Unit 1 Advertising Reading(1):Advertisements 课件(26张PPT)

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名称 Unit 1 Advertising Reading(1):Advertisements 课件(26张PPT)
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科目 英语
更新时间 2020-01-09 22:41:37

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课件26张PPT。长生不老蛋¥1000元/个Advertisements
(ads)
广告
第一课时 Period OneUnit 1Think and discuss 思考讨论What kind of ads you meet impress you most ?
你见过的印象最深刻的广告是?Ads about sports brand (品牌) Ads about Mobile PhonesAds about carsAds about housesQuestion 1.What is an advertisement?
广告是什么?
2. How many types of ads?
广告可分为几类?Commercial Advertisements CAS 商业广告
Public service Advertisements PSAS 公益广告An ad uses words and pictures to persuade people to buy a product or service, or to believe in an idea. CAS & PSAS1. A commercial advertisement (CAS) is one which someone has ______ to advertise a ______ or _________.
2. Public service advertisements(PSAS)are
run ________, and are meant to _____people about _____,_______,or other problems that affects ________________.paid forproductservicefor free educatehealthsafety public welfarePSAS or CAS ?PSASCAS PSASCASPSASPSASDecide T/F 判断正误1. Most people are not aware of how many ads are around them.
2.Ads are always meant to promote a product or service.
3.PSAS are only found in newspapers.
4.PSAS and CAS use some of the same methods.
5.CAS often give us valuable info. about how to live our lives.
6.An ad warning people against smoking is an example of a PSA.T FFTFTAccording to the article, What an ad can bring to our life? good points and shortcomings?
根据本文内容结合实际情况,广告对于大众的优缺点是什么?
Good points: An ad can help people better understand a product or idea,helping us make a good decision.Shortcomings: An ad usually plays tricks on us, which misleads people to buying unnecessary or wrong things.√Structure 结构 Introduction(介绍)Definition(定义)
CAS(商业广告)
PSAS(公益广告)Conclusion(结论)Brainstorm头脑风暴Where can we see the Ads ???
我们可以在哪里看到广告?on a buson a houseon a houseon BTHS will enroll 1500+ students this summer, Can you help it make an ad ? 八滩中学 新学期准备招录1500+新学生,你能帮学校想一个招生广告么?Homework作业Please write down an article with the title of My View on Ads within 80 words.