Unit 4 law and order Project(1) 课件（18张PPT）

(共18张PPT)
Main idea
Part 1:
the _________ of intellectual property
Part 2:
the _______ for protecting intellectual property
Part 3:
the current ________ of piracy that we are facing
Part 4:
the possible ________ to the problem
definition
reasons
problems
solutions
Fast reading:
1. What is intellectual property?
2. Why should intellectual property be paid for?
3. How can we add value to the raw materials?
Part 1&2
Careful reading:
1. What is intellectual property?
Ideas belonging to a person, organization or company.
2. Why should intellectual property be paid for?
Time, effort and money have been spent on the ideas.
3. How can we add value to the raw materials?
By using technology/With technology used.
Part 3 What are the problems nowadays?

problems
Many countries _______________
Some companies have become rich by _____________________
producing pirated goods
Most people ________________________________________
We are faced with____________________
_________________________
have downloaded videos free from the Internet
跗獠鞴说程害偕礤塍悖条舌诟辟葬侣袱憨洼穑市辣乘殂筏琳遢也嵴溪员已顺喇苍较苡遁邱盎钸嗨弄峪删钇玖纯算跟
have not passed
laws to protect….
decisions about how to respect
intellectual property rights
This may lead to a big loss of money for the company and the company will probably have to stop their research and development of new products.
If a company spends a lot of money on research and development of new products, but their new products are
copied, what will happen to the company?
彦满倜舅丝螫仕廓卑憔搅澈驼滕硐恳孟堡块莨盍疸赞
Thinking?
What should we do to protect intellectual property?
Part 4
… not buy pirated products
… not download music or films illegally
… buy CDs from respected shops
… arouse people’s awareness of
protecting intellectual property
…


























legal adj. → opp.
produce v. → n.
further adj. → adv/v.
pirate n/v. → adj.
smooth adj. →v.
inspection n. → v.
export v. → opp.
real adj. → syn.
equal adj.→ v.
lose v. → n.
suspect, skeptical adj. → v.
compensation n. → v.
illegal
product
further
pirated
smooth
inspect
import
authentic
equal
loss
suspect
compensate
1. 认为…是
2. 理应得到报酬
3. 促进平衡发展
4. 实施，使生效
5. 经商
6.面对
7. 相当于…的损失
8.对…的严重挑战
9.把…告上法庭
10. 给…补偿
11.接受道歉
be faced with
deserve to be paid
recognize …as
run a business
put…into effect
a serious challenge to
take sb. to court
compensate for
accept an apology
smooth the progress of
equal a loss of
1. Laws have been passed in most countries to make ______ illegal to copy intellectual properly ______ paying the person ______ created the material.(L7)
大多数国家都通过了法律以规定不支付创造者报酬而复制知识财产的行为是违法的。
make+ it +adj./n. +to do sth./ 从句
it
每天晚上熬夜使得他上课很难集中注意力。
Staying up late every night makes it difficult for him to concentrate in class。
without
who
2.Many countries have _______ passed laws to protect intellectual property ________ very recently.

改为强调句：



改为倒装句：

not
until
It was not until very recently that many countries have passed laws to protect intellectual property
Not until very recently have many countries passed laws to protect intellectual property.
3.Even more widespread is the copying of music, especially with the development of new computer programmes.
= _____ new computer programmes _______, ____________________ is ______________________.
As
develop
the copying of music
even more widespread.
随着新电脑程序的开发，音乐的复制成为一个更普遍的问题。
随之现代工业的发展，污染变得越来越严重。
with the … of sth.
eg: With the development of modern industry,
pollution is becoming more and more serious.
4. ______ gives added value to these raw materials, then, is the technology ______(use). (L15)
What
那么，为这些原材料 增加价值的就是所运用的技术。
What gives added value to sth is …
used
给这块石头增加价值的是古人刻在上面的画。
What gives added value to this stone is the drawing carved by ancient people.
5. When you enter a country _________ is a member of the WTO, your luggage may be inspected by customs to make sure _____ you are not trying to import pirated goods, ______ the police may check street stands and shops to make sure that the goods __________ they are selling are authentic.(L29)
which/that
(that)
or
(which/that)
当你进入一个世界贸易组织的成员国时，你的行李可能会被海关检查， 以确保你没有企图携带侵权物品入境， 或者警察会检查街边货摊和商店，以确保它们所出售的商品是正品。
When you get into the classroom to have a test, you will be inspected to make sure that you are not trying to take electronic goods into the classroom。
当你进入教室考试的时候，你会被检查以确保你没有企图携带电子产品进入教室。
On Piracy
原创者/产品 original producer/ products
盗版产品 pirated products
Homework
赞成的理由 1.人们抵制盗版的意识淡薄
2.价格低廉（主要原因）
反对的理由 1.原创者为此付出很多，成果值得尊重
2.原创者遭受很大损失
3.质量差，损失原创者的声誉
你的看法/做法 ……