Unit 1 Advertising Self-assessment 课件(30张PPT)

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名称 Unit 1 Advertising Self-assessment 课件(30张PPT)
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版本资源 牛津译林版
科目 英语
更新时间 2020-01-09 22:43:09

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课件30张PPT。 Revision
Module4
Unit 1 AdvertisingRevision aimswords
phrases
sentence patterns
write a short passage
words
1、 广告商,登广告者
2、 福利事业
3、 查阅,咨询
4、 评论,意见,评价
5、 独特的,独一无二的
6、 迷人的, 令人着迷的
7、 便宜货,讨价还价
8、 做出反应
9、 方法,途径
10、 时髦的,流行的advertiser
welfare
3.consult
4. comment
5. unique
6. fascinating
7. bargain
8. react
9. approach
10. fashionable一、Words
11、 使受益;救济金
12、可买到的,可得到的
13、 更新,升级
14、非常地,极其地
15、 功能,作用
16、 目标,对象,靶子
17、 毛骨悚然的
18、说服,劝服
19、 活动,运动
20、 新颖的,独创的benefit
available
13. update
14.extremely
15. fun_ction
16. target
17. thrilling
18. persuade
19.campaign
20.originalphrases二、Key phrases
1.知道,明白,意识到
2.欺骗,捉弄
3.对……感到厌倦
4.迎合,对…有吸引力 5.对…感到满意
6.上…的当,受…骗
7.旨在,目的是
8.即使
9.传达, 使...被理解
10.对……挑剔
be aware of
play tricks on
be bored with
appeal to
be satisfied with
fall for
be meant to
even if/though
get sth across
be particular about

be proud of
be of good / high quality
a slave to...
be similar to
up to
in particular
for the benefit of
die from
11.以……感到自豪
12.高质量
13.对...盲目着迷的人
14.和……相似
15.达到
16.尤其,特别
17.为了…..利益
18. 死于语境活用 [运用上述短语完成片段]
Many people smoke a lot 1. (即使) they know the harm smoking does to their health.In order to persuade more people to give up smoking,many anti-smoking campaigns are started.Many volunteers try to 2. it (把……表达清楚) to people that what they can do is to
3. (呼吁) people not to be 4. (对……盲目着迷的人) tobacco.Otherwise,they may 5. (死于) diseases related to smoking.even thoughgetacrossappeal toa slave todie fromSentence patterns 1.We are so used to them that we often don’t even realize how many we see and hear in a day.
2. Not all ads play tricks on us though.
3. Also important are the sales targets— the amount which they think they will sell in a future period.
1.We are so used to them that we often don’t even realize how many we see and hear in a day.
2. Not all ads play tricks on us though.
3. Also important are the sales targets— the amount which they think they will sell in a future period.
1.We are so used to them that we often don’t even realize how many we see and hear in a day.
2. Not all ads play tricks on us though.
3. Also important are the sales targets— the amount which they think they will sell in a future period. 1.We are so used to them that we often don’t even realize how many we see and hear in a day.
2. Not all ads play tricks on us though.
3. Also important are the sales targets— the amount which they think they will sell in a future period.
1. We are so used to them that we often don’t even realize how many we see and hear in a day.
so... that..意为“如此...”以至..., that引导结果状语从句
①Tom is a businessman who is always he has little time for his friends.
是一位商人,他总是那么忙,几乎没有时间与朋友相处。
②He caught he coughed day and night.
他得了重感冒,所以日夜咳嗽。
③I have I can't help you.
我时间太少,不能帮你。so busy thatso bad a cold thatso little time that[语法拓展]
such ... that ... “如此……以至于……”,常用结构为:
④This book is written in beginners
can understand it.
这本书是用浅易英语写的,所以初学者可以读懂。
⑤He is we all like him.
=He is we all like him.
这个孩子非常诚实,我们都喜欢他。
“so/ such+修饰词”位于句首时,主句要用部分倒装。
⑥So fast that I couldn't catch up with him.
他跑得那么快以至于我赶不上他。
such easy English thatsuch an honest boy thatso honest a boy thatdid he run2. Not all ads play tricks on us though.
not与表示全部概念的词all, both, always等连用
无论not位于这些词的前面还是后面,都构成部分否定,
常译为“不是一切/并非所有...”。
① _____in our class like this book.
我们班的学生不是每个人都喜欢这本书的。
② is good at singing or dancing.
=Every girl isn't good at singing or dancing.
并不是每个女孩都善于唱歌跳舞。
③Honesty is the best policy.
诚实未必永远是上策。Not all the studentsNot every girlnot always I haven’t read of his books,but judging from the one I have read,I think he’s a very promising writer.
A.any
B.none
C.both
D.either√ [语法拓展]
neither, not ... any, not ... either, none, no one, nobody, nothing, nowhere, never等表示全部否定。
④No one was for her plan, which made her upset.
⑤You can't choose any of the books on the list.

3. Also important are the sales targets — the amount which they think they will sell in a future period. 表语前置
(1) Gone are the days when we often played in the fields together.
The days when we…. are gone.
(2) Standing inside were lots of strange creatures with white skin.
Lots of strange creatures (with white skin) were standing inside.
完全倒装
1 Shown together with those products were models of the new generation of airliners, which greatly appealed to the visitors.
Models of the new generation of airliners were shown together with those products,which...
2 ________________sat an old man.
3 stands an artificial hill with many small trees on it.
4 Here comes the bus.
5 Here they come.Behind the building Under the treeWriting 用本单元所学内容翻译下列句子并整合成短文
1 随着广告业的发展,人们从广告中受益更多,尤其是年轻人。
2 在某些方面,有些广告充满智慧,人们对此非常满意。
3 尽管它们很吸引你,但并不是所有的内容都是真实的。
4 你应该小心不要被说服买一些过时的便宜货。
5 这些广告使用一些把戏,目的是敦促你和大公司做生意。
6 我们应该保持清醒的头脑,否则就会上当受骗。1 随着广告业的发展,人们从广告中受益更多,尤其是年轻人。
With the development of advertising, people benefit more from it, especially the youth.
2 在某些方面,有些广告充满智慧,人们对此非常满意。
In some aspects, some advertisements are full of intelligence, with which people are pleased.
3 尽管它们很吸引你,但并不是所有的内容都是真实的。
Even though they appeal to you, not all the contents are true.
4 你应该小心不要被说服买一些过时的便宜货。
You should be careful not to be persuaded to purchase some out-of-date bargains.
5 这些广告使用一些把戏,目的是敦促你和大公司做生意。
These advertisements use some tricks, which are meant to urge you to deal with big corporations.
6 我们应该保持清醒的头脑,否则就会上当受骗。
We should keep a clear head, or we will fall for them.
整合要求:加入过渡词(besides,because,personally)句五用分词改写.
1With the development of advertising, people benefit more from it, especially the youth.
2 In some aspects, some advertisements are full of intelligence, with which people are pleased.
3 Even though they appeal to you, not all the contents are true.
4 You should be careful not to be persuaded to purchase some out-of-date bargains.
5 These advertisements use some tricks, which are meant to urge you to deal with big corporations.
6 We should keep a clear head, or we will fall for them.
With the development of advertising, people benefit more from it, especially the youth.In some aspects, some advertisements are full of intelligence, with which people are pleased.Even though they appeal to you, not all the contents are true.Besides,you should be careful not to be persuaded to purchase some out-of-date bargains because these advertisements use some tricks, meant to urge you to deal with big corporations. Personally,we should keep a clear head, or we will fall for them.
Homework
学案m4unit1