
Sale :10% discount for honest people.
Coffee Taiwan,
China!Which one is the best? What is a good advertisement in your mind?A good advertisementclearly expressed creative attractiveeffectivepersuasiveeasy to understandimpressiveinformativePair workTalk about the pictures
Which advertisements make you want to buy a product or service?
2. Which advertisements make you think about social problems? Observation: Observe the four pictures on Page1. Try to divide them into two parts.Ads for social problems
Ads for sales Earth DaySay ‘No’ to drugsOxlin AirlinesSoft shine shampooI love to fly with Oxlin Airlines. What does the advertisement try to
sell, a product or service?
2. What impression do the words have on you?
3. Would you like to fly with Oxlin Airlines? Why or why not? After reading the poster, do you think
drugs are harmful?
2. If someone takes drugs, what would
happen to him/her?
3. Does the advertisement teach you
about the bad effects of taking drugs?
What are they?
1.Commercial advertisements (CA)
To promote a produce or service
2. Public service advertisements (PSAS)
To educate people about health, safety or any other issue which affects public welfare.Two types of advertisementsCan we totally depend on the advertisement to buy a product? Have you ever bought a product or service after reading or watching an advertisement ? Critical Thinking Does advertising play a positive or negative role in our daily life?
Group work Summary
Accept advertisements as a part of our life.
Be smart and rational(合理的) to them.
Collect wonderful ideas from ads.
Step6 Homework
1. Collect some advertisements and try to know what products or services the ads talk about.
2. Get ready for the Reading part.
Thank you !