译林牛津版高中英语模块四Unit1 Advertising Welcome课件（共28张）
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| 名称 | 译林牛津版高中英语模块四Unit1 Advertising Welcome课件（共28张） |  | |
| 格式 | zip | ||
| 文件大小 | 5.4MB | ||
| 资源类型 | 教案 | ||
| 版本资源 | 牛津译林版 | ||
| 科目 | 英语 | ||
| 更新时间 | 2020-01-13 20:56:49 | ||
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课件28张PPT。Welcome to the unit
AdvertisingModule 4 Unit 1
Advertisement英 [?d'v??t?zm(?)nt]
美 [,?dv?'ta?zm?nt]By mass mediathe Internetnewspapermagazineradiomovietelevision busbus stopbillboardbannerbannershop windowbus stopbusbillboardOn outdoor facilitiesleafletsbannershop windowBy giftsfans T-shirtspensbagscupsumbrellasLet’s enjoy an ad.AdvertisingThe advertisement is for the drink called:
2. The advertisement tells us that our love for the drink can be:
A. beyond borders(国界)
B. beyond their ages
C. beyond their interests
A: commercial advertisement
（商业广告）Aim : promote products & services; make moneyCocaColaCspokesman
spokeswomanlogo
slogan
你没事吧？没事就吃溜溜梅！sloganlogospokeswoman唯一的不同是处处不同！logobrandJust do it!CocaColaNike AppleThe only thing that is changed is everything!sloganOpen happiness!logosloganspokesman
/womansimple, special,
eye-catching, meaningful, easy to remember…short, easy to remember, interesting, attractive, persuasive…beautiful, handsome, famous, trusty, …Kitchen ventilator
（抽油烟机）
pictureideascreative,
interesting,
meaningful… special,
eye-catching, attractive, beautiful… Write an advertisement for the shampoo by yourselves.Team-work Think of a good slogan.(口号，标语): public service advertisement1.The ad educates us to love our ______,because they love us so much that they would forget everything except their _____ or __________.
2.The father finds it difficult to remember things because he is suffering from the Alzheimer’s Disease.
(阿尔茨海默症，老年痴呆症）AparentssondaughterPSexciting imagesconcise languagecreative ideashumorous languagereliable productWhat makes a good advertisement?rhyming wordsconvincing languageattractive picturesclever languageeye-catching logosSummary
Two kinds of advertisements
Where to advertise
How to make a good one
Try our own advertisements
Thank you very much for your listening!
AdvertisingModule 4 Unit 1
Advertisement英 [?d'v??t?zm(?)nt]
美 [,?dv?'ta?zm?nt]By mass mediathe Internetnewspapermagazineradiomovietelevision busbus stopbillboardbannerbannershop windowbus stopbusbillboardOn outdoor facilitiesleafletsbannershop windowBy giftsfans T-shirtspensbagscupsumbrellasLet’s enjoy an ad.AdvertisingThe advertisement is for the drink called:
2. The advertisement tells us that our love for the drink can be:
A. beyond borders(国界)
B. beyond their ages
C. beyond their interests
A: commercial advertisement
（商业广告）Aim : promote products & services; make moneyCocaColaCspokesman
spokeswomanlogo
slogan
你没事吧？没事就吃溜溜梅！sloganlogospokeswoman唯一的不同是处处不同！logobrandJust do it!CocaColaNike AppleThe only thing that is changed is everything!sloganOpen happiness!logosloganspokesman
/womansimple, special,
eye-catching, meaningful, easy to remember…short, easy to remember, interesting, attractive, persuasive…beautiful, handsome, famous, trusty, …Kitchen ventilator
（抽油烟机）
pictureideascreative,
interesting,
meaningful… special,
eye-catching, attractive, beautiful… Write an advertisement for the shampoo by yourselves.Team-work Think of a good slogan.(口号，标语): public service advertisement1.The ad educates us to love our ______,because they love us so much that they would forget everything except their _____ or __________.
2.The father finds it difficult to remember things because he is suffering from the Alzheimer’s Disease.
(阿尔茨海默症，老年痴呆症）AparentssondaughterPSexciting imagesconcise languagecreative ideashumorous languagereliable productWhat makes a good advertisement?rhyming wordsconvincing languageattractive picturesclever languageeye-catching logosSummary
Two kinds of advertisements
Where to advertise
How to make a good one
Try our own advertisements
Thank you very much for your listening!